@MrGeezer said:
@theone86 said:
They should reboot, but they shouldn't wait. Their biggest problem was that they were trying to play catch-up to Marvel while denying that they were trying to play catch-up to Marvel. They introduced almost half of their JL lineup in the first JL movie itself and threw in an unknown baddie because they had no established baddies and were just using the film to set up the next film. Oh, and they saw the god-awful dream sequence from Age of Ultron and thought, "hmmm...that's a good idea, let's do that!" They should fire anyone associated with the current movies except Joss Whedon and Geoff Johns, hire some writers who actually know the characters, and churn out as many good standalone movies as they can. Get at least a solo movie for each hero out there, maybe even two for some of the bigger ones like Batman and Wonder Woman. Focus on their best storylines like Long Halloween and For the Man Who Has Everything. Save the biggest villains. No Ra's, no Darkseid, probably no Brainiac. No Joker either, but only because he's been done to death. Use villains like Mongul and Two-Face for one film, bring in the big guns for the team-up. Save the Suicide Squad, Birds of Prey, and whatever else spin-offs for after you've at least done a solo movie with the six mains (and really, Lantern should be included here as well) plus the first team-up movie, then start experimenting. I know they don't want to follow the Marvel formula, but they seem dedicated to making mistakes just because they don't want to follow it, just to prove they're different. The Marvel formula works.
Also, not saying that you're wrong, but I'm a bit interested in the comment that the Marvel Formula "works". Did you mean to say "works", or did you mean to say "worked?"
My point being, the "Marvel Formula" worked FOR MARVEL. But notice that you're calling it the "Marvel Formula" and the Marvel Cinematic Universe is still a very new thing relatively speaking. Exactly how many post-MCU examples are there of this formula actually working for anyone other than Marvel?
Look, I'm not denying that the "Marvel Formula" worked for Marvel. But the "Marvel Formula" was also a pretty risky move, wasn't it? It could have blown up in their faces if the movies weren't (mostly) up to a (relatively) high standard compared to superhero/action movies during the time. There are definitely weak links in the MCU, but I think most people will agree that few if any of the MCU movies were AWFUL. Meanwhile, that's entirely what I'm hearing about the DC movies. That they're just plain pieces of shit.
So, a question...if Marvel had gone with the "Marvel Formula", but all of the MCU movies had just been trash, would the MCU still have worked? Is the problem that DC isn't properly following the Marvel Formula, or is the problem that DC's movies are just crap?
That's not a rhetorical question, I'm actually asking. But in art, there's a LOT of great and highly successfully stuff that deviates from established formulas in some way or another. And while formulas exist because certain things often work, the word "formulaic" is generally not used as a compliment. Not that I think that any of these superhero movies are high art, but the point still stands. There was nothing like the MCU when the MCU was first being created. At least not on that scale. What Marvel did was different, that's why people are calling it "The Marvel Formula". At the time, it wasn't formulaic. Also, most people seem to agree that most of Marvel's movie output at least hasn't been AWFUL. Conversely, people ARE saying that the DC movies are just awful. So if DC were to copy a "formula" for releasing films, would that now be formulaic since the formula already exists? Would the DC movies now be shitty AND formulaic? Just how much of the MCU's success is due to the "Marvel Formula", and how much of the MCU's success is due to most of the MCU movies just plain not being awful? Is the solution to copy Marvel's formula? Or is the solution to simply stop making movies that are so shitty?
I don't know, but I think it's worth considering.
Well, part of it is that there's a lower quality in some of the DC films, and I wholeheartedly blame Zack Snyder for most of that. Still, I think some of that could have been alleviated by following the Marvel Formula. And by Marvel Formula I mean carefully copying some of the tactics Marvel employed, I don't just mean trying to build a cinematic universe. You ask how many other people have been successful following the Marvel Formula, I'll respond by asking how many other people have actually tried it?
Here's what I mean by Marvel Formula: Step one, test the waters. No one at Marvel thought Iron Man was going to be as big of a hit as it was. The Downey cameo in Incredible Hulk was pretty much just a throwaway gag, not too many people thought it would realistically lead to a major team-up film, much less one that spawned a decades worth of movies. Start slow, make one or two films, make them popular characters, and take a lot of time to treat them with care. DC didn't do this. DC threw Batman into Superman's second film and added Lex and Doomsday into an overcrowded and uninteresting plot. This is why I say use Long Halloween. Focus on a story that's 100% Batman, one that fans love, and treat it with a lot of care. Don't worry about cramming Superman into it, or a dream sequence, or a bunch of shots of other superheroes just for the sake of setting up the next movie. Start small.
Step two: build slowly, and work towards the immediate goal. Once they decided they were going to do a teamup they started building towards Avengers. Still, it didn't interfere with the movies. Thor and First Avenger had plenty of elements that would show up in Avengers, but none of them distracted from the plot. Even when they got more reference-heavy in phase two it wasn't anything more than a throwaway gag of Loki as Captain America. Thor and First Avenger were completely self-contained plots that only linked up with Avengers after the story was done, BvS wasted precious screen time doing what Marvel does in post-credits stingers. Story first, references later. This doesn't mean you can't already be planning ahead tot he teamup, like Marvel did with the Tesseract and Loki mind-controlling Selvig, just do it after the credits roll.
Step three: Get the teamup movie right, don't use it to set up the REAL teamup movie. If Marvel had called it quits after Avengers it wouldn't have been the worst thing in the world. Why? Because Avengers was awesome. Everybody loved it, it was a smash success, and no movie franchise had ever done a series of six interconnected films ending with a box-office smash like that before. They could have walked out on top because Avengers was great on its own merits. JL, not so much. This is a bit like step two, stop making everything set up something else, especially during the main movie. Thanos at the end of Avengers works because he doesn't detract from the plot, whereas in JL Steppenwolf is just a Darkseid flunky meant to set up Darkseid in the next film. Just do a villain that's not connected to Darkseid, people didn't complain when Ultron didn't directly set up Thanos. In fact, it was actually kind of a bonus that you could just do a villain who's villaining for his own reasons and not connected to the biggest bad around. In fact, that's basically step four.
Step four: Save your big bad. People have been waiting ten years for Thanos, and they're still hyped as ever to see him. In fact, the fact that most people only whisper his name gives him an aura of mystery. It works to Marvel's advantage that they didn't trot him out in Avengers or Age of Ultron, it builds the suspense and the hype. Darkseid, on the other hand, gets a dream sequence and a second-rate minion starring in JL. Even AoU's dream sequence had other references to Thanos to back it up. This also gives the heroes time to build their fame. In Avengers they were barely a team, in AoU they were a well-oiled machine, in Civil War they had a knock-down, drag-out conflict and split apart, in Infinity War they're coming back together to beat the powerful menace. Holy narrative arc, Batman! This is maybe the biggest thing that's lacking from the DCEU, an actual narrative. Save Darkseid, start with a smaller villain. Hell, do Starro. Joss Whedon took a goofy Avengers #1 story and turned it into a blockbuster, why can't he do the same for a goofy JLA #1 story?
Step Five: Take chances later. Yes, there are some MCU movies that people don't particularly like or that aren't as popular. How does Marvel keep chugging along despite that? Because they took the bigger chances later. They didn't delve into the real goofy stuff until Iron Man already had three films and Cap and Thor had two. Ant-Man wasn't a smash hit, but they could afford to go there because they were the biggest name around after Avengers. They also took a chance on Guardians and ended up with a smash hit to rival Avengers, allowing them to take chances on Black Panther and Captain Marvel. Suicide Squad could have been an awesome movie, but there was too much riding on it. There was too much studio interference, too many big egos, too much throwing crap in just because. Wait until you strike it big with Batman, Superman, and Wonder Woman. Add to that with Flash, Cyborg, Aquaman, and Green Lantern. Nail Justice League. THEN take chances on something like Suicide Squad. Oh, and find someone who really has a personal interest in the source material, like James Gunn or Ryan Reynolds with Guardians and Deadpool. Which leads me to step six.
Step six: get diverse and passionate directors. It's pretty clear that either the directors on the DC films aren't passionate about the source material or aren't allowed to make anything but a by-the-numbers Hollywood blockbuster, or a combination of both. Marvel gets directors who aren't typical blockbuster directors and lets them go crazy. People love James Gunn and Taika Waititi's directorial styles. Peyton Reed came in and asked to do a heist film, and they let him. The Russos came in and asked to do a spy thriller, and they let them. Get directors who want to mess around and experiment, and let them mess around and experiment. Stop with all the studio-mandated reshoots and cramming bad villains in just because. Seriously, Enchantress was terrible. The Suicide Squad reshoots were terrible. Laissez les faire.
That's what I mean by the Marvel Formula, and I don't think anyone has followed it but Marvel yet.
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