BK has had enough influence on Activision and important decisions that really makes the two one in the same.
Part of me wants to ignore it. You know, join the people saying that it's a business, of course they want to make money. It's just too ridiculous. Since the original Modern Warfare back in 2007, we've had 3 new Call of Duty games. World at War was ok, Modern Warfare 2 was atrocious and it was clear that it was due to Activision's influence. The lack of a beta test, the rush to put out the game, etc. Black Ops, from what I played at a friend's house, is better but I have no reason to support this obvious milking of a once great franchise.
I picked up Transformers: War for Cybertron earlier this year and while it was fun, it felt rushed. It also felt like there could have been more to it. Similarly, I've recently played 007: Blood Stone as I'm a huge Bond fan and while it was fun, it lacked polish in certain areas. I think that if it was any other company they would have moved back the release date and made the game better.
Also, Activision has led to the destruction of some of my favorite devs. Most recently being Raven. They're still there, but what are they doing now? Making CoD map packs? Singularity was a fun game, but Activision did zero advertising for it and killed it before it had a chance.
If BK leaves and someone redeems the Activision name, I'll be happy. Especially since they own the rights to some of my favorite franchises now (like 007). But right now, I hate both since they're pretty much the same.
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