Activision removes PS3 from COD: Black OPS ads.

Activision has omitted PlayStation's logo from a new print run of Call Of Duty: Black Ops ads in the UK.

In yet more evidence of a blossoming partnership between Activision and Xbox, Microsoft's branding proudly accompanies that of Treyarch and Activision - but there's no room for Sony.

CVG first spotted the 'missing' PlayStation logo yesterday, in UK rock magazine Kerrang!.

An ad for the multiformat Black Ops in the inside of the publication's cover only contains the Xbox Live logo and famous 360 'Jump In' branding, with no mention of PC or PS3.

A fluke? Not on your nelly. Today, UK games industry bible MCV came through the post and - once again - there was no mention of Sony on a Black Ops ad.

This time, an ad cover on the weekly magazine - prominently showing off the game's 9/11/10 release date - only contained Xbox Live, 360, Treyarch and Activision branding.

The Kerrang! ad promotes the 'network première' of the Black Ops trailer on ITV this Friday.

It will air during half-time of the England vs. Bulgaria international football match. What's the betting it's been part-funded by Microsoft?

Platform exclusive ads aren't a new thing, of course - with EA notably teaming up with PS3 for FIFA 11 and Need For Speed campaigns last year.

But the Black Ops campaign seems to offer more evidence of a burgeoning relationship between Microsoft and Activision - following an announcement of timed 360-exclusive DLC at E3 in June.

Rumours persist that a 360-exclusive Black Ops public beta is on the way - something Treyarch told CVG it's "not planning" any time soon. We'll see.

We'd LOVE to know how much cold hard cash has changed hands. (If any, our lawyers have asked us to add).

Great use of money MS. :roll:

Linky.

[QUOTE="AiurProtoss"]that article fails because it said the game comes out in september.Zune_HD

lol you know im being fesicious right?

[QUOTE="Zune_HD"]

[QUOTE="AiurProtoss"]that article fails because it said the game comes out in september.AiurProtoss

lol you know im being fesicious right?

Hard to tell on internets.

That's actually really good business by Microsoft.Chrome-

Two of the big sellers in the next couple of months? Reach and Black Ops - make them both sell extremely well on your system = £/$/insertcurrencysymbol

Good to know the extra $10 is going somewhere important...SaltyMeatballs

Great use of money MS. :roll:Zune_HD

Isn't this done in TV ads constantly?Cherokee_Jack

does this make the PS3 version any less multiplatform ?!! ;)

think about it

[QUOTE="SaltyMeatballs"]Good to know the extra $10 is going somewhere important...Ravensmash

And since Treyarch shot down Zombies at launch they'll be later released as DLC for $15 (or whatever your currency is)

As long as they dont purposely neglect teh PS3 version inregards to quality and porting and all that, who cares?

[QUOTE="Ravensmash"]

Good to know the extra $10 is going somewhere important...SaltyMeatballs

And since Treyarch shot down Zombies at launch they'll be later released as DLC for $15 (or whatever your currency is)

They couldnt have spent their money better? TintedEyes

well with the PS3 version not even getting any ad space, I see no reason to make it on that console

Pretty sure I've seen Sony do this for a game that came out last year too.

So what's wrong MS doing this exactly? That they make millions of dollars from it, and you don't?

All companies do this, not just Microsoft lol. I remember recently seeing a Madden 11 ad and seeing only the playstation logo at the end, no hint of the xbox version.

Whoever paid for that particular piece of advertisement gets to show their brand, simple as that.

[QUOTE="TintedEyes"]They couldnt have spent their money better? ScorpionBeeBee

Alan Wake?

Halo Reach?

Gears of War 3?

Fable 3? (yeah it's on PC too but)

that article fails because it said the game comes out in september.AiurProtoss

No it does not. Itsays it comes out November 9, 2010.

The US is one of the only countries that use the date format of mm/dd/yyyy. Most others use dd/mm/yyyy

Didint they do this we other COD anyway. So whats the big deal. Its not like its new. PS3 still gets the same game.

[QUOTE="ScorpionBeeBee"]

[QUOTE="TintedEyes"]They couldnt have spent their money better? Ravensmash

Alan Wake?

Halo Reach?

Gears of War 3?

Fable 3? (yeah it's on PC too but)

Who cares honestly? Sony does the same thing in commercials. This time it's in a magizine. :o

http://www.youtube.com/watch?v=erKF7TL7qrc

http://www.youtube.com/watch?v=OhK47AA7LKc

[QUOTE="Ravensmash"]

[QUOTE="SaltyMeatballs"]Good to know the extra $10 is going somewhere important...Zune_HD

And since Treyarch shot down Zombies at launch they'll be later released as DLC for $15 (or whatever your currency is)

Or you could buy the Hardened Edition and pay $20 for them. The WaW zombie maps that is. Doesn't sound like there'll be an actual zombie mode.

And what is up with this?

Last month a retailer listed Black Ops zombie maps as freebies included with the game's special editionCVG

Yeah look at all this free stuff you're getting by paying $20 for it! Herp a derp. I swear, sometimes it's like the press is just regurgitating PR material or have somehow been intoxicated by it.

Who cares honestly? Sony does the same thing in commercials. This time it's in a magizine. :o

http://www.youtube.com/watch?v=erKF7TL7qrc

http://www.youtube.com/watch?v=OhK47AA7LKc

cloudff7tm

That's nice, I'm still buying the PS3 version.

[QUOTE="cloudff7tm"]

Who cares honestly? Sony does the same thing in commercials. This time it's in a magizine. :o

http://www.youtube.com/watch?v=erKF7TL7qrc

http://www.youtube.com/watch?v=OhK47AA7LKc

lawlessx

Dumb decision. Everyone already know Call of Duty is a multi platform game. Everyone who bought it for PS3 will most likely be buying it again to PS3. Having the PSN logo absent in advertisements aren't going to make those same people think "OMG Black Ops is exclusive!?"

lol, are people seriously trying to use this as an excuse to bash MS? :lol:

Let's not forget that Sony used PGR3 screenshots to advertise GT4. Twice. Makes you wonder how low Sony is willing to go. :lol:

good business tactic by MS. Sony can only watch and cry.

KarateeeChop

Watch as Black Ops sells exactly the same as MW2 did on PS3?

[QUOTE="Cherokee_Jack"]Isn't this done in TV ads constantly?Anjunaddict

lol, are people seriously trying to use this as an excuse to bash MS? :lol:

Let's not forget that Sony used PGR3 screenshots to advertise GT4. Twice. Makes you wonder how low Sony is willing to go. :lol:

KarateeeChop

[QUOTE="lawlessx"]

nobody take notice when sony does this sort of thing. FIipMode

What he says is true. There was a thread about it back in November.

http://www.gamespot.com/pages/forums/show_msgs.php?topic_id=27099275

They couldnt have spent their money better? TintedEyes

It's not their money, it's their userbases cash. I guess that's what MS thinks the 360 userbase wants, exclusive ad campaigns.

[QUOTE="TintedEyes"]They couldnt have spent their money better? Pug-Nasty

It's not their money, it's their userbases cash. I guess that's what MS thinks the 360 userbase wants, exclusive ad campaigns.

Guess Sony must think that too.

http://www.ps3blog.net/2009/11/09/sonys-assassins-creed-2-exclusive-dealings/

But hey, look down at the comments and they are happy about it.

Throw money at multiplats to falsely brand them as exclusives. Oh, Microsoft. Merex760