In one of blizzard meeting
Person A: 15 bucks a month should be enough for our project...world of warcraft, what do you guys think?
Flagship A: That's it? We should charge them additonal 10 bucks monthly just to store more character in one accounts, enble hardcore characters and able to patch up later on. They will also recive the sword of the thousand truth by email eventually because they are elite.
Person A: Nah, we cannot do that. We should just stack with the normal monthly plan, any more idea?
Flagship A: WTF, I quite!
then some people follow
Flagship B: What do we do now?
Flagship A: Lets create a new company and make a game called Hellgate: london and charge those suckers 10 bucks just want to stock more items and characters, which is not even a mmorpg and called it a free mmo something!
all flagship people: agree, lets do that!!!
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