Exclusives in general, Sony gets many that interest me that are 3rd party, same for Microsoft. Even multiplats on PC that aren't on Xbox but on PS4 matter to me as I don't game on PC, but if I want the game, I'll play it on whatever I can.
With Nintendo products, at party exclusives matter to me most since that's the whole point of getting a Nintendo anything, western AAA games matter less here but third party Japanese exclusives are a secondary consideration.
MS exclusives next, Halo and Gears franchises might be their core IP aside from Forza but they're important ones to me, and their focus on them is at least offers consistency in expectations.
Sony products, first party exclusives are great but matter less in their pull with me as they are constantly shifting focus to new IPs, it's a strength to be adaptive but it becomes a wild card of sorts. Glad to see God of War get a sequel. Horizon Zero Dawn's success came at the expense of another Killzone sequel. DriveClub came at the abandonment of a the Motorstorm series. Years of F1 games in years prior meant Wipeout releases became spotty. And though they have plenty to make up for it, it becomes somewhat unpredictable at the start of a generation to know what to expect from them. Their third party exclusive games on other hand are a bit more predictable. I knew I'd need a PS4 to play newest Persona game, and that was enough reason for me to get one.
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