I think the majority of gamers don't get the idea of HOME for the PS3 just yet. Maybe its because its being likened to too many things most aptly current familiar experiences. Its like second life.... XBL + SIMs=HOME, Mii+SIMs+Second Life+XBL=HOME

bahhh.... rubbish.

Lets pull back and look at the big picture. Here is one aspect I can introduce. HOME appeals to gamers and non-gamers alike. It IS about community in the "Playstation" world. Its more likely that a non-gamer (ie. movie buff) would run into a hardcore gamer in the HOME world as apposed to the same thing happening on the Wii or XBL. If a person who bought the PS3 primarily as a inexpensive movie player and goes on the PSN to download content, they might happen on to HOME or get invited. Once in HOME, everything we saw at GDC can be realized. People gathering to see an exclusive trailer... CD listening parties... Advanced Movie screening... Test groups for product advertising... Product Demoing... etc.

Now you (press, enthusist, bloggers, etc...) don't have to go to E3, TGS, etc... The events come to you. Lets say David jaffe has a cool Idea he wants to show the Gaming Press but to do this you have to answer a PSN invite. Upon answering the invite, Press are invited to the Sony HOME HQ where Press can download screens, demos, and clips of everything they see at this virtual release as well as take part in a Virtual Press Q&A session.

How much of the PSN community will embrace HOME and make it as real and inviting as it can be...who knows, but its all up to the users...which IS the idea.