sony or samsung lcd hdtv

which one do you prefer? Im thinking of buying one. but I'm confused

Im looking for more durable hardware and quality.

I heard samsung is really irresponsible if ur tv bricks =/ and the customer service is well known rude :(

I'd go with samsung just because of the fact that they are way cheaper

I've heard great about both companies too, and have narrowed my search down to these models;

Sony 40" W Series LCD HDTV. http://www.circuitcity.com/ccd/productDetail.do?oid=209192

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who ever said that sony is better is pretty retarded, since samsung makes the monitors for sony

I haven't ever experianced lag on my sony XBR4, but when it comes down to it Samsung > Sony unless it is an XBR..... just an opnion. Smoke89

agreed my 46' Sony XBR4 is simply amazing.

Samsung for the win. There's a reason Microsoft chose Samsung as their official panel to be used for all their displays across the country. THey are simply a better monitor. Their panels are beautiful. I own three and love each and everyone of them. It's basically what Samsung does...whichever you pick...make sure it does 1:1 Pixel Mapping (Samsung does) so you aren't losing any clarity due to overscan...yes...LCD's overscan just like regular tv's....1:1 - when used with HDMI as a connection ... shows the picture exactly as it's suppose to be....on a Samsung its called "Just Scan". JohnD212

Absolutely Correct!

See when Sony first started their HDTV game, they initially only made Plasma screens.

When they saw that LCD screens were improving by Leaps and Bounds over Plasma and that the LCD tvs were Selling way more they created a Joint Company Venture to create LCD technologies for Both Companies.