I thought a little bit about which companies might get in on the next generation of gaming after this one and here's what I think. Obviously, unless something drastic happens, sony, microsoft and nintendo will make consoles, but who else?! Well let's think now dell? Maybe if they decided to make their own operating system if they ever completely dominate the computer market, but likely no as that wont happen for a while and infact dell is losing interest all the time. HP? No, they just don't have the money. Toshiba? Same Deal. Sega? NO... Mac?! hmmm let me see, you know now that I think of it I do think mac would do well to make a console in the future, especially if they truly start to dominate more segments of the PC Gamer demographic and as unlikley as that sounds they do have plans to come out with the new mac pro desktop in 1 or 2 years and for that matter many gamers on consoles and PC already have powerful macs that can run windows for gaming with the leopard OS. As Mac products get more popular with the gaming population and their dominance in iPod's stays, as it will, I think apple will have an interesting oppurtunity to say you can have style, speed, functionality, and, the new addition, graphics performance with a mac console and I bet you alot of people will buy it. And at that point they don't even need to advertise as the publicity coming from all the gaming media going crazy over the paradime shift. Do it apple, I'll buy 5.