What is the interactive industry missing?

It seems everyone is deved on this. ONe side people are saying our video games are getting too cinematic and story driven while others want just that. I'm all about story along with good gameplay so for a game like GTA I get bored with it because to little happens for doing allot of missions, while Half-Life 2 has great gameplay while giving you a feel that something epic is unfolding right before you. All the other simple pointless games like Serious Sam or just party games bore me in less then an hour. It is getting close to the point where calling these "video games" is like calling movies "books on screen" (as one person put it).

So the question is would you rather see simple straightforward games like the Wii, freeware and Xbox live is dishing out or would you rather see it evolve to more interactivity while bringing fortha great and memorable story. 

I don't see your point. BOTH sides have been catered for. You have the plain ol' arcade-style games, and you have the spectacular story-telling games. There is nothing missing. Maybe you're just impatient that there are no games out at the moment that suit your taste.

And don't start on good and bad games because it's been a reality ever since the first video games - there will always be less good games than bad ones.