Sony Sets 150m Sales Target For PS3

Kaz Hirai, chief executive of Sony's PlayStation games console business, has set an ambitious target of reaching nearly 150m in sales for its slow-starting PlayStation 3 console.

Sony told those attending the video game industry's E3 convention last week that sales of its original PlayStation, launched in 1994, had reached 102m units and the PlayStation 2 console had now passed 140m worldwide in its ninth year on sale.

Source

PS3 will live strong for 10 years but I think everyone knows that the PS4 will be out in 3 years.

Damn where's a picture of Dr. Evil when you need one!!!

One Hundred Fifty........Miiiiiiiiiilllllllion Ps3's

Damn where's a picture of Dr. Evil when you need one!!!

One Hundred Fifty........Miiiiiiiiiilllllllion Ps3's

Riverwolf007

.

Yeah.. PS3 is selling pretty close to PS2 level.. in.. 6 or 7 more years.. who knows. Good for them I guess.110million

I don't know.. they need a cheaper PS3 on the market if they ever exspect this to happen.

BIG GOAL indeed. Well I guess people thought Sony was crazy when they set 100m target for PS1 and PS2. Maybe if PS3 is still in the market for a decade they can? maybe with a price drop of 100 to 150?Swift_Boss_A

If they were serious about their goal, they would simply price drop the PS3 over-and-over and sell it as a Blu-Ray player. Can it reach 150 million in the standard six-year generation selling as a gaming system? Hell no - the Wii won't even do that. But if you define a generation as "as long as we feel like it" leave the thing on the shelf for a dozen years and keep it cheap enough that people buy it instead of just a pure blu-ray player, sure, you might be able to hit impressive numbers.

I don't know though - that seems in total conflict with Sony's other statements "we're not price dropping the PS3 because we want it to be profitable". Now, wait, how are you going to keep something that has a computer AND a blu-ray player as inexpensive as something that's just a Blu-Ray player, all while making a profit?

PS3 will live strong for 10 years but I think everyone knows that the PS4 will be out in 3 years.

Hitman533

PS3 will live strong for 10 years but I think everyone knows that the PS4 will be out in 3 years.

Hitman533

[QUOTE="Hitman533"]

PS3 will live strong for 10 years but I think everyone knows that the PS4 will be out in 3 years.

PsyKosis

:shock:

A GLBer!

He's joking right? I would take this more seriously if he stated a 10 year plan plus more price cuts. I highly doubt that the PS3 will ever reach there goal.FireEmblem_Man

umm Sony does have a 10 year plan for PS3 and they do plan on having price cuts within the PS3's life span.

At this rate,it'll take a miracle for the PS3 to break 100 million in its life cycle.stvee101

:lol:... oh man stomach cramp, that signature snuck up on me.

Sony at this point is just speaking to reassure the fanbase and shareholders.

I seriously doubt that Kaz really believes the PS3 will do better than PS2. He sees that the market forces that pushed the PS1 and PS2 to their 100 million+ aren't at play anymore.

There are no more real third party exclusives, and the casuals have chosen the Wii. These two factors are what pushed the Sony consoles to dominance before, and they lack them now.

The PS3 will be lucky to have hit 32 million by the time the next round begins, and 150m is just empty words with nothing behind to lend them credence.

[QUOTE="FireEmblem_Man"]He's joking right? I would take this more seriously if he stated a 10 year plan plus more price cuts. I highly doubt that the PS3 will ever reach there goal.Swift_Boss_A

umm Sony does have a 10 year plan for PS3 and they do plan on having price cuts within the PS3's life span.

Yeah and are they going to do when the xbox720 and Wii 2 comes out? What about the PS4? Sony needs to change there strategy if they want to keep the ps3 for 10 years.

[QUOTE="stvee101"]At this rate,it'll take a miracle for the PS3 to break 100 million in its life cycle.sadikovic

:lol:... oh man stomach cramp, that signature snuck up on me.

[QUOTE="stvee101"]At this rate,it'll take a miracle for the PS3 to break 100 million in its life cycle.sadikovic

:lol:... oh man stomach cramp, that signature snuck up on me.

ahahahaha

That's one of the best sigs on SW.

[QUOTE="FireEmblem_Man"]He's joking right? I would take this more seriously if he stated a 10 year plan plus more price cuts. I highly doubt that the PS3 will ever reach there goal.Swift_Boss_A

umm Sony does have a 10 year plan for PS3 and they do plan on having price cuts within the PS3's life span.

They have a 10 year plan IF it sells like the PS1/PS2 has in the past. Right now it's not even and the way it's looking it never will. Don't believe the crap about a 10 year plan.

Sony at this point is just speaking to reassure the fanbase and shareholders.

I seriously doubt that Kaz really believes the PS3 will do better than PS2. He sees that the market forces that pushed the PS1 and PS2 to their 100 million+ aren't at play anymore.

There are no more real third party exclusives, and the casuals have chosen the Wii. These two factors are what pushed the Sony consoles to dominance before, and they lack them now.

The PS3 will be lucky to have hit 32 million by the time the next round begins, and 150m is just empty words with nothing behind to lend them credence.

Seraphimon

32 miliion your kidding right? Sony will sell 10 milion PS3s over the next year and that's at a $400 price point. Now that would put them at 23 or so million sold by next March. Now if they announce price drops which they will they can easily sell another 10 million + before 2010. They will be well over 32 million by the time the next generation starts and who knows when that will be. I am not exspecting the next generation to start until 2011 anyway.

The PS3 will reach that target.

Its selling pretty good already, and when all those amazing exclusives come in 2009...

The 360 will be far behind the ps3.

Im still waiting / collecting money to see how will everything turn out.

So far i look forward to Wii or PS3 because i allready have PC (lot of x360 games will eventualy come to PC sooner or later,but not ones made for PS3 or Wii)

If Killzone 2,GT 5 and some other games coming to PS3 turn out to be great,than ill buy ps3,otherwise ill just buy Wii

i would buy ps3 because of MGS but i dont want to throw money on something that ill finish in 2 days lol

so time will show if God allows XD

Someone should tell him that the PS3 is still massively lagging behind compared to the PS2 at the same point in its life...

The PS3 will reach that target.

Its selling pretty good already, and when all those amazing exclusives come in 2009...

The 360 will be far behind the ps3.

LagSwitch

And if those amazing exclusives in 2009 don't cut it, we will have to wait for the amazing exclusives coming in 2010?

[QUOTE="LagSwitch"]

The PS3 will reach that target.

Its selling pretty good already, and when all those amazing exclusives come in 2009...

The 360 will be far behind the ps3.

phatkav

And if those amazing exclusives in 2009 don't cut it, we will have to wait for the amazing exclusives coming in 2010?

well 360 started a year earlier than the ps3. If games are coming out for 360 right now... it makes sense to have games come out one year later right? i dunno lol.

Wow both MS and Sony kidding themselves with BS?

Nice one...

They'll reach their target.

As it bcomes less and less likely to be met, they'll start reducing the number. eventually, they'll just make the target the number they've already sold and then start bragging about it.

Kaz Hirai, chief executive of Sony's PlayStation games console business, has set an ambitious target of reaching nearly 150m in sales for its slow-starting PlayStation 3 console.

Sony told those attending the video game industry's E3 convention last week that sales of its original PlayStation, launched in 1994, had reached 102m units and the PlayStation 2 console had now passed 140m worldwide in its ninth year on sale.

Source

-Renegade

[QUOTE="-Renegade"]

Kaz Hirai, chief executive of Sony's PlayStation games console business, has set an ambitious target of reaching nearly 150m in sales for its slow-starting PlayStation 3 console.

Sony told those attending the video game industry's E3 convention last week that sales of its original PlayStation, launched in 1994, had reached 102m units and the PlayStation 2 console had now passed 140m worldwide in its ninth year on sale.

Source

planbfreak4eva

They would have to make up the slack by actually selling more than the PS2 ever could later in its life. (It would have to compete with its success, just as the PS2 has in the later part of its own ten-year cycle)

Sony should realize the only way they would have even a chance at that numbers is if they drop the price of the PS3 to $300 this year and keep in BC to allure in former Sony fans.Flamestos

And non former Playstation 2 fans :)