This is NOT a sony bashing thread, this is for discussing the Vita MOVING FORWARD, not mistakes Sony may have made in the past:
Sony stated at E3 2011 that they hoped to make the Vita profitable in "Three Years". This was widely agreed to mean covering R&D, and initial losses on hardware, (not just beginning to sell the hardware at a profit).
- For FY2011, Sony sold 1.8m Vita's, the projected number was thought to be around 2.4m.
- For FY2012 , Sony slashed it's projected Vita sales from 16m to 12m.
Now, we have a sales shortfall of 4.6 million units, or 25%. Is it still possible for sony to make that back by E3 2014?
Assuming decreased economies of scale, a lower sales projections, and a lack of Killer Ap's (COD Vita doesn't look set to stimulate the market), could Sony be looking at another 3-4 years before profitability?
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