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Imagine Disturbing Messages in Ubisoft Games

I just saw that three new games are coming out for the DS from Ubisoft via Kotaku (warning, explicit language) and Yuko. Click the pictures for bigger.

Imagine Fashion Designer



Imagine Happy Cooking



Sure, fine, those aren't any worse than any other games marketed at little girls. Fashion design, cool, as long as the game is about being creative and successful and not about bullying girls into eating disorders. ;) Being a cook or a chef, equally valid, an essential life skill for anyone. They do seem a bit stilted though, and the cooking one kind of takes on a meaning you didn't think they implied until you see this game.

Imagine Babies



Oh, it's the 21st century and these games are pushing towards some bizarre ancient stereotype of little girls growing up to be some kind of demure 50s housewife. A babycare game for little girls seems more than a little wrong and quite irresponsible. If it's for adults which I doubt, they've got the cover wrong and there would be much better books and websites for advice. If Ubisoft Marketing are that patronising, plumbing misguided stereotypes AND want to give out wrong messages to children, couldn't they have been a bit more creative, like the titles i've just made?

Imagine A Whore In Bed



Imagine... omfg Kittens & Domestic Violence!



Imagine If You Don't Eat, Everyone Will Love You



Couldn't it just be Imagine A Successful Career First Then Babies When You're Ready? ;p Or just anything a little more aspirational and empowered while pandering to the perceived demographic? Stuff like this makes you realise just how positive Nintendo's ethic is with games are that are geared for everyone.