This game contains all mots of what you want the World of Warcraft and other MMORPGs to have
First thing that impress me is the quest system. The map in the game will highlight the area and states which quests located in the location. Save time and resource from opening game wiki or thottbot and also looks nicer. If you think it's too easy? Well, you can turn this handicap off!
Public quest is the best of all quest in MMORPG, no drama, no steal kill, no ninja looter, so players can put all their effort into heal the allies or damage the enemies. In the end, it will calculate your effort and let you choose your loot, which quality based on how much effort you put on.
RVR is very similar to WoW battleground, except you can actually get a solid exp, renown points, and influence. So it makes the RVR worthwhile and you may even get to level up along with it. Works pretty well for those who love to pvp.
The downfall of this game is that despite the crappy graphic (a little bit better than Shadowbane, but worst than Lineage. I means the graphic is outdated!), somehow the gameplay can get a very bad frame rate and stuttering.
I'm looking forward to their improvement for sure.