The main appeal of Covert Ops is definitely the storyline, and the production values.
The bad part, is unfortunately there are a lot of awkward camera angles to deal with which makes the combat a lot less then then it could/should have been. Some intense fist fights in a small area, and being able to throw people up against walls would be nice...but there is none of that here. Most of the camera angle problems are solved by having a crazy auto aim that does pretty much all of the work for you.
The main appeal of Covert Ops is definitely the storyline, and the production values...which generally make you feel like your playing through an action movie.