17.7m 360's sold at roughly 350$* = around $6.195 billion$
software attach rate of 6.9 x 60$** x17.7m = around 7.327billion$
Grand total of 13.522 billion$$$ dolars
The average 360 owner spends around 770$ on the 360(just the console)plus games.
This total doesn't even include hardware peripherals or xbl or xbl points...crazyness!!!
*i figured around this number because it's the middle bundle and it's sold the most. I can't be too sure b/c prices around the world vary for the price of 360 as well.
**Most games are sold at this price point, and like i said above prices globaly could change this figure.
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