Sony's disregard for casuals spells doom.

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player_leo

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#1 player_leo
Member since 2002 • 1483 Posts

Name the number one selling console out on the market today, and whom does it cater too? Now name the second? And in 3rd place we have the Playstation 3. While the Wii went after the casual market, both Xbox and PS3 went after the 'hardcore' gamers. Almost everyone at SystemWars counted the Wiiout as it didn't cater to what we wanted, asystem that brings in a leaptechnological advancement, withbigger and longer games. The Wii took a side step and made a technological advancement, not in raw computing horse power, but rather in user interface, with smaller and shorter games. This of course got media attention and sold consoles.

What did Xbox and PS3 do to answer the huge potential for sales in the casual market? Well the Xbox revamped their menu screen and introduced cute little avatars. While this is nothing new, the Wii had them since launch and the PS3 had HOME Beta. The xbox made it part of the new menu screen and have even released games where you can show off your creation. The PS3 only had their avatars as an optional download. Lets call that strike one.

Next the Xbox revamped their user interface even more with the introduction of Natal. Given that this is a peripheral and didn't come included with the system, it will be a tough sale for the casuals to bite. The approach they are going for is that they are treating the Natal like a new system aimed at the "60 per cent of households where a videogame console doesn't exist", rather than current casual gamers "or even PS2 people who haven't upgraded". . It has received a lot of media attention since it's unveiling at E3. Just like the Wii, this can mean sales. The PS3 unveiled their project, still early in development as it still does not have a name. Sony said that they want"developers to create entirely new types of games that we believe have the potential to appeal to core gamers who, up until now, maybe haven't embraced motion gaming as much as casual fans." Lets call that strike two.

And last we have is the biggest deterrent to casual gamers which is of course the price point. To this day the PS3 has been the most expense system. Talks about price cut have been rumored for years. But if the price pointfor the PSP Go is anyindication of how much they have learned from the past, than they have got a longway to go before casual gamers proclaim PS3 the must have system. According to Kaz Hirai, Sony really isn't to interested in the casual market. "If you go mainstream too quickly and don't support the core gaming audience then you lack the pillar to support your platform", says Kaz. "Without this pillar", he continues, "you end up with a fickle audience that might be big but will probably move on. This is fine if you're looking at a five-year lifecycle like all of our competitors, even looking back in history, have always done. The new console comes out and the old one is immediately disregarded." Lets call that strike three, and that's game.

http://www.eurogamer.net/articles/natal-not-targeting-existing-casual-gamers

http://kotaku.com/5283062/sony-explains-unnamed-new-ps3-motion-controller-a-little-more

http://news.spong.com/article/18207/PlayStation_Hirai_-_Casual_Gamers_are_Fickle

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Jfisch93

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#2 Jfisch93
Member since 2008 • 3557 Posts

What's your point? That Wii is for kids, 360 is for teens, and ps3 is for adults?

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CHRION987

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#3 CHRION987
Member since 2008 • 468 Posts

What's your point? That Wii is for kids, 360 is for teens, and ps3 is for adults?

Jfisch93

360 and ps3 target the same audience, the price gap is more of an explanation for the sales difference. And sony doesnt disregard the casuals just because there system is sophisticated, they still have games like little big planet that non hardcore gamers will enjoy. The Wii is a gimmicky toy with the nintendo brand on it.

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Nocturnal_Speed

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#4 Nocturnal_Speed
Member since 2008 • 1663 Posts
meh, I'm enjoying my Ps3. Congratz for MS and Nindy, but I still love my Sony for the games they give me and the quality of there products. I try not to care to much about the numbers, just play games and hope for the best, na mean :)
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BoloTheGreat

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#5 BoloTheGreat
Member since 2008 • 3483 Posts
M-O-O-N that spells doom :P (did anyone really get that reference? :? )
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deactivated-652663614c5e5

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#6 deactivated-652663614c5e5
Member since 2005 • 2271 Posts

sooo, you think because the 360 has avatars and a motion sensing system with a name, it targets more casual gamers? since when have casuals been all about the avatars and things with names? i can say this with full confidence: the PS3 and 360 target the same audience.

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double_heist

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#7 double_heist
Member since 2005 • 2402 Posts

Isn't EyeToy and SingStar casual though? I know it sold more than 4 million.

Maybe the Wand Thingy of Sony will be the introduction of additional casual games for PS3 and future consoles?

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deactivated-5d6e91f5c147a

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#8 deactivated-5d6e91f5c147a
Member since 2008 • 26108 Posts
Last I checked "disregard" doesn't spell "doom".
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Stoner-Pimp

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#9 Stoner-Pimp
Member since 2008 • 979 Posts
What a pointless post, the NXE hasn't increased sales (infact it lost them a customer as it's one of the many reasons i got rid of mine), Natal hasn't revamped the interface at all because it's not even out yet and may not be out till late 2010 possibly 2011, And as for price point, well lets just say that one can claim the 360 is the more expensive console if you factor in online play and that the PS3 is the more expensive one if you factor out online play. You post is so full of fail (and fanboyism) that it hurt my head :(.
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z4twenny

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#10 z4twenny
Member since 2006 • 4898 Posts

M-O-O-N that spells doom :P (did anyone really get that reference? :? )BoloTheGreat

lulz, yeah, stephen king is awesome

but i have to say i disagree. sony actually embraces the casual gamer, the difference between the ps3 and wii though is that the ps3's casual games aren't all shovelware. its games like flower and puzzlequest.

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player_leo

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#11 player_leo
Member since 2002 • 1483 Posts
Sony is losing in sales. It needs tomake sales to make profit. It needs a price drop, but if they get a price drop than it will effect their profit. But that line from Kaz shows that they really don't care about the casual market, and they need that market to profit. They are targeting the hardcore gamers, which are all of you. Not only are they losing but they are going to lose by a large margin.
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consolespotsuxx

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#12 consolespotsuxx
Member since 2009 • 25 Posts
sony rules if they are giving the finger to casuals. **** casuals
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Nocturnal_Speed

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#13 Nocturnal_Speed
Member since 2008 • 1663 Posts
[QUOTE="consolespotsuxx"]sony rules if they are giving the finger to casuals. **** casuals

It's to bad that the hardcore don't purchase games.... I would love Sony to stay with the Hardcore croward, but the more and more I look at sales, people aren't buying the products.
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darkmoney52

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#14 darkmoney52
Member since 2004 • 4332 Posts

The only point there I'd agree with TC on is the price point. If you really think that avatars and an expensive perhiperal aimed at casual gamers(Despite being as expensive as a console in itself and still requiring a console to be of any use) are moving 360's you're wrong.

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Rockman999

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#15 Rockman999
Member since 2005 • 7507 Posts

meh, I'm enjoying my Ps3. Congratz for MS and Nindy, but I still love my Sony for the games they give me and the quality of there products. I try not to care to much about the numbers, just play games and hope for the best, na mean :)Nocturnal_Speed
Amen, what this person said.

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sumdumsim

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#16 sumdumsim
Member since 2004 • 217 Posts

I have to agree I am sure that the Natal equipment is going to be expensive. I mean look at other peripherals that Microsoft has released and look at the price compared to other products of the same equivilance.

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jimm895

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#17 jimm895
Member since 2007 • 7703 Posts

The PS3 has been sold as a entertainment hub that's not always used for games. Many have a PS3 for Blu-Ray and DVD movies on that nice HDTV. Then there are many that got the PS3 for the memory card readers in the systems that had them to view photo albums with family and friends on that nice HDTV. There is so many things that the PS3 offers over the other consoles. I have the good old 60 gig system with all the nice bells and whistles.

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LOXO7

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#18 LOXO7
Member since 2008 • 5595 Posts

Nintendo took a risk with the Wii. They never dreamed it would do as good as it did, in the first two years. But hey it did. So don't think Nintendo "knew" it would happen all along. And Sonys answer to the "casuals" is obviously the ps2. Hint: Dont have the title say "Sony" but rather the PS3.

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player_leo

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#19 player_leo
Member since 2002 • 1483 Posts
The PS3 faithful will never say that they system of choice is failing, but a person who doesn't have a next gen console and doesn't have a preference is not looking at a PS3 to purchase. If they want to jump into hardcore gaming, they will pick a xbox. If they want casual gaming, they will pick a Wii. If they want Blu-ray, then they will get a stand alone which cost less than a PS3. I'm telling you, the PS3 sells will stagnant, and Sony will just have to chalk up the PS3 as a lost cause.
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dragonpuppy

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#20 dragonpuppy
Member since 2006 • 952 Posts

The PS3 faithful will never say that they system of choice is failing, but a person who doesn't have a next gen console and doesn't have a preference is not looking at a PS3 to purchase. If they want to jump into hardcore gaming, they will pick a xbox. If they want casual gaming, they will pick a Wii. If they want Blu-ray, then they will get a stand alone which cost less than a PS3. I'm telling you, the PS3 sells will stagnant, and Sony will just have to chalk up the PS3 as a lost cause. player_leo

And only blind fanboys say the PS3 is doomed. Stagnant? Maybe. Doomed? Ask me in 2-3 years. Until then, have fun playing with your crystal ball.

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irish4eva

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#21 irish4eva
Member since 2008 • 570 Posts
LBP,modnation races,singstar and gran turismo disagree
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player_leo

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#22 player_leo
Member since 2002 • 1483 Posts
LBP,modnation races,singstar and gran turismo disagreeirish4eva
Out of all those only GranTurismo will push system sells, but not as many as they think, especially without a price drop. MGS4 and KZ2 were both supposed to make PS3 sales shoot past xbox but they are 3 third place, it won't change. They need to rethink their marketing strategy. I mean a $250 PSP Go........really, are you seriously thinking that will sell?
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#23 delta3074
Member since 2007 • 20003 Posts
[QUOTE="irish4eva"]LBP,modnation races,singstar and gran turismo disagreeplayer_leo
Out of all those only GranTurismo will push system sells, but not as many as they think, especially without a price drop. MGS4 and KZ2 were both supposed to make PS3 sales shoot past xbox but they are 3 third place, it won't change. They need to rethink their marketing strategy. I mean a $250 PSP Go........really, are you seriously thinking that will sell?

the psp go, will be an utter failure, the price is too high and all the games are digital ditribution, this one is strictly for people that have more money than sense.
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razgriz_101

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#24 razgriz_101
Member since 2007 • 16875 Posts

Sony's trying to get core gamers this gen rather than try pulling both crowds.Doesnt bother me as long as im getting good games tbqh xD.

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Sokol4ever

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#25 Sokol4ever
Member since 2007 • 6717 Posts

I'm glad Sony isn't gathering to casual market, I'm not a kid nor a teenager.

The moment Sony follows this ridiculous casual Wii introduced, I'm going back to PC gaming.

I grew up with PS1 and PS2, i don't need PS3 to be causal.

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Solid_Max13

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#26 Solid_Max13
Member since 2006 • 3596 Posts
So basically because Sony doesn't have wii like titles means it is disregarding the casual market and that the 360 wants to copy the Wii. IMO Yes Casuals are a huge market, but Other people want to play games not waggle and move around and look like fools doing so.
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shawn7324

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#27 shawn7324
Member since 2006 • 8690 Posts

The PS3 has been sold as a entertainment hub that's not always used for games. Many have a PS3 for Blu-Ray and DVD movies on that nice HDTV. Then there are many that got the PS3 for the memory card readers in the systems that had them to view photo albums with family and friends on that nice HDTV. There is so many things that the PS3 offers over the other consoles. I have the good old 60 gig system with all the nice bells and whistles.

jimm895
That has always been my biggest issue, I just want to play games. All that other crap for me was already took care of then & still today by my PC. Why was it impossible to make a separate console just for games?
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shawn7324

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#28 shawn7324
Member since 2006 • 8690 Posts

What a pointless post, the NXE hasn't increased sales (infact it lost them a customer as it's one of the many reasons i got rid of mine), Natal hasn't revamped the interface at all because it's not even out yet and may not be out till late 2010 possibly 2011, And as for price point, well lets just say that one can claim the 360 is the more expensive console if you factor in online play and that the PS3 is the more expensive one if you factor out online play. You post is so full of fail (and fanboyism) that it hurt my head :(.Stoner-Pimp

That is true, eventually the Xbox 360 becomes more expensive due to Xbox Live. I would buy a Xbox 360 console & after 4 years of Xbox Live fees I would break the price of a PS3 & then continue to raise the mark from there. Only issue here is it's easier to pay it out over a long period than all at once up front.

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SambaLele

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#29 SambaLele
Member since 2004 • 5552 Posts

What's your point? That Wii is for kids, 360 is for teens, and ps3 is for adults?

Jfisch93

Wow. Couldn't put it in any better way myself.

I do think that those consoles catter more to those audiences in that exact way.

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shawn7324

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#30 shawn7324
Member since 2006 • 8690 Posts

[QUOTE="Jfisch93"]

What's your point? That Wii is for kids, 360 is for teens, and ps3 is for adults?

SambaLele

Wow. Couldn't put it in any better way myself.

I do think that those consoles catter more to those audiences in that exact way.

How so? I understand the Wii, but what is it about the PS3 that would be more for an adult?

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h575309

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#31 h575309
Member since 2005 • 8551 Posts
[QUOTE="SambaLele"]

[QUOTE="Jfisch93"]

What's your point? That Wii is for kids, 360 is for teens, and ps3 is for adults?

Wow. Couldn't put it in any better way myself.

I do think that those consoles catter more to those audiences in that exact way.

how are the 360 and ps3 in different age brackets? the biggest 360 titles are M rated
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Ontain

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#32 Ontain
Member since 2005 • 25501 Posts

What's your point? That Wii is for kids, 360 is for teens, and ps3 is for adults?

Jfisch93
of my friends (all over 30) only 1 has a ps3 and many have wii. most don't even have kids that are old enough to play the wii yet. at dinner party with adult professionals the only game console i ever hear about is the wii.