You might say marketing gimick but if it actually works it can make all the difference for people who live in the country and the max interenet they can get 80-200kb/s. I wouldnt lag out when someone else watches youtube or looks at pictures and i wouldnt have to use programs like net limiter which limit interent for everyone else when im not even around.
Well i got some coments for all you PS3 supporters out there for one the 360 image is definatly crisper if you look at the 360 image you can see no jaged edges around the objects where ps3 looks like there is very little anti allising going on and two the 360 definatly has more contrast which for those who dont know is difference between bright and dark and in this the xbox is definatly got more going on between dark and bright.
CaptainShifty's comments