Japanese devs explain that Japan is looking for Japan-created content on the console: simple, fun games and/or RPGs need only apply
Neither the Xbox nor Xbox 360 has seen success in the Land of the Rising Sun. It's caused not only gamers, but likely Microsoft themselves to question why the console can't leave a mark in the country -- despite having an extensive and diverse library of software. Whom do you turn to when you want answers regarding Japanese gamers? Japanese developers, of course. A few developers have commented on why the Xbox 360 can't reach the mass market in Japan, and what prevents them from doing so.
Soul Calibur IV's lead programmer Masaaki Hoshino said that, "In order to succeed in Japan, [Microsoft] needs Japan-created content, not just a lot of foreign games that have been localized."
An anonymous Ace Combat 6 dev explained, "Japanese players don't want challenging, stressful, difficult games. Japanese players would rather have role-playing games with a slow tempo, where they are led and shown what to do. So, maybe games like Blue Dragon will start to change things. When more of those kind of games come on to the market, then I think more Japanese players will accept the 360."
This is very logical; as the Japanese have always had a soft-spot for RPGs (Pokemon, Dragon Quest and Final Fantasy releases are near national phenomenon's over there). Also, pointing to the success Nintendo has had with their sundry "Training" titles in the Touch Generation series.
"People think [foreign games] are difficult and there's no guidance on how to clear the objectives. Now that has changed, and they are much easier to play, but this bias remains among Japanese gamers," said an anonymous designer.
One of the title's that could be referenced back to what Masaaki Hoshino said earlier is Infinite Undiscovery, which is a prime example of Japan-created content. The title is being published by Square Enix in Japan, and will be developed by Tri-Ace, the studio behind the Star Ocean and Valkyrie Profile.
Infinite Undiscovery director Hiroshi Ogawa commented, "I think in the previous generation that when it was the Xbox versus the PlayStation 2, Microsoft was unable to put out many RPGs. They weren't able to put out the type of games Japanese players really play. And the resistance to 360 may be some holdover from that."
Will we ever see the Japanese embrace the Xbox 360? Or, will it only be reserved for the hardcore gamers and Otaku of Japan?
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