Well, I'm not sure what people were expecting. down 5% is 2 dollar in a stock thats worth $450 dollars a share. That's nothing.
None the less. From a business aspect, you have to understand manufacturing contracts to understand why apple doesn't change their design every year.
Usually when you contract your design out to manufacturing business, they force you into a contract in order keep the processing the same (this is where you as a manufacture makes the money. If the process stays the same, you make your money. If the process changes, that costs you money to change the line, get new machines and hire new workers to fit the demand.) This year. The Manufactures made their money.
All they had to do... was to keep it like Diablo 2. But noooooo... Let's make it like World of Warcraft and ruin Diablo 3 completely. Thanks Blizzard, but this time, I learned from my mistakes and you ain't getting my money this time.
@19James89 @Frozensky It's all about snagging as much money as you can.
A lot of these companies try to keep the same design as long as possible so they can churn out the most money possible. The only people losing in this deal is the consumer. Conservative in game develop screws us and I know several of my friends fall for that same design.
If its always changing... they don't like it. They lock it in keep to what they know and like. Lack's growth and potential. Without risk, the gaming community wouldn't be where it is today without systems like the SEGA Genesis or the Dreamcast... Xbox... the first system with a HD... etc.
@Frozensky When does the CoD and WoW games hit those icebergs... I give it 3 years. For some reason I feel like people are starting to pay attention and say... "Hey... I'm spending $60 dollars for the same game year in and year out..."
WoW has been dying for years... this last expansion has really put the nail in the coffin.
WoW has been played out and is expected to keep declining as the years go on. With the "explosion" of F2P games on the market, WoW and several other "subscription" based games are going to take a hit.
The hardest thing for a lot of game developers is seeing where the market is going. Will F2P be the future just like everyone said MMO would be 5 years ago at the height of WoW era?
Personally, I'm not sure what will win the battle. With the economy finally "regaining" some strength gamers may have a few extra dollars to spend but not enough to send WoW 13 bucks a month or other MMO sub games. I seriously think we'll see the re-entry of Retro / Indie games. Nothing more than 10 dollars eating up a lot of market shares. Just look at how successful Super Meatboy was and similar games like that. It's the Dark Horse of the race.
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