It must be a frightening experience to be a big, dominating lion, roaming through the jungle and knowing that you rule all, only to have a vole come up and steal your pride by beating the living snot out of you. Well, that very same scenario is bound to happen, given the current sales propulsion of the Wii and the slow gains of the Xbox 360.
Keeping up with the latest sales trends of the three new consoles has rendered the same results every month since the [PS3 and Wii's] debut in November: The Wii sales lead the trio, then the Xbox 360 and then the PS3. This is excluding the likes of the handhelds and the PS2. But strictly focusing on the media-tagged "next-gen consoles", you might notice that while the Xbox 360's year lead over its competitors show a great deal of relevance when compared to the PS3, you'll notice that it looks far less compelling when measured up to the likes of the Wii.
February, March and April have shown uncompromising sales figures for the Wii. Even though the Xbox 360 has close to 9.8 million units as an installed base, the Wii's 7.6 million installed consumer base is simply remarkable. It's easily the fastest selling home entertainment console within the first six months of launch. Heck, it took the original PlayStation just over a year to achieve the numbers that the Wii is currently holding.
But if the Wii is closing in on the 360 within its first six months, what happens when the holiday season rolls around? That's not to mention that casual gaming parents will see the Mario and Sonic collaboration game, the Cosmic Family and other simpleton titles and figure them to be a perfect shut-my-child-up-for-ten-minutes gift. Don't believe me? Nintendo World Report shows NPD figures of Super Paper Mario holding the top charts for game sales in April for the home consoles. Can you imagine what will happen when Master Mario takes the stage once Mario Galaxy hits store shelves? Impulsive casual gamers will buy it because the market will persuade their whiny little kids to pester their parents into paying for the not-so-pricey game.
But I'm not going to take away all of Nintendo's meat from their bones by applying their success wholly to the casual market. Hardcore gamers are still the prime beef that will excel sales for titles like Disaster: Day of Crisis, No More Heroes, Nights, and Resident Evil 4. But despite Microsoft's hand feeding the majority of the hardcore gaming market with back-to-back shoot-e'm-ups and action titles for the 360, this generation of gaming might just go to the casual market. *shudders* The thought of that can send a poor hardcore gamer to an early grave.
Still, Microsoft's lack of casual gaming - or rather, the accessibility of casual games on the Xbox 360 - is what makes it hard to sell the console to anyone who isn't a hardcore gamer. Couple this fact with an age-old control scheme, a separate (yet debatably pricey) HD-DVD add-on, and three different retail consoles to choose from (getting as high as $479.99) and the Xbox 360 looks like a myriad of techy gadgetry for the average non-gamer. What M$ needs to do to change this perception...or rather, what they can do to alter how the Xbox 360 is marketed toward casual gamers is another topic for another article (you almost thought I was going to give that away, didn't you?)
Nevertheless, the Wii is selling strong and selling fast and Nintendo's breakthrough casual machine is homing in to take the lead whether M$ likes it or not...the Wii's target is 2 million units away and closing.
http://www.cinemablend.com/games/Wii-Puts-Xbox-360-s-Next-Gen-Lead-In-Jeopardy-2-Million-And-Closing-4487.html
nintendo wii is closing that gap fast.
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