UK 360 sales leap 1000%

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SilentlyMad

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#1 SilentlyMad
Member since 2009 • 2093 Posts

That is pretty darn impressive jump.

Here is the link

Microsoft has claimed that UK sales of Xbox 360 jumped 1000 per cent across all SKUs last weekend.

The week-on-week rise was driven by the launch of the Xbox 360 - a piece of hardware which left us very much impressed - as well as price cuts on the old Elite and Arcade models.

The Xbox 360 S has a RRP of £199 in the UK, while the Elite is selling for £149 and the Arcade unit £119.


Speaking to GamesIndustry.biz, Xbox EMEA boss Chris Lewis claimed an 84 per cent share of the hardware market from Friday - Sunday.

"[Over] this past weekend we shipped our 250GB new slimmer console that Don [Mattrick] showed at E3 and we've had a fabulous sales weekend," he said. "The UK went up 1000 per cent week-over-week with an 84 per cent market share.

"It's only a couple of days of sales, but it does further enforce the appetite that people have for the Xbox 360, and excitement for the 250GB slimmer, quieter version in Liquid Black."

GfK-ChartTrack told CVG earlier this week that opening weekend sales of the Xbox 360 S - which features one fan and built-in WiFi - were higher than those enjoyed by Sony's during the release windows of both its slim PS2 and PS3.

Microsoft yesterday announced a new, casual-friendly 4GB Xbox 360 S which comes in matte black for £149.99, which will be launched in August.

The 'new Arcade' system will eventually be bundled with motion control camera Kinect plus one game for £249.99.

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chris_yz80

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#2 chris_yz80
Member since 2004 • 1219 Posts
yes, yes it is very impressive
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alexwatchtower

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#3 alexwatchtower
Member since 2010 • 1561 Posts

Yes apparently it sold more than at launch. Slim rocks apparently. Wait till the Arcade S comes out. That should continue their momentum.

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Ravensmash

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#4 Ravensmash
Member since 2010 • 13862 Posts
Wow. That's ridiculously large jump 5 years on !
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Bashers79

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#6 Bashers79
Member since 2009 • 559 Posts

Theres still life in the old dog!!

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alexwatchtower

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#7 alexwatchtower
Member since 2010 • 1561 Posts

Oh wow it just now hit me whata sweet littlestrategy Microsoft has going here.

First the fire sale to eliminate inventory....huge sales.

Then the 250 GB ....huge sales

Then comes the Arcade Slim at $199 in August.....huge sales.

Then Halo: Reach in September.....huge sales.

Then Kinetic bundles in November.....and yes I'm betting huge sales there too.

Then finally, holiday sales.

They are going to dominate hardware sales from now until the end of the year in US and Europe. They have basically guaranteed themselves a big hardware sales spike every two months or less. I was wondering why they didn't bring out the Arcade Slim at the same time as the 250GB but looking at this it makes sense.

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Kokuro_Kun

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#8 Kokuro_Kun
Member since 2009 • 2339 Posts
See MS? People wanted the better system, but not for Kinect.
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nervmeister

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#9 nervmeister
Member since 2005 • 15377 Posts
See MS? People wanted the better system, but not for Kinect.Kokuro_Kun
I don't get it.
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The_Gaming_Baby

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#10 The_Gaming_Baby
Member since 2010 • 6425 Posts

You'd be surprised how many people in the UK owned a PS3 and not an xbox 360. Glad the 360 is starting to sell better over here...did i say sell better? I meant kick total ass.

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ethanradd

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#11 ethanradd
Member since 2009 • 654 Posts

Woah! MS are going to have a very, very successful year,

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SparkyProtocol

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#12 SparkyProtocol
Member since 2009 • 7680 Posts

Woah! MS are going to have a very, very successful year,

ethanradd
Hopefully they'll use some of that cash for exclusives.
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alexwatchtower

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#13 alexwatchtower
Member since 2010 • 1561 Posts

See MS? People wanted the better system, but not for Kinect.Kokuro_Kun
So what will you say when the Kinect bundle sells like crazy this fall?

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qazadex

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#14 qazadex
Member since 2009 • 25 Posts

[QUOTE="ethanradd"]

Woah! MS are going to have a very, very successful year,

SparkyProtocol

Hopefully they'll use some of that cash for exclusives.

Really? You want Microsoft to pay some game developer 20 million dollars for an exlusive? How, in any way, does that help you?

(Because we all know Microsoft doesn't like 1st party games for some reason)

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ethanradd

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#15 ethanradd
Member since 2009 • 654 Posts

[QUOTE="ethanradd"]

Woah! MS are going to have a very, very successful year,

SparkyProtocol

Hopefully they'll use some of that cash for exclusives.

Thats what Im hoping too, MS is making a lot of money, I hope they invest it into making more games,

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DanteSuikoden

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#16 DanteSuikoden
Member since 2008 • 3427 Posts

sony just cant get a break lol

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antifanboyftw

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#17 antifanboyftw
Member since 2007 • 2214 Posts
[QUOTE="Kokuro_Kun"]See MS? People wanted the better system, but not for Kinect.nervmeister
I don't get it.

people who already had a 360 bought a new one because the old models suck.
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SecretPolice

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#18 SecretPolice
Member since 2007 • 45685 Posts

Hmm, perhaps the Wii hasn't won just yet. :twisted:

I know, I know. :P

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BigBoss154

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#19 BigBoss154
Member since 2009 • 2956 Posts

sony just cant get a break lol

DanteSuikoden

What has this thread got to do with Sony?

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3rdbass

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#20 3rdbass
Member since 2009 • 3301 Posts

Hmm, perhaps the Wii hasn't won just yet. :twisted:

I know, I know. :P

SecretPolice

Yeah, right. Wii has won they can just cut their price to $149 and still make a great profit. Unfortunately Sony is going to end the gen solidly in last place unless something major happens.

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SaltyMeatballs

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#21 SaltyMeatballs
Member since 2009 • 25165 Posts
Nice. I am sure a lot of them are people replacing their old models for a new one. I know a few people who did that.
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DanteSuikoden

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#22 DanteSuikoden
Member since 2008 • 3427 Posts

[QUOTE="DanteSuikoden"]

sony just cant get a break lol

BigBoss154

What has this thread got to do with Sony?

Its in system wars and sony is part of the system wars so why cant i mention them?

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SaltyMeatballs

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#23 SaltyMeatballs
Member since 2009 • 25165 Posts

[QUOTE="BigBoss154"]

[QUOTE="DanteSuikoden"]

sony just cant get a break lol

DanteSuikoden

What has this thread got to do with Sony?

Its in system wars and sony is part of the system wars so why cant i mention them?

That, and Sony is competing with MS.
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BigBoss154

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#24 BigBoss154
Member since 2009 • 2956 Posts

[QUOTE="BigBoss154"]

[QUOTE="DanteSuikoden"]

sony just cant get a break lol

DanteSuikoden

What has this thread got to do with Sony?

Its in system wars and sony is part of the system wars so why cant i mention them?

Because what you said was flamebait?

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DanteSuikoden

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#25 DanteSuikoden
Member since 2008 • 3427 Posts

Because what you said was flamebait?

BigBoss154

No, what I said was something that was on my mind after reading the OP

I dont get my kicks trying to troll random people on a forum

Even though I want it to end here I really have to ask...

Why the hell would you respond to me if you think I was flamebaiting? Sort of defeats the purpose :|

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BigBoss154

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#26 BigBoss154
Member since 2009 • 2956 Posts

[QUOTE="BigBoss154"]

Because what you said was flamebait?

DanteSuikoden

No, what I said was something that was on my mind after reading the OP

I dont get my kicks trying to troll random people on a forum

Even though I want it to end here I really have to ask...

Why the hell would you respond to me if you think I was flamebaiting? Sort of defeats the purpose :|

I asked what a Microsoft sales thread had to do with Sony. Usually when a person says something like you did, they are trying to troll/start a flame war. So I asked you the said question to get to the bottom of your reasoning, to try and prevent any war.

I apologise for thinking you were a troll.

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SilentlyMad

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#27 SilentlyMad
Member since 2009 • 2093 Posts
MS was smart to not release the new arcade just yet. They basically have now two slim launches. They will also have the Kinect launch and Halo Reach. MS will end doing very well sales wise this year.
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R3FURBISHED

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#28 R3FURBISHED
Member since 2008 • 12408 Posts
See MS? People wanted the better system, but not for Kinect.Kokuro_Kun
What do you base that off of?
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CTR360

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#29 CTR360
Member since 2007 • 9217 Posts
imressive numbers good job microsoft
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nervmeister

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#30 nervmeister
Member since 2005 • 15377 Posts
Nice. I am sure a lot of them are people replacing their old models for a new one. I know a few people who did that.SaltyMeatballs
Maybe that's the whole secret behind the dramatic increase. **readies flame shield** :P
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lundy86_4

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#31 lundy86_4
Member since 2003 • 62041 Posts

Good for MS... They did well with the 360 S and price drop.

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SilentlyMad

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#32 SilentlyMad
Member since 2009 • 2093 Posts
I also read how Patcher was predicting a price cut for the 360 next year. I know Patcher is wrong a lot but that would be smart of MS> They get a huge boost from the slim and then the slim arcade,Then Halo, then Kinect, and next year do it all over again with a price cut.
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Kokuro_Kun

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#33 Kokuro_Kun
Member since 2009 • 2339 Posts

[QUOTE="Kokuro_Kun"]See MS? People wanted the better system, but not for Kinect.alexwatchtower

So what will you say when the Kinect bundle sells like crazy this fall?

I will say most people aren't buying it for games, but for the dashboard things you can do with it. Turn on with voice, hands free use of the dash. Thats IF it sells "like crazy"
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Kokuro_Kun

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#34 Kokuro_Kun
Member since 2009 • 2339 Posts
[QUOTE="Kokuro_Kun"]See MS? People wanted the better system, but not for Kinect.nervmeister
I don't get it.

Sorry. I ment this should show MS people want to see this new Xbox retake its respect as a console (RROD) We dont want Kinect and all its over priced shovelware. We, as gamers, wanted this new system and we want new, great "CORE" games to play. Not third party DLC. Yeah i trailed off a bit, but i like what MS did and i wanna see them capitalize on this with better games.
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Swift_Boss_A

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#35 Swift_Boss_A
Member since 2007 • 14579 Posts
I also read how Patcher was predicting a price cut for the 360 next year. I know Patcher is wrong a lot but that would be smart of MS> They get a huge boost from the slim and then the slim arcade,Then Halo, then Kinect, and next year do it all over again with a price cut.SilentlyMad
Yep and Sony and Nintendo will just stand there with blank stares :roll: You are aware that you are looking too much into UK sales right? Oh sorry I forget according to 360 fanboys America equals the World and UK equals Europe. Brilliant, MS has this gen in the bag.
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#36 SapSacPrime
Member since 2004 • 8925 Posts

Impressive, although I have read a lot of people saying they will trade in or sell their old 360 and buy the new model. I wonder how many of these are genuine first purchases.

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Deevoshun

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#37 Deevoshun
Member since 2003 • 868 Posts

[QUOTE="ethanradd"]

Woah! MS are going to have a very, very successful year,

SparkyProtocol

Hopefully they'll use some of that cash for exclusives.

Why would you want exclusives when you already get the better version of all multiplats? Exclusives are nice but I loose in the end when I have to purchase multiple systems because of it. Yes I enjoy the game but I would have enjoyed it just as much on my PS3 versus my 360.

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sonny2dap

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#38 sonny2dap
Member since 2008 • 2217 Posts
[QUOTE="SilentlyMad"]I also read how Patcher was predicting a price cut for the 360 next year. I know Patcher is wrong a lot but that would be smart of MS> They get a huge boost from the slim and then the slim arcade,Then Halo, then Kinect, and next year do it all over again with a price cut.Swift_Boss_A
Yep and Sony and Nintendo will just stand there with blank stares :roll: You are aware that you are looking too much into UK sales right? Oh sorry I forget according to 360 fanboys America equals the World and UK equals Europe. Brilliant, MS has this gen in the bag.

Not that I'm saying britain=europe buuuuut britain is the single largest territory within europe (in terms of the gaming Market)
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SilentlyMad

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#39 SilentlyMad
Member since 2009 • 2093 Posts

[QUOTE="SilentlyMad"]I also read how Patcher was predicting a price cut for the 360 next year. I know Patcher is wrong a lot but that would be smart of MS> They get a huge boost from the slim and then the slim arcade,Then Halo, then Kinect, and next year do it all over again with a price cut.Swift_Boss_A
Yep and Sony and Nintendo will just stand there with blank stares :roll: You are aware that you are looking too much into UK sales right? Oh sorry I forget according to 360 fanboys America equals the World and UK equals Europe. Brilliant, MS has this gen in the bag.

Relax and breath bud. You do not have to go into hyper defense mode for Sony. No one in this thread said the UK was all of Europe and no one said America = the world. You do not have to start making stuff up now. Since you brought it up though the UK is the biggest console market in Europe.

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Dead-Memories

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#40 Dead-Memories
Member since 2008 • 6587 Posts

Man if Reach and black ops are marketed right, it's going to be an even more brutal holiday season for the competition of the 360.

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Zoso-8

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#41 Zoso-8
Member since 2008 • 2047 Posts
System war over. Didn't the PS3 Slim produce around the same number?
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Shinobi120

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#42 Shinobi120
Member since 2004 • 5728 Posts

Oh wow it just now hit me whata sweet littlestrategy Microsoft has going here.

First the fire sale to eliminate inventory....huge sales.

Then the 250 GB ....huge sales

Then comes the Arcade Slim at $199 in August.....huge sales.

Then Halo: Reach in September.....huge sales.

Then Kinetic bundles in November.....and yes I'm betting huge sales there too.

Then finally, holiday sales.

They are going to dominate hardware sales from now until the end of the year in US and Europe. They have basically guaranteed themselves a big hardware sales spike every two months or less. I was wondering why they didn't bring out the Arcade Slim at the same time as the 250GB but looking at this it makes sense.

alexwatchtower

I agree with you. This is very good for MS. So much for the PS3 overtaking the 360 for 2nd place, LOL. It's payback time, Cows!

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#43 Sandvichman
Member since 2010 • 4006 Posts
[QUOTE="alexwatchtower"]

[QUOTE="Kokuro_Kun"]See MS? People wanted the better system, but not for Kinect.Kokuro_Kun

So what will you say when the Kinect bundle sells like crazy this fall?

I will say most people aren't buying it for games, but for the dashboard things you can do with it. Turn on with voice, hands free use of the dash. Thats IF it sells "like crazy"

People could buy them to use them against weapons when they invade india, it would still be a sale, regardless of intention.
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sno2point0

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#44 sno2point0
Member since 2010 • 32 Posts
[QUOTE="ethanradd"]

Woah! MS are going to have a very, very successful year,

SparkyProtocol
Hopefully they'll use some of that cash for exclusives.

haha, it's funny because he knows they won't.
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aroxx_ab

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#45 aroxx_ab
Member since 2005 • 13236 Posts

I hate to say it but....i want a 360 slim now :(

Friend just got one and damn that thing is sexy...

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gago-gago

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#47 gago-gago
Member since 2009 • 12138 Posts

Hotcakes momentum.