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Tenet Director Christopher Nolan Speaks Out Against WB's Decision To Put Movies On HBO Max

Nolan says movies like Wonder Woman 1984 and The Matrix 4 are being used as loss-leaders to help HBO Max get off the ground.

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Veteran director Christopher Nolan has shared his thoughts on the decision by Warner Bros. to release its entire 2021 movies slate on HBO Max and in theatres. Nolan, a longtime supporter of the traditional moviegoing experience, told ET that he was in "disbelief" when he heard the news.

He remarked that there is "such controversy" around the news because, as Nolan tells it, Warner Bros. "didn't tell anyone." The 2021 slate, including The Matrix 4, Dune, The Suicide Squad, and The Many Saints of Newark, are being positioned as loss-leaders to help fuel the growth of HBO Max, according to Nolan.

"In 2021, they've got some of the top filmmakers in the world, they've got some of the biggest stars in the world who worked for years in some cases on these projects very close to their hearts that are meant to be big-screen experiences," Nolan said. "They're meant to be out there for the widest possible audiences... And now they're being used as a loss-leader for the streaming service--for the fledgling streaming service--without any consultation. So, there's a lot of controversy. It's very, very, very, very messy. A real bait and switch."

Nolan, who has worked with Warner Bros. for a very long time on films like the Batman trilogy, Inception, and the recent Tenet, said it's bad form on the part of Warner Bros. to do this. "It's sort of not how you treat filmmakers and stars and people who, these guys have given a lot for these projects," he said. "They deserved to be consulted and spoken to about what was going to happen to their work."

Looking long-term, Nolan said he believes Warner Bros. and other big movie studios believe the movie theatre experience will return to normal operation. The moves by Warner Bros. and others to shift to digital and streaming for new releases is a business move to make more money in the short-term, according to Nolan.

"What you have right now in our business is a lot of the use of the pandemic as an excuse for sort of grappling for short-term advantage," he said. "And it's really unfortunate. It's not the way to do business and it's not the best thing for the health of our industry. But when the theaters are back and people are going back to the movies, when the vaccine has been rolled out and there's an appropriate health response from the federal government, I'm very bullish on the long-term prospects of the industry. People love going to the movies and they're going to get to go again."

In a separate interview with The Hollywood Reporter, Nolan lashed out at Warner Bros. even more intensely.

"Some of our industry's biggest filmmakers and most important movie stars went to bed the night before thinking they were working for the greatest movie studio and woke up to find out they were working for the worst streaming service," Nolan said.

He added: "Warner Bros. had an incredible machine for getting a filmmaker's work out everywhere, both in theaters and in the home, and they are dismantling it as we speak. They don’t even understand what they’re losing. Their decision makes no economic sense and even the most casual Wall Street investor can see the difference between disruption and dysfunction."

The new Warner Bros. strategy kicks off with Wonder Woman 1984 on Christmas Day. For what it's worth, Warner Bros. has publicly stated that the plan to make its movies available for streaming is only a "one-year plan," and it won't continue in 2022.

In a statement, WarnerMedia chair and CEO Ann Sarnoff said, "We're living in unprecedented times which call for creative solutions, including this new initiative for the Warner Bros. Pictures Group. No one wants films back on the big screen more than we do. We know new content is the lifeblood of theatrical exhibition, but we have to balance this with the reality that most theaters in the U.S. will likely operate at reduced capacity throughout 2021."

Some movie theatre chains are not very happy with this move from Warner Bros. AMC Theatres, one of the largest theatres in the US, said pretty much what Nolan did: this move is about subsidizing HBO Max at the expense of its longtime partner.

"Clearly, Warner Media intends to sacrifice a considerable portion of the profitability of its movie studio division, and that of its production partners and filmmakers, to subsidize its HBO Max startup," Adam Aron, CEO and president of AMC Entertainment, said in a statement. "As for AMC, we will do all in our power to ensure that Warner does not do so at our expense. We will aggressively pursue economic terms that preserve our business."

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deactivated-60368fd7c2c18

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"Clearly, Warner Media intends to sacrifice a considerable portion of the profitability of its movie studio division, and that of its production partners and filmmakers, to subsidize its HBO Max startup," Adam Aron, CEO and president of AMC Entertainment.

Well, of course the CEO of AMC would say that. WB moving to streaming is killing his business.

On the other hand, however, HBO Max has 38M subscribers. At 14.99 that's nearly $570M monthly. That's better than many of those new movies would make.

Couple with that a subscriber bump these movies will bring and possible expansion to other countries, it's hard to see the "loss of profit" he's talking about.

I think the real loss is in the experience, the larger than life screen, big room filling audio, even thou my setup at home is better quality.

On the other hand, theaters are constantly ruined by cellphones and people. People are the reason I go to the movies in the Morning or Afternoon, a week or 2 after they come out.

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ID0ntKn0w7

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@deactivated-60368fd7c2c18: I have very rarely had a theater experience ruined by a loud filmgoer.

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Firosen

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Theaters are a luxury experience. Any one-percenter who wants that can build his own big-screen experience. Besides, with movies increasingly catering exclusively to Chinese audiences, we might be 10 or 15 years away from our Netflix queues giving top-billing to such gripping films like "The Good Comrade is Subservient to the Party," "Let Us Have Many Male Heirs To Spread Chinese Prosperity Globally," and "Top Gun 2."

Good riddance to bad Hollywood rubbish. Even when the golden age of TV fades, games are now in their infancy in terms of their cultural significance - Hollywood needed to adapt, now it will die.

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andrewclear

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Reading the comments below, I can see that most people are not really understanding why there is such an uproar.

First, WB is going to lose money on almost all of these movies. Even adding subscriptions, they will not be able to recoup the production, distribution, and marketing expenses that these movies incurred. While a sub to HBOMax is 15 dollars, it all does not go to Wonder Woman, or whatever movie is being released that month. A lot of the movies on their service they had to pay content rights for, and the others they paid the production costs. They will gain some money from the theatrical distributions from this, so that will be a plus for them and the theaters, but it wont be anywhere near what they were expecting to make when they green lit these projects.

Second, actors, directors, producers, etc, are looking at something that could be potentially devastating for them. Some of them take little to not pay to make a movie, and in return they are paid in royalties. With these films guaranteed to make a loss, it will be a long time before they make any kind of a profit, so they can getting royalties. Nolan didn't want to state it in these terms, but that is what is really at stake for some who worked on these films.

Third, Legendary is a production company, and they paid for the production of two of these movies. WB making this decision, is forcing Legendary to lose money. Now, there was always a risk that the movie would be released and bomb, so I will be curious to see how a lawsuit (if they bring one forward) will play out. I would think they would have a good chance at winning, since this was a decision by WB, that would cost them to lose money, instead of naturally occurring market forces. If they successfully get WB to buy the movies outright from them, that make cause a ripple effect through the rest of the slate of movies, in terms of compensation for people who have something at stake in the success of the product.

Finally, WB, as well as all other studios, are in a tough position. In the forseable future, theatrical releases will not be profitable. They could hold the films back, but they might not be able to operate much longer without recouping some of the expenses that they incurred on all those films that were produced, as well as others that are in production. In terms of WB, they have a streaming service, so using the movies to increase subscribers into that service would be a positive in a very negative situation.

Also, quit covid and rich shaming people. While I hate Hollywood's tendency to try to force their politics and views onto people, I wont ever attack them for being successful. They also have bills to pay, debts, etc. As for covid, stay home or don't, but quit trying to force your views on others. People need to pay their bills, feed their families, and pursue their own happiness. The government is not the answer, they cannot support millions of people who are losing their jobs due to covid hysteria (the government is broke also). Let's quit attacking one another, and try to understand the complexities of living in the world today.

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johnny0779

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As much as I love the idea of having day 1 movies on HBO Max, I do have to say that watching at home most people will lose the superior sound and giant visuals theaters are made for... especially on IMAX.

So I understand the point coming from highly technical directors like Nolan, and James Cameron being disappointed with such news.

Through Covid I don't mind watching at home, but once it's gone, I'm going back to IMAX.

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ID0ntKn0w7

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@johnny0779: on my TV and on my Playstation, I have never gotten the surround to work with HBO Max. The experience sucks

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deactivated-6793e8ba0e8bf

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I wonder if this will cause our Hollywood culture lords to pump their brakes on the "stay home, save lives" lecturing? When the proletariats can't spend money at the theater, streaming's call to varsity got put on the fast track.

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Just1MoHr

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Defund Hollywood & their political agendas! I am happy anytime I see these stuck up elitists be force fed the pill of the average man.

Roll the thing...Ricky Gervais...."Nobody wants to hear your political views....so shut up!"

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FellSorcerer

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Edited By FellSorcerer

The comments by Christopher Nolan, and others, just reeks of desperation. They know what a company like Warner Brothers has to do in these trying times, and he (and others) are terrified this is going to accelerate the trends towards the streaming future.

The fact is, for years and years, the movie studio and theatre industry has gone way too greedy with pricing and a lack of enforcement of rules within the exhibition itself, which has pushed people away. When you couple that with how cheap it is to get a good home theatre, and all the content available on streaming for relatively low prices, it's obvious this is the future.

These Hollywood elites won't admit it, but the only thing they're truly concerned about is that their revenue streams won't be as high as they were, and they won't be able to live that really cushy lifestyle anymore.

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Asultana121x

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Agree with Nolan 100%. Myself, along with other people I know and people in the industry itself don't trust Warner to go back to normal in 2022 and beyond.

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phattsao

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I drank the kool-aid and went to see Tenet in the theater. It was really, really loud, but that was about it.

The "theatrical experience" didn't make the movie any better. In fact, I just watched it online and I could actually hear the dialogue this time, so it may have been better.

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SParent180

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I'd love to know what Nolan's solution would be. We already know releasing movies in theaters only isn't successful right now, ironically proven by Nolan's own Tenet. Not sure how financially beneficial it would be to sit on the movies until theaters open and audiences are ready to fill theaters. WB invested millions, perhaps billions, into these movies and they're not going to shelve them with no way to recoup money and without knowing when they can release them or if a theater only release would even be successful.

There is at least a precident that people will subscribe to a streaming service to watch movies and with an entire slight of blockbuster movies you have to imagine many people will have no issue paying for a HBO Max subscription to watch at least some of these movies.

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Edited By jenovaschilld

So here is the deal all, this HBO deal is pretty lucrative. 😊 And the Publishers/producers (people that back the creation) have signed on to this to get some money out of this before the calendar year is so crowded that upcoming movies have no room to get back investments, and sets have to be shut down. So this allows digital in areas that are heavy with the pandemic and do not have cinemas opened, but also allows countries that have it under control to show em. Money money.

But - the studios and investors - will get digital distribution rates not theatrical rates. When the digital streaming comes out a day or week after theatrical is released. They will get less money. 😥 News is reporting that they are hatching out higher rates and all should be happy ...ish. So this is rich people whining about not getting richer faster by making dumb movies like Fast and Furious , even if it greatly increases the risk of poor people getting sick and dying. 💀💀💀💀... okay just imagine 284 thousand of these 💀.

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Thanatos2k

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Whine more Nolan. Health and safety is more important than your "vision"

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deactivated-6793e8ba0e8bf

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@Thanatos2k: Folks who lost their jobs/businesses would like the opportunity to safely generate income. I don't like defending Hollywood, but this is a reaction to loss of potential income (however inflated Hollywood income can be).

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@lionheartssj1: Then maybe the billionaires should open up the vault and pay their employees more to make up for the loss of wages. Heck, my city has suspended tax payments for a year. Cities actually NEED the money, but you're telling me supercorporations can't lower a few fees or up bonuses?

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@Barighm: I mean, that would be nice if they did, but human nature usually defaults to self preservation and compulsory charity usually fosters an opposite sentiment.

The difficult part of tax suspensions is that the city will later try to collect on something that people in large part, weren't able to generate anyway. It's a nice concept in theory, but unless the city itself stopped spending, then there will be debts galore. We're about to see this play out with a lot of the rent suspensions/housing deferments as those relief programs start expiring. Landlords need money, the tenants weren't able to generate money, the governments are paying out more than they can bring in. It's not sustainable.

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deactivated-64efdf49333c4

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@lionheartssj1: We are not beholden to human nature. If they really wanted to do it, they would.

Oh, I'm well aware the payments are just delayed, and I never said it was a sustainable model, but that's no reason why they can't work out a way to make this work. The problem is nobody wants to because money.

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deactivated-6793e8ba0e8bf

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@Barighm: I'm not really arguing with you. I'm sure there's something they could do if they wanted to.

The only way to make it work is to let the people who are able work freely again. That's the only way to solve the lack of money.

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Master_Katarn

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@lionheartssj1: You yourself stated "However inflated Hollywood income can be". Isn't that the key distinction here?

Small businesses are in danger of staying afloat, people are losing jobs, people are dying.

Meanwhile Nolan and his Hollywood buddies go back to their millions. The least he can do is be humble. Nolan can't even pretend he's fighting for the lower paid crew on his team, as these films are still being released and film/tv work is indeed still continuing, just with new COVID guidelines. If anything, HBO Max will help allow film crews to continue to work to provide content for streaming.

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deactivated-6793e8ba0e8bf

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@Master_Katarn: You're right about wealthy Hollywood for sure. The lockdowns are a luxury of the affluent or otherwise unaffected income earners. I was just pointing out that the impetus of his comments are very likely rooted in lost/losing income.

Movie companies keeping their crews employed is important, but I worry about those in the theater business and ancillary industries that coexist with theaters. Streaming releases may have been an inevitability in a few years, but the entire industry got choked off in the span of months. We're pretty much a year into knowing the virus and there are a lot of people who feel like they can take the risk to earn a living. Restaurants/bars can't have outdoor dining, but movie studios can? It's inhumane to pick and choose whose businesses can be open and whose will be closed. Let theaters (businesses in general) operate freely. People will go if they want, stay home if they want, but let them decide. It's cognitive dissonance to say grocery trips can be safe, but outdoor dining could kill.

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Master_Katarn

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Edited By Master_Katarn

@lionheartssj1: Nolan might have a leg to stand on if he was standing up for the jobs of the theater staff, etc. But it doesn't seem like it.

Nolan: "It's sort of not how you treat filmmakers and stars and people who, these guys have given a lot for these projects,"

I don't see anything here about the job security of theater janitors or theater food retailers. It's all about filmmakers like him and the stars, people who are already vastly overpaid (and who will continue to have work through the streaming business).

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@Master_Katarn: Again, I'm saying his comments are likely spurred from the threat to his income. Not saying he literally spoke as an advocate for everyone in the theater house of cards. The second half of my comment talking about that was some of my thoughts on it as a whole.

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Izraal

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@Thanatos2k:

Absolutely. It's bizarre that he's speaking about what makes sense for the "investors," for the "stockholders," for the "theater," but not a word about the worldwide pandemic. I understand he's passionate about movies, but when he sees things through such a narrow scope that an actual pandemic doesn't get mention, it seems more psychotic than passionate.

Health and safety come first. There shouldn't be any theatrical releases. Anything that keeps more people home and less people going out is a wonderful thing.

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ReaperEzekial

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Is it any surprise that a successful filmmaker whose films - even ones of dubious quality or merit - manage to fill theaters is upset about losing out on theater profits?

Welcome to modern America, Mister Nolan. Movie theaters are running on fumes, and a country (indeed, a world) that’s gone without them for so long now sees the cons outweighing the pros of the theater-going experience. The day of the blockbuster is gone, and Hollywood has burned a lot of bridges and sacrificed a lot of good will on the altar of political proselytizing. Can they recover? Yes - if they change the model.

Instead of being afraid of the change, try embracing it. Then maybe you won’t be left behind.

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@reaperezekial: The irony is that it was his blockbuster movie that proved theater only releases aren't a viable option currently. And correct me if I'm wrong but aren't these movies supposed to be releasing both digitally and theatrically simultaneously? People that are willing to go to theater can still have the option while the rest of us will enjoy watching from the comfort of our own homes, while also fishing out money for HBO Max. This seems like the best possible option currently

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Edited By hampton2003

I dislike going to movie theatres, people being annoying or rude and missing parts of the movie if you need to use the restroom. And the crowds, If I ever went to a theatre it was for that must see movie of the year, but I'd go a week later to avoid a packed theatre. I will miss the crowd cheering when appropriate and the feeling of being witness to an premier special event (like watching the star wars movies and people tossing beach balls throughout the room before the movie stated). For others that still need that, it will be back. But having the choice of where we watch movies is an important step forward for moviegoers.

So warner bros decision seems like a natural progression especially given the state of the world right now. I'd rather spend $20 to watch a new movie day one from the comfort of my home or in this case subscribe to hbomax. It is awesome to have a drink, pause when I need to and watch the movie in a relaxed familiar atmosphere of my choice. The only current down side is the roku deal has not finalized yet.

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@hampton2003: I enjoy the movie going experience, despite the flaws you mention. As you described the experience you have can vary from great to possibly terrible. IMO some movies are meant to be enjoyed on a big screen in a theater but I think this is the right decision by WB. Plus these movies will still open in theaters where theaters are open so that option is still there.

This current plan might not be ideal financially for all parties but this is a step in the right direction for the future of the industry. I think it will be awhile before people are willing to pack movie theaters like we used to and this will allow more people to watch movies while allowing a way for movies to still be financially successful without relying on audiences attending theaters.

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Otherbarry

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I'm legitimately asking why is this such a big deal ? Apart from the obvious job loss at the movie theaters and I guess piracy, why are people up in arms ? The people involved are still making the money .

Hasn't this been the natural progression of how this business was going to end up anyway . Don't get me wrong I loved going to the movies opening night with friends but as I got older and had a kid it was almost impossible to go to the theaters.

I have been hopping some streaming service would have come around by now and just offered what ever was in theaters in my own home . Id have gladly paid to have that convince.

I've seen there argument about "these experiences were made for the big screen" but is that the general consensus of the populous or "artistic preference" each have there valid cases but with the cost of larger TVs going down and the fact that its not nearly as expensive as it once was to get a nice home sound system I feel the people that would care about that kind of stuff already have things at home to fully enjoy this stuff and the people who don't probaly don't care as long as there entertained for a few hours.

But if some one is able to shed some light on this I'd love to discuss it because I am genuinely curious.

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deactivated-64efdf49333c4

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@otherbarry: I'm guessing sales from movie theaters between the distributor and the production houses are split based on longstanding legal agreements that are pretty much set in stone after decades of legal wrangling whereas streaming services is mostly uncharted waters and everyone is throwing themselves into the thick of it without first negotiating proper agreements. The pandemic serves as a nifty excuse for doing that.

Going this route puts all the money directly in WB's pocket first which then gives them more leverage in any kind of revenue split deal Legendary. WB can easily turn around and say "See? Our service is popular! We deserve more" before Legendary even has a say. Kind of what Netflix does where they pretty much pay out what they feel the show is worth rather than on some hard and fast arrangement.

I'm guessing, of course, but I'm sure it's about money. It's ALWAYS about money.

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Otherbarry

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@Barighm: hears the thing though and look at it from the view of a fan of WB could you not see this as an opportunity to make even better movies . With the extra money they would be generating from selling the rights to all the streaming services so even if no one wanted to bother going with hbogo they would still make a killing to the point where they could just get rid of GO and reintergrate what ever content that would have been exclusive to GO just to regular HBO.

Now the extra money can go into bigger budget WB movies . I dont necessarily think that's bad . I mean WB needs to do something to compete with Disney

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deactivated-64efdf49333c4

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@otherbarry: *shrug* I don't know. I don't know exactly how budget money is allocated or how they make sure it gets into the pockets of the devs, the stars, and everyone else involved. And streaming services love to claim exclusivity. Owners often do everything they can to put extra revenue in their pockets before anything else, so it's unlikely the budgets would go up, at least not for the benefit of the movie.

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deactivated-64efdf49333c4

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"What you have right now in our business is a lot of the use of the pandemic as an excuse for sort of grappling for short-term advantage," he said. "And it's really unfortunate. It's not the way to do business and it's not the best thing for the health of our industry"

Uh...actually, that's the very definition of doing business. You go where the money is, and when you're struggling due to whatever factors are ruining the bottom line-low revenue, declining demand, etc-you evolve and adapt your business to benefit from current market trends. If you don't, you're out of business. Do all the filmmakers really want to see a major movie production studio go out of business entirely? Or would you rather suck it up and take the movie rental method?

Seriously, industries have been going obsolete and vanishing for millennia, but because everyone has a mouth piece now they're acting all surprised, like their industry should somehow be the exception to what is very natural progress. It just so happens that progress is an "act of god".

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SParent180

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@Barighm: I find it funny that it was Tenet, Nolan's own movie, that proved theater releases aren't a viable option right now. Would he prefer to stick with the current business model which isn't financially viable and would probably be a big detriment to the industry? Would he rather these movies be put on hold until people decide they're ready to pack movie theaters again even though there is no telling if and when that will happen?

It's just interesting that he criticises this decision but then provides no alternative solution.

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Edited By LiberalTugboat

Can someone tell Nolan to just shut up.

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