I could rant about this all day, but to spare you the agony I'll simply link you to the forum on R-Force:
http://r-force.org/modules.php?name=Forums&file=viewforum&f=16
http://r-force.org/modules.php?name=Forums&file=viewforum&f=14
Long story short, publishers / devs / any other tool out there DO NOT have the right to piss around in the guts of my system - if you want to push advertisements on me as automatic updates, that's fine within the context of "dynamic" advertising. You morons DO NOT have permission to pull information from my system to "customise" or "target" your freaking advertisements. I bought your f***ing game, but you didn't pay to collect info from me. If the game was free but ad-supported then maybe there would be room for negotiation. As it stands, no dice.
Stay out of my computers.