Home from work and figured I'd clarify a couple of points
1) I did misread the statement. I thought the article talked about piracy specific to Ubisoft. As a universally average across all games and developers, 95% sounds much higher than what numbers seem to indicate. Mea Culpa.
2) There are a lot of data that suggest that 80-90% is common rates of piracy. While that doesn't mean that all games are pirated at that rate it seems to be closest we can get to a 'normal' piracy rate for a lot of PC Games. While numbers are very broad, inaccurate and impossible to verify, the fact that they are echoed by numerous different developers seem significant to me.
3) With that said, I still believe that Ubisoft alone seeing rates of 95% sounds possible. High, sure, but not crazy or impossible. I'm saying this based on the number of developers who've pointed to 80-90% and when considering how unpopular Ubisoft is among a lot of PC Gamers and how intrusive their DRM has become, it doesn't seem unlikely that they are pirated at a rate higher than other developers.
4) While people here hate to acknowledge it, developers from a pretty long list of studios have pointed to rates of 80-90% with a fair degree of consistency.
5) This does not mean that PC Gaming are, on average, pirated at 80 or 90% of the time. In fact it doesn't even make sense to try to come up with an average without figuring out what you're including (do you include MMO's in that number, what about free to play games, DLC packs?).
6) While I believe that a lot of PC Games are pirated at very high rates, it does not mean that PC Gaming is dead, dying, failing or that PC Gamers are inherently pirates.
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