This year they have put out new ip's which have ended up costing them money. They're now going through some troubling times with the downturn of the economy (like many others). At least they tried to bring something new to the table when they could have got by with just the usual yearly installments.
Without naming names, I think EA deserves our respect and certain other companies deserve less for they are the ones who get the big money out of yearly re-hashing.
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