Maturity is a state of mind. It's probably a lot harder to define than what is 'immature'. For example, No More Heroes has an M rating. There is a lot of blood, swearing, and the plot is downright ludicrous. Many things in the game don't make a lot of sense, like how Travis' bike is larger than most cars and never takes a lick of damage no matter how many times you crash it. How he wields a light saber and cuts people up. In my mind, nothing about this game screams 'only an adult would get it'. If anything, the game is immature in how it handles the subject matter.
Note that I never said the game isn't entertaining or fun. But that's going off topic. The point is, maturity has less to do with the content of a game and more to do with how the content is handled. Plenty of Final Fantasy games' plots are a lot more serious than the plot of, say, Mortal Kombat. Yet the former almost always gets an E or T rating and the latter always gets an M rating. I'd bet any kid would understand the nuances of 'fight in a tournament to free Outworld' a lot easier than 'Summoners go on a pilgrimage to defeat the evil entity known as Sin, yet the truth is it's all a scam by the world's religious leaders to keep the world spiraling in sorrow and avoiding the finality of death'. (At least I think that summarizes the plot of FFX.)
And expanding on that further, just because a game like Mario Galaxy is filled with talking stars, whimsical worlds and cutesy creatures doesn't mean the game is necessarily 'immature'. I know I don't feel like I'm playing something 'just for kids' when I play it. In fact, I think that's the answer right there. While blood, swearing and nudity may or may not be bad for kids (depending upon how it's handled), anyone who equates someone who likes Mario or Zelda as an 'immature' person is the pot calling the kettle black.
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