I don't know what it is. As a convinced European, I ought to like football as in soccer. In fact I don't like the game at all. 22 men on a field falling over when there is a gust of wind. Then screaming and asking for all kind of retribution from the referee. Perhaps that is the reason I like icehockey and NFL football so much. They still ask for flags and complain about decisions, but somehow it isn't as intrusive on my viewing pleasure as during a soccer game.
I have been investing some time and effort in Madden '07. Almost the same game as Madden '06 and yet it isn't. Strange really, I usually don't like to play games that are so similar. Must be a good game then. With some help of other players I managed to come up with the settings that allow me to have fun. It is not too difficult, but nice and enjoyable to play. Now I just can't stop playing anymore. Naturally that will end in a week or so, as my fickleness is and always will be a part of my genetic make up.
I created a player in the Superstar mode (c) , watched which team picked them, switched to Franchise mode (c) and made sure the superstar was on the same team. This allows me to play more or less with the player and still have a decent view of the playing field. I still want to go back and play the superstar myself, but most likely I'll get bored with the lack of influence I can have on the rest of the team and go back to the franchise anyway.