As the gaming industrymoves ahead we can expect to see a lot of changes in the near future. Developers are waging war on pirating and the used game market. Full scale digital distribution is becoming more of a reality. So how are developers working to convince gamers that paying the price for their game is worthwhile?

If only more games were like the Mass Effect series. It provides a long, player driven experience that feels both rewarding and fulfilling. It is one of the games you can sit down and play and the thought will actually cross your mind: "I've gotten my money's worth out of this game." It's the kind of game that you will play until you beat it, then put it away in a draw to come back to another day rather than take it to trade.

If game developers really want to knock out pirating and the second hand market and get people to openly invest in their games then they need to provide the kind of experience that makes gamers want to purchase their product, that makes gamers want to keep their product, and that makes gamers want to encourage their friends to pick up a copy.

And just as an aside, I also think demoing goes a long way toward convincing people to buy, especially those on the fence. The rental industry is kind of on the decline and a system that either provides demos or full access for a limited time would really help to convince gamers to make a purchase.