Activision discusses The Weakest Link license
Greg Goldstein, vice president of licensing at Activision, talks about its licensing agreement with BBC and the subsequent games based on The Weakest Link television show.
Greg Goldstein, vice president of licensing at Activision, talks about its licensing agreement with BBC and the subsequent games based on The Weakest Link television show.
Activision picks up the licensing rights to develop games based on the trivia show The Weakest Link on multiple platforms.
The California-based publisher signs a deal to publish games based on the popular British TV game show.
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