They're bribing us to go see this movie? I don't follow this series but that alone is a warning sign that the movie will suck

And the niche crowd? they have to bribe their own fanbase to go see this movie?

Well this just encouraged the use of Craigslist/3rd party sites alot more. Sure the trust issue is questioned but if you're already apart of that "underground community", you already know about the risks. Buying virtual items is illegal unless Blizzard gets that 15% cut LOL. Not to mention the other 15% cut to cash out to PayPal.