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Bethesda Legal Team Pressures ‘Fortress Fallout' Devs to Change Name

“Congratulations Bethesda. You won. You beat us. You showed us who’s boss.”

679 Comments

Legal representatives for Fallout 3 publisher Bethesda Softworks have sent a cease and desist letter to Xreal, an indie studio currently working on “Fortress Fallout”, demanding the game’s title changes and Xreal no longer applies for its trademark.

At the heart of Bethesda’s complaint is the use of the word “Fallout” in Xreal’s title. It is not clear if anything else ties the two games together: Fortress Fallout is a 2D, single-screen, iOS tower defence game set in a grassy mountainside location, while Fallout 3 is a sprawling 3D action-RPG-shooter set in a post-apocalyptic USA.

Xreal founder Howard Marks, having been advised by legal counsel, said changing the name is the best decision for his team and development partners at BluBox Games. Marks described Bethesda as a “litigious” corporation, adding that it was difficult to challenge the claim due to Bethesda’s vast resources.

“It’s pretty silly. Congratulations Bethesda. You won. You beat us. You showed us who’s boss,” he said in the video above.

Fortress Fallout does not appear to bear much resemblance with Bethesda's RPG-shooter
Fortress Fallout does not appear to bear much resemblance with Bethesda's RPG-shooter

Marks is now asking the YouTube community to nominate a new name for the game, with numerous users suggesting that “Fortress Outfall” would be an ideal alternative.

Trademark legal disputes are not uncommon at Bethesda. In August 2011, the corporation sent a cease and desist letter to Minecraft developer Mojang, asking it to stop developing a project under the name “Scrolls”. Bethesda’s legal team argued that it owned the rights to “The Elder Scrolls” name, and that Mojang’s project was clashing with that trademark. The two companies settled out of court.

The publisher is also in a legal row with the company behind Oculus Rift.

Bethesda is heading to E3 in June to deliver the publisher’s first ever press conference. Among the list of rumoured games to be announced at the show are Fallout 4, Dishonored 2 and DOOM, though the publisher has yet to announce its line-up.

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Zoberk

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Edited By Zoberk

@xsonicchaos @Zoberk Yes! This is like Tolkien suing William Golding cause he wrote "Lord of the Flies". Very similar names, yet completely irrelevant gameplay. Fallout is just another word with a meaning that can be applied to a lot of things.

Take a look:


1) a: the often radioactive particles stirred up by or resulting from a nuclear explosion and descending through the atmosphere; also : other polluting particles (as volcanic ash) descending likewise

b: descent (as of fallout) through the atmosphere


2) a secondary and often lingering effect, result, or set of consequences<have to take a position and accept the political fallout— Andy Logan>


Blizzard doesn't make an issue of World of Tanks. Namco didn't bother with Crystal Dynamics because their game had "soul" in it.

This is just ridiculous... The fact that there would be so many people supporting this level of copyright "laws" is just baffling.
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Gaealiege

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Edited By Gaealiege

@purplestone6988 @gaealiege @TJSpyke Actually you can't, as the Candy Crush Saga case proved.

You're entirely wrong, child.

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darkentity

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@Darion350 @acp_45

The concept of suing a company for the use of a word that has been in the dictionary long before the company even existed is what took this thing "off the rails". Even the game fallout is about nuclear fallout which is what the word means.


I wonder if they planned to sue the director of the movie "oblivion" It's just as absurd.

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darkentity

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I'm wondering if they sued the director of the movie "Oblivion"


This is truly shameful. They don't own the rights to a word that has had meaning long before the company even existed. Hell even the game fallout is about what the very word means.

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TJSpyke

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@VMaven You realize your whole post is irrelevant to the discussion?

Plus, you fail to mention that the jury in the Stac case concluded Microsoft did NOT intentional infringe on the patent. The only reason the amount was so large is because they awarded $5.50 per copy of DOS (about 21.8 million copies). The jury also concluded that Stac stole a trade secret from Microsoft and put it in the new Stac software.

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VMaven

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Edited By VMaven

@TJSpyke @MJV1989 MS didn't make Halo, Bungee did. The game was a PC game and MS stepped in bought the exclusive for XBox and it's now history. Console finally had a online shooter for themselves. Like it was a big deal. MS has stolen before... here's one time....

http://articles.latimes.com/1994-02-24/business/fi-26671_1_software-patent


In a nutshell, MS has Stack make a software for them, then "changes their mind", then uses the code to make their own version. MS get's sued, they lose, they charge people for an update to take off the code, redo their version, charge again for the new version.


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VMaven

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Wow.. i'm seriously considering never buying another Bethesda game again. When the Susan G. Komen Foundation or whatever it's called started doing this crap, me and my wife stopped supporting anything they touched. If we want to support breast cancer cause, there are other ways.


I understand protecting your IP to some degree, but really most stuff flourishes when you give people freedom. Starwars has so much fan content, you probably could never watch, read, listen to it all.

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darkentity

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@VMaven Just curious what Susan G. Komen did.

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VMaven

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@darkentity @VMaven they spend a lot of time suing other charities they think are infringing on their pinkness... just google susan g komen suing

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KieranFilth

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Decent article but it's needs amending, the video was made by Jordan Maron (a.k.a CaptainSparkelz) he isn't part of Xreal, he's only working with them to make the game. Jeez gaming journalism is dead.

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oroelf

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Maybe their first ever press conference at E3 will detail who they plan to try to sue next.

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AlexFili

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Outfall Vegas would be a funny alternative

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Chizaqui

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I don't think I'll be buying another Bethesda game until they own to this mistake. It's downright shameful.

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edt89

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@Chizaqui No it's not. Bethesda are the gatekeepers of the legacy what is a now legendary game series. They operate within a highly competitive (and increasingly shady) market and are taking appropriate measures to protect that property. SHAMEFUL is these guys pretending that they were somehow ignorant of the Fallout series' existence and attempting to leech of its successes. They're lucky Bethesda merely flexed its muscle.

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VMaven

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Edited By VMaven

@edt89 @Chizaqui No... You are very wrong. First Bethesda didn't make Fallout. And the term fallout has been around quite awhile and has multiple meanings. They don't own the right to that word, nor do they own, "scrolls."


Someone with some backing should let them sue, then counter-sue. Someone needs to put larger corporations back in their place when they try and bully smaller people and companies.

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TheOtherJeff

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Edited By TheOtherJeff

Fortress : FALLUOT
For Always Loving Liberal Use Of Trebuchets

Let Zenimax have fun with that one

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larkan511

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I would go with Bethesda Asshats, sounds good to me.


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Stanthebeagle

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Edited By Stanthebeagle

Trademark ? they used the word Vegas.

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mwthecool

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Wrong name, Its Jordan Maron not Howard Sparks, You really have no idea who Captain Sparklez is?

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mwthecool

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This is incorrect. The creator of the video is Jordan Maron and the company owner is Howard Marks

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dashaka

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They should change the name to "Team Fallout Fortress 2".

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deactivated-589b58f0d8bc1

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@jski Sometimes the application of certain laws (if not the laws themselves) is stupid and wrong. This is one of those cases.

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eryeal

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Edited By eryeal

@jski Yes it's a common legal practice, but it still doesn't make it right or sound. The reference to "Droid" you speak of is a very, very different scenario. "Droid" is not a word, and thus Lucasfilm created the word. Fallout is a normal word. The ONLY thing these two games have in common is that they are both games. There is no other relation at all, not even their platform. And to say the indie dev knows every title of every game is ridiculous. It's just like another poster said - explain how there can be a popular game called "Might and Magic", yet Bethesda can use the "Magic and Mayhem" name. This is an example of a developer overreaching, and would not have stood up in court. Unfortunately, the indie devs don't have the tens of thousands of dollars, or more, to battle someone like Bethesda in court, when they can just change the name. But again, doesn't make it right, and certainly doesn't mean Bethesda should go after any game maker who happens to have an English word in the title of their game that Bethesda uses.

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frigginjoe

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Hopefully Bethesda doesn't get sued by the creators of Might and Magic for their Magic and Mayhem games.

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deactivated-5da4c0387991d

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@frigginjoe Or the citizens of Bethesda, Maryland whose town the company was named for. Or by women named Beth Esda who were born prior to 1986.

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Raphy_Turtle

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Edited By Raphy_Turtle

@frigginjoe @greaseman1985 Most mobile games are free and the developers make money based on how many times it's downloaded. A lot of people just download anything that sounds like a game/franchise they like just to try it later or ignore it forever. That doesn't happen if the dev doesn't use a name associated to a more popular game/product regardless of relevance.

The more games are named similarly to a popular IP, the more that original trademark loses value because the market gets flooded with similar titles which makes it less and less likely to be directly affiliated to their game. It's like if you have a successful website and I buy a domain that shares almost the same name and then when people google search that name, they find my shitty website listed before yours or just find dozens of links flooding the search results making it ever so less likely for people to click your web link and more likely to click mine.

That qualifies as riding off of your success.

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frigginjoe

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@Raphy_Turtle @frigginjoe @greaseman1985 that's frivolous to put it lightly and BS to put it plain. It's not called Fallout: Fortress with a similar font on the title or a theme anything CLOSE to the Fallout series and the subject matter doesn't even bear a semblance. Many, many legal games out there have done far more to approach an IP's likeness for this to even be a consideration.
It's a word. A common noun. Bethesda has no grounds here, they are just uninformed, found out about a title and stepped well over their legal bounds knowing an individual would back down instead of going into personal financial ruin trying to fight it.

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Raphy_Turtle

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Edited By Raphy_Turtle

@frigginjoe @Raphy_Turtle @greaseman1985 The moment you apply to trademark a name in a domain where a similar trademarked name holds millions of dollars in value, it is no longer ''just a name''. There's a lot of BS in trademarking mostly amongst cellphone technology where there is a lot of extreme exaggeration to claim things as simple as shapes and colours are infringement material; but that is not one of such cases.

This is plain and simple brand name protection. Bethesda isn't going after some writer who wanted to title his book ''The Fallout'' or such; this is within the same gaming industry where "Fallout'' regardless of font, genre of where it's placed in a sentence; is a popular name associated with the successful gaming franchise. They are well within their right, and rightly so, to protect the value of their title.

If you don't understand how someone titling a game with ''Fallout'' in its title gives the game unearned advantage in attracting customers and downloads, because an individual is likely to download said game/app when typing ''Fallout'' in his app store search yields the result of said game showing up the top and would easily be confused for being related to the famous franchise...I don't know what will.

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frigginjoe

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@Raphy_Turtle @frigginjoe @greaseman1985 how the search pans out doesn't hold water. Quite frankly a word or theme can't be legally trademarked. There is no grounds for it. There's not even enough look/feel to conclude it's anything more than using the same word (as Bethesda have done themselves).

Maybe the guy very well intended for the word fallout to help search results. There still have to be grounds, some evidence of IP infringement or riding the name.

There is none.


This is a common case of threatening to sue with a case than can't be won, knowing the defendant can't or won't pay to go through it and win.


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Raphy_Turtle

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@frigginjoe @Raphy_Turtle @greaseman1985 What?! A word of theme can't be legally trademarked?? Did you ever bother studying the matter? Obviously you can, hence the infringement an cease and desist. Unless you don't understand that they aren't forbidding people everywhere from using the word Fallout but rather within their established mediums such as gaming and perhaps even novels assuming they have published writing material affiliated to the Fallout games.

Have you ever followed any of the Apple vs Samsung infringement lawsuits?? Apple had made claims far less black and white as this type of brand name infringement but rather the much more subjective (and actually exaggerated) creative copyright infringement claiming Samsung's Galaxy S3 phones had infringed the iPhones button design, screen, and dozens of little things that sounded like it was far from COMMON SENSE, and yet they won TWICE in court.

Again this is not even a such case of exaggerated infringement claim for making a game that sounds too much like Fallout in design, this is brand infringement. Just look at your games library on either your console or PC and you'll see a ''R'' registered or ''tm'' Trademarked signs next to just about every game title. Anyone who uses one of such registered titles even amongst a larger title, will find themselves facing the same infringement cease and desist. Anyway you don't seem to want to understand because you're too fixated on trying to vilify Bethesda in this story.

There are plenty of common sense vs legal sense clashes in copyright laws, but this doesn't even come close to being one of these subjectively exaggerated issues.

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frigginjoe

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Edited By frigginjoe

@Raphy_Turtle @frigginjoe @greaseman1985 There's a difference between disputing a copyright and a trademark/IP. There'a no copyright on a word. Not allowed. There are works with the same title, in fact. If one could legally put a copyright on a word, simple matter. So it relies on trademarking/IP in which the word on its own isn't enough.

There needs to be evidence beyond doubt that the use of the word was more than incidental. Good luck on that one.


What is being argued by the Bethesda side would require a word could in fact be Copyrighted, not trademarked.


Companies threatening lawsuits doesn't make the practice right or ultimately put the legality in their favor. It's just a tool the entity with the means has, and quite frankly while legal, needs to stop.


This bullcrap is a legal tactic, and nothing more. It's legal for a company with means to strongarm with a threat, even if the case is not really there to be won.

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frigginjoe

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Edited By frigginjoe

@jski @frigginjoe @Raphy_Turtle @greaseman1985 they don't have to act on IP protection. It would be a requirement if it was Bethesda Software to actively go after IP infringement, and not without discretion (ie frivilous) as to provide due diligence in protecting the parent company or partner's interest per their policy. In this case it is the parent company making the claim.


For such a fukn' industry and legal expert you sure don't seem to see this happen a lot.

This may just be enough for bring to trial, but it's a case they would lose. They win because they're the ones who can afford a win or lose(or settlement) trial.

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Raphy_Turtle

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@jski @frigginjoe @Raphy_Turtle @greaseman1985 Don't bother he's just fixated on vilifying Bethesda and IP infringement laws. He doesn't realize how many times actual corporate giants have gone to trial fighting each other over such cases. The only reason he's calling for injustice is because this is a little guy who won't even get the chance to be destroyed in court because he's not only infringing Bethesda's trademark, but can't afford to challenge them.

A lot of people react thusly when cases are lost before ever seeing trial; they always imagine they could have won and only had to throw their case because they got maneuvered. Anyway, arguing is just pointless with someone who just won't understand. Especially on the internet...

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TheOtherJeff

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Edited By TheOtherJeff

@Darion350 @kr4q3picdemix So you mean just like in this case? Where the only similarity is in the word itself.

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deactivated-5a44ec138c1e6

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The guys who made Ultima Online should sue Bethesda for The Elder Scrolls Online.



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VMaven

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@acp_45 Lord British has had good luck in the court system.

http://www.joystiq.com/2011/10/25/richard-garriott-wins-lawsuit-against-ncsoft-again/

I would hope he would do it just to prove a point, then donate the money... lol

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deactivated-5a44ec138c1e6

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@Darion350 @acp_45 oh is it.... My Bad.

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Darth_Pug

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@acp_45 hahahah

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skipper847

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3 add for them though. :D

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deactivated-5a44ec138c1e6

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what ?!

So in a few years from now companies will buy the words that they use in their product names and then forbid people from even saying them.

Bethesda's executives are all children.


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deactivated-5da4c0387991d

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@acp_45 Well, you're allowed to patent life thanks to Monsanto and the U.S. Supreme Court. So... this seems to be the path humanity is taking; a path of lunacy.

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