Infinious' forum posts
Supersmashbros.com for instance posts updates on the game about every weekday followed by the update on other sites such as ign.com much later that day, people do go there first and like to know these things before others despite the small amount of time before it's posted elsewhere. I think this instance can apply to Nintendo Power if they made it cheaper assuming it's delivered in a timely way. (Shigeru Miyamoto forced to walk from house to house delivering it by hand, also after each delivery he gets paid extra for doing a happy dance)
Demo discs for wii games or exclusive channels for Nintendo Power subscribers would also be great selling points.
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