An excellent move by Sony

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MayorJohnny

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#1 MayorJohnny
Member since 2003 • 7838 Posts

Not long ago I made a thread about Sony and its pricing strategies of the PS2 and the PS3. I stated that Sony should consider lowering the price of the PS2 first, and give the console one more strong surge. So, it's fantastic that Sony dropped the price of the PS2 to $99.99 today! As for the PS3, I don't think that it has to have a price drop too early in the year. Sony should concentrate on profitability for right now, and then announce a new price around E3, or at least before Thanksgiving. I don't think that SCEA should be in that much of a rush. The value of the PS3, the PlayStation brand name, and the commitment to a long life cycle wil ensure that it will be stay competitive for a long time.

Personally, I wasn't asking for a price drop of the PS3. I'm not planning to buy a PS3 this year anyway (though I will buy one sometime). I think that Sony can hold out for a while longer with the current prices because of the strong batch of games coming this year.

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ActicEdge

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#2 ActicEdge
Member since 2008 • 24492 Posts

I wouldn't call it excellent. I'd call it meh but that's just me.

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cool_beans1

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#3 cool_beans1
Member since 2009 • 458 Posts
At least BC is cheaper for people thinking of buying a new PS3 ;).
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#4 Legendaryscmt
Member since 2005 • 12532 Posts

No, they should have done a price drop on the PS3 to increase the sales on that, considering that the PS2 sales overall are still top notch.

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EVOLV3

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#5 EVOLV3
Member since 2008 • 12210 Posts

The move was mainly to undermine the Wii, and to the lesser extent the $199 360. I would expect Sony to really start focusing on the PS3 now, and potentially announce a price cut at E3, or latest TGS if they intend to drop it this year.

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LoseEagles1245

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#6 LoseEagles1245
Member since 2007 • 1115 Posts
If anything they're taking sales away from the PS3 which is what they really want to sell.
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vaderhater

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#7 vaderhater
Member since 2003 • 3972 Posts

At least BC is cheaper for people thinking of buying a new PS3 ;).cool_beans1
They should have left BC alone to begin with.

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Toriko42

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#8 Toriko42
Member since 2006 • 27562 Posts
I'll be buying one as long as we Canadians see this 99.99 price. I want a PS2 to replace my broken one.
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iam2green

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#9 iam2green
Member since 2007 • 13991 Posts
i was surprised to read hear about them dropping the price for the system. i thought $120 was a good price when i went to gamestop. i don't care to much about it because i have a next gen console.
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DJ_Lae

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#10 DJ_Lae
Member since 2002 • 42748 Posts
An excellent move? I'd file it in the "Who gives two **bleep**s about the PS2 any more?" bin.
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Lionheart08

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#11 Lionheart08
Member since 2005 • 15814 Posts

Well i guess it's a good move if Sony absolutely refuses to re-add BC to the PS3.

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rsoxguy12

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#12 rsoxguy12
Member since 2007 • 1602 Posts

I have a ps3 with BC...so...yeah

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Gta3-fan334

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#13 Gta3-fan334
Member since 2004 • 1499 Posts

How is it an "excellent move" for Sony to drop the price of an 8 year old system? I think this a desperate move by Sony to get more people to by PS2's, since it's the only thing keeping Sony's gaming division afloat.

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dragonpuppy

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#14 dragonpuppy
Member since 2006 • 952 Posts

An excellent move? I'd file it in the "Who gives two **bleep**s about the PS2 any more?" bin.DJ_Lae

THere's about 150 million PS2 sold and roughly 3 billion people on this planet. THere are potential buyers out there. With all price cuts, there will be a temporary rush of sales.

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vaderhater

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#15 vaderhater
Member since 2003 • 3972 Posts

Well i guess it's a good move if Sony absolutely refuses to re-add BC to the PS3.

Lionheart08

One could twist it as the PS3 costs $498 to buy....:P But certainly no company does those types of comparasions because that is weak huh? :D

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LoseEagles1245

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#16 LoseEagles1245
Member since 2007 • 1115 Posts

There's over 6 billion people on the planet dragonpuppy.

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The_Game21x

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#17 The_Game21x
Member since 2005 • 26440 Posts

An excellent move?

Maybe for the ten people left on the planet who don't own a PS2 yet.

But for the rest of us...it's pretty lame.

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GrumpyWalrus

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#18 GrumpyWalrus
Member since 2009 • 162 Posts

An excellent move? I'd file it in the "Who gives two **bleep**s about the PS2 any more?" bin.DJ_Lae

My Grandparents bought one last month and my cousins (14 and 16 year old girls) got one as a present a few months ago.

It still has a lot of support from Sony with new games being released on it and is still a very popular "casual" system. My cousins play it just as much as they do their Wii.

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dragonpuppy

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#19 dragonpuppy
Member since 2006 • 952 Posts

There's over 6 billion people on the planet dragonpuppy.

LoseEagles1245

Which just means more potential sales. Unlike the PS3, Sony gains profits from PS2 sales. I see this as Sony bracing for a future PS3 price cut.

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killa4lyfe

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#20 killa4lyfe
Member since 2008 • 3849 Posts

An excellent move?

Maybe for the ten people left on the planet who don't own a PS2 yet.

But for the rest of us...it's pretty lame.

The_Game21x
them 10 people MATTER!!!:evil:
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#21 Tykain
Member since 2008 • 3887 Posts

There are still many people buying PS2s, it's even frequently selling more than 360 in Japan.

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Nintend0-BuDDy

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#22 Nintend0-BuDDy
Member since 2008 • 639 Posts

That was good news, even though I already have a PS2. I was told by one of my friends that he would get one now. Awesome, even if he's a few years late.

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Duckyindiana

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#23 Duckyindiana
Member since 2006 • 3040 Posts
If anything they're taking sales away from the PS3 which is what they really want to sell.LoseEagles1245
Bingo this guy has it them supporting the ps2 is stopping people from getting a ps3 they need a price drop for the ps3 if they want to get anywhere.
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#24 zmbi_gmr
Member since 2008 • 3590 Posts

If anything they're taking sales away from the PS3 which is what they really want to sell.LoseEagles1245

completely agree w/ this ^

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zmbi_gmr

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#25 zmbi_gmr
Member since 2008 • 3590 Posts

[QUOTE="DJ_Lae"]An excellent move? I'd file it in the "Who gives two **bleep**s about the PS2 any more?" bin.GrumpyWalrus

My Grandparents bought one last month and my cousins (14 and 16 year old girls) got one as a present a few months ago.

It still has a lot of support from Sony with new games being released on it and is still a very popular "casual" system. My cousins play it just as much as they do their Wii.

as much as their Wii huh...so your saying they don't play either system:lol:

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WilliamRLBaker

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#26 WilliamRLBaker
Member since 2006 • 28915 Posts

it was a stupid move, they kept the ps2 at 129 for no reason at all they could have lowered its price from 150 to 99 instead of 150-129 easily infact they could have done it back in 2006 yet didn't.

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TheGreatOutdoor

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#27 TheGreatOutdoor
Member since 2009 • 3234 Posts

At least BC is cheaper for people thinking of buying a new PS3 ;).cool_beans1
I really don't understand what you mean. You have two types of people buying a PS3. Those that have a PS2 and those that don't. Those that have a PS2 will still be able to play their PS2 games on their PS2. Those that aren't upgrading from a PS2 would also be the people that don't have PS2 games and wouldn't need the BC anyways.

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#28 lancer_87
Member since 2009 • 440 Posts
If anything they're taking sales away from the PS3 which is what they really want to sell.LoseEagles1245
How can you say that PS3 is the one which they really want to sell ? 1)There are trained porfessionals sitting inside Sonys building working on all these strategies. 2)So far they are doing it perfectly right,better than any other console ofcourse. Your theory also fails from my point of view .Let me explain that. The manufacturing cost of PS3 was around 850$ last year right ? They were losing nearly 400$ on every PS3 they sold.When recently this year some company bought the production of cell(outline of the story,not sure of the complete details) and than the manufacturing cost drops to around 440$.With the massive decrease in the production of Cell Processor. Nowadays they arent actually losing any money on the PS3s(dont ask me about the 45$,which they earn by other means related solely to PS3 and its components),i`ll make it short.You do the math. Anyways going on.What is the manufacturing cost of PS2 ? Will be hell less right ? ofcourse,what else can you expect from a 9 year old hardware.So which would be bigger advantage to them ? My conclusion is that they wanna throw out all the PS2s,in a profit ofcourse.Dont forget that its long life cycle of 10 years is also coming to an end.And after that when the have gained from this place,they will add to the budget of the PS3,to give the PS3 a price cut(some where near thanksgiving/this fall) and take the harm of selling it at a small loss just a little bit longer(which we know they can afford from the money they are earning from other consoles) until finally the production cost of PS3 drops down to where they are makin profit on every single unit they sell out.
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tirralirra

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#29 tirralirra
Member since 2009 • 2261 Posts
[QUOTE="LoseEagles1245"]If anything they're taking sales away from the PS3 which is what they really want to sell.lancer_87
How can you say that PS3 is the one which they really want to sell ? 1)There are trained porfessionals sitting inside Sonys building working on all these strategies. 2)So far they are doing it perfectly right,better than any other console ofcourse. Your theory also fails from my point of view .Let me explain that. The manufacturing cost of PS3 was around 850$ last year right ? They were losing nearly 400$ on every PS3 they sold.When recently this year some company bought the production of cell(outline of the story,not sure of the complete details) and than the manufacturing cost drops to around 440$.With the massive decrease in the production of Cell Processor. Nowadays they arent actually losing any money on the PS3s(dont ask me about the 45$,which they earn by other means related solely to PS3 and its components),i`ll make it short.You do the math. Anyways going on.What is the manufacturing cost of PS2 ? Will be hell less right ? ofcourse,what else can you expect from a 9 year old hardware.So which would be bigger advantage to them ? My conclusion is that they wanna throw out all the PS2s,in a profit ofcourse.Dont forget that its long life cycle of 10 years is also coming to an end.And after that when the have gained from this place,they will add to the budget of the PS3,to give the PS3 a price cut(some where near thanksgiving/this fall) and take the harm of selling it at a small loss just a little bit longer(which we know they can afford from the money they are earning from other consoles) until finally the production cost of PS3 drops down to where they are makin profit on every single unit they sell out.

and the OP. The lifespan of the ps3 is considered to be longer than the 360's by a year or two? Sony is a big franchise and can make profit elsewhere. What they are risking is selling without sales in mind, whilst making a small profit/loss in place of hoping the games will sell. I think a price drop towards the end of this year may be accompanied by price drop of blu-ray disks.
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lancer_87

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#30 lancer_87
Member since 2009 • 440 Posts
[QUOTE="lancer_87"][QUOTE="LoseEagles1245"]If anything they're taking sales away from the PS3 which is what they really want to sell.tirralirra
How can you say that PS3 is the one which they really want to sell ? 1)There are trained porfessionals sitting inside Sonys building working on all these strategies. 2)So far they are doing it perfectly right,better than any other console ofcourse. Your theory also fails from my point of view .Let me explain that. The manufacturing cost of PS3 was around 850$ last year right ? They were losing nearly 400$ on every PS3 they sold.When recently this year some company bought the production of cell(outline of the story,not sure of the complete details) and than the manufacturing cost drops to around 440$.With the massive decrease in the production of Cell Processor. Nowadays they arent actually losing any money on the PS3s(dont ask me about the 45$,which they earn by other means related solely to PS3 and its components),i`ll make it short.You do the math. Anyways going on.What is the manufacturing cost of PS2 ? Will be hell less right ? ofcourse,what else can you expect from a 9 year old hardware.So which would be bigger advantage to them ? My conclusion is that they wanna throw out all the PS2s,in a profit ofcourse.Dont forget that its long life cycle of 10 years is also coming to an end.And after that when the have gained from this place,they will add to the budget of the PS3,to give the PS3 a price cut(some where near thanksgiving/this fall) and take the harm of selling it at a small loss just a little bit longer(which we know they can afford from the money they are earning from other consoles) until finally the production cost of PS3 drops down to where they are makin profit on every single unit they sell out.

and the OP. The lifespan of the ps3 is considered to be longer than the 360's by a year or two? Sony is a big franchise and can make profit elsewhere. What they are risking is selling without sales in mind, whilst making a small profit/loss in place of hoping the games will sell. I think a price drop towards the end of this year may be accompanied by price drop of blu-ray disks.

Exactly,there can be many theories tbh.But there isnt much we can say,only GOD knows what they are upto.But never forget that they have more exprienced people than us and loss of the company is the last thing they want,right ? Sony has so far promised a 10 year life cycle for the PS3 and i think they can achieve that,judging by their last 2 consoles.According to whats going on now,from my POV they intend to make profit in the middle of the life cycle of a console.For PS3 we are talking 2010-2011 onwards.They can afford the old loses from the gain of other electronics.Dont forget that Sony is not just a gaming console industry.
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tirralirra

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#31 tirralirra
Member since 2009 • 2261 Posts
[QUOTE="lancer_87"][QUOTE="tirralirra"][QUOTE="lancer_87"] How can you say that PS3 is the one which they really want to sell ? 1)There are trained porfessionals sitting inside Sonys building working on all these strategies. 2)So far they are doing it perfectly right,better than any other console ofcourse. Your theory also fails from my point of view .Let me explain that. The manufacturing cost of PS3 was around 850$ last year right ? They were losing nearly 400$ on every PS3 they sold.When recently this year some company bought the production of cell(outline of the story,not sure of the complete details) and than the manufacturing cost drops to around 440$.With the massive decrease in the production of Cell Processor. Nowadays they arent actually losing any money on the PS3s(dont ask me about the 45$,which they earn by other means related solely to PS3 and its components),i`ll make it short.You do the math. Anyways going on.What is the manufacturing cost of PS2 ? Will be hell less right ? ofcourse,what else can you expect from a 9 year old hardware.So which would be bigger advantage to them ? My conclusion is that they wanna throw out all the PS2s,in a profit ofcourse.Dont forget that its long life cycle of 10 years is also coming to an end.And after that when the have gained from this place,they will add to the budget of the PS3,to give the PS3 a price cut(some where near thanksgiving/this fall) and take the harm of selling it at a small loss just a little bit longer(which we know they can afford from the money they are earning from other consoles) until finally the production cost of PS3 drops down to where they are makin profit on every single unit they sell out.

and the OP. The lifespan of the ps3 is considered to be longer than the 360's by a year or two? Sony is a big franchise and can make profit elsewhere. What they are risking is selling without sales in mind, whilst making a small profit/loss in place of hoping the games will sell. I think a price drop towards the end of this year may be accompanied by price drop of blu-ray disks.

Exactly,there can be many theories tbh.But there isnt much we can say,only GOD knows what they are upto.But never forget that they have more exprienced people than us and loss of the company is the last thing they want,right ? Sony has so far promised a 10 year life cycle for the PS3 and i think they can achieve that,judging by their last 2 consoles.According to whats going on now,from my POV they intend to make profit in the middle of the life cycle of a console.For PS3 we are talking 2010-2011 onwards.They can afford the old loses from the gain of other electronics.Dont forget that Sony is not just a gaming console industry.

The PS3 is, in concensus (sp?), viewed as a superior console with enough attractive exclusives to attract sales later on in its lifespan. What they need to beware of is the 720...which should blow the ps3 out the water a bit, possibly...
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lancer_87

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#32 lancer_87
Member since 2009 • 440 Posts
[QUOTE="tirralirra"][QUOTE="lancer_87"][QUOTE="tirralirra"] and the OP. The lifespan of the ps3 is considered to be longer than the 360's by a year or two? Sony is a big franchise and can make profit elsewhere. What they are risking is selling without sales in mind, whilst making a small profit/loss in place of hoping the games will sell. I think a price drop towards the end of this year may be accompanied by price drop of blu-ray disks.

Exactly,there can be many theories tbh.But there isnt much we can say,only GOD knows what they are upto.But never forget that they have more exprienced people than us and loss of the company is the last thing they want,right ? Sony has so far promised a 10 year life cycle for the PS3 and i think they can achieve that,judging by their last 2 consoles.According to whats going on now,from my POV they intend to make profit in the middle of the life cycle of a console.For PS3 we are talking 2010-2011 onwards.They can afford the old loses from the gain of other electronics.Dont forget that Sony is not just a gaming console industry.

The PS3 is, in concensus (sp?), viewed as a superior console with enough attractive exclusives to attract sales later on in its lifespan. What they need to beware of is the 720...which should blow the ps3 out the water a bit, possibly...

Yes entirely possible.But consider this. I doubt that MS would be throwing in a 720 anytime soon right ? We are talking 2011-2012 ....Now the wild co-incidence is that every new PS usually drops in after around 5-6 years.When was the PS3 realesed ? When are we looking at a PS4 ? Now take a little look at the past.When was the PS2 released ? and both the PS3 and the 360 did jump in,in its life cycle.But its still here and living. Anyway the only problem is,introducing the blu ray and cell processor did screw them up a bit because : 1)They are too expensive 2)They are new technology,in terms of market. 3)PS2 had a boost in sales,and if you compare the timeline,PS3 is not doing as good as PS2.(in terms of sales) What they can do is hope for the similar technology in PS4 and earn from that.Dual Cell processor,already out,and if the Cell tech goes much cheaper,they would have the advantage of production cost in 2012.We are talking about the PS4. Blu ray discs ? Already becoming a tradition,same like the CDs,DVDs,HD DVDs. Blu ray has 8 layers,these giants are putting the barrier at 2 layers(i.e. 50 GB) this gen.Who says that they cant use the 8 layers(200GB) in the future ? A faster blu ray player would be the only thing they would be needing,but again by 2012 its production cost will be cheap. In the end,theres nothing we can do about it either way i.e. if they are losing or winning.We would just have to wait and see.
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LoseEagles1245

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#33 LoseEagles1245
Member since 2007 • 1115 Posts
[QUOTE="LoseEagles1245"]If anything they're taking sales away from the PS3 which is what they really want to sell.lancer_87
How can you say that PS3 is the one which they really want to sell ? 1)There are trained porfessionals sitting inside Sonys building working on all these strategies. 2)So far they are doing it perfectly right,better than any other console ofcourse. Your theory also fails from my point of view .Let me explain that. The manufacturing cost of PS3 was around 850$ last year right ? They were losing nearly 400$ on every PS3 they sold.When recently this year some company bought the production of cell(outline of the story,not sure of the complete details) and than the manufacturing cost drops to around 440$.With the massive decrease in the production of Cell Processor. Nowadays they arent actually losing any money on the PS3s(dont ask me about the 45$,which they earn by other means related solely to PS3 and its components),i`ll make it short.You do the math. Anyways going on.What is the manufacturing cost of PS2 ? Will be hell less right ? ofcourse,what else can you expect from a 9 year old hardware.So which would be bigger advantage to them ? My conclusion is that they wanna throw out all the PS2s,in a profit ofcourse.Dont forget that its long life cycle of 10 years is also coming to an end.And after that when the have gained from this place,they will add to the budget of the PS3,to give the PS3 a price cut(some where near thanksgiving/this fall) and take the harm of selling it at a small loss just a little bit longer(which we know they can afford from the money they are earning from other consoles) until finally the production cost of PS3 drops down to where they are makin profit on every single unit they sell out.

I wish people like you would use common sense. Yes, their still making money off of the PS2. But how can you not say that their not trying to push the PS3 more. The PS3 has Blu-Ray and its exclusives. Your a fool if you think that Sony is trying to sell more PS2's than PS3's. By supporting the PS2 more than PS3, is that saying they want DVD over Blu-Ray.
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lancer_87

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#34 lancer_87
Member since 2009 • 440 Posts
[QUOTE="lancer_87"][QUOTE="LoseEagles1245"]If anything they're taking sales away from the PS3 which is what they really want to sell.LoseEagles1245
How can you say that PS3 is the one which they really want to sell ? 1)There are trained porfessionals sitting inside Sonys building working on all these strategies. 2)So far they are doing it perfectly right,better than any other console ofcourse. Your theory also fails from my point of view .Let me explain that. The manufacturing cost of PS3 was around 850$ last year right ? They were losing nearly 400$ on every PS3 they sold.When recently this year some company bought the production of cell(outline of the story,not sure of the complete details) and than the manufacturing cost drops to around 440$.With the massive decrease in the production of Cell Processor. Nowadays they arent actually losing any money on the PS3s(dont ask me about the 45$,which they earn by other means related solely to PS3 and its components),i`ll make it short.You do the math. Anyways going on.What is the manufacturing cost of PS2 ? Will be hell less right ? ofcourse,what else can you expect from a 9 year old hardware.So which would be bigger advantage to them ? My conclusion is that they wanna throw out all the PS2s,in a profit ofcourse.Dont forget that its long life cycle of 10 years is also coming to an end.And after that when the have gained from this place,they will add to the budget of the PS3,to give the PS3 a price cut(some where near thanksgiving/this fall) and take the harm of selling it at a small loss just a little bit longer(which we know they can afford from the money they are earning from other consoles) until finally the production cost of PS3 drops down to where they are makin profit on every single unit they sell out.

I wish people like you would use common sense. Yes, their still making money off of the PS2. But how can you not say that their not trying to push the PS3 more. The PS3 has Blu-Ray and its exclusives. Your a fool if you think that Sony is trying to sell more PS2's than PS3's. By supporting the PS2 more than PS3, is that saying they want DVD over Blu-Ray.

Did you bother reading my post ?
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#35 shoeman12
Member since 2005 • 8744 Posts
it may get them a few more sales but not anything significant.
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#36 tuvideo87
Member since 2009 • 112 Posts

software bc is coming sooner o later

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DJ_Lae

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#37 DJ_Lae
Member since 2002 • 42748 Posts

[QUOTE="DJ_Lae"]An excellent move? I'd file it in the "Who gives two **bleep**s about the PS2 any more?" bin.dragonpuppy

THere's about 150 million PS2 sold and roughly 3 billion people on this planet. THere are potential buyers out there. With all price cuts, there will be a temporary rush of sales.

Yes, but it's the videogame equivalent of Sony slashing prices on all their VCRs.
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lancer_87

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#38 lancer_87
Member since 2009 • 440 Posts

software bc is coming sooner o later

tuvideo87
Software BC is never 100% and always has faults.Also it is NOT AT ALL compatible with some games.
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Heydanbud92

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#39 Heydanbud92
Member since 2007 • 4464 Posts

I see Ps2 selling 200M consoles

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kejigoto

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#40 kejigoto
Member since 2004 • 2735 Posts

Wait I'm confused, I thought all the Sony fanboys were saying that the PS3 price would drop today....

Way to drop the price on a console that pretty much anyone who is interested in it has one and I'm guessing those that are being sold at this time are more than likely replacements (mine was about a year ago) for their old fat PS2 models. $30 off a console that was $130 isn't going to compete with the Wii, and all Sony is doing is carrying the PS2 forward just to make that 10 year mark out of spite, even though we all know the thing is pretty much dead in the water. Honestly the PS2 is just in a coma right now and is waiting for someone to pull the plug and finally let it die, no console should be forced to live on a steady diet of sports games.

Sony, you're doing it wrong.