maybe I shouldve added read the full interview first before you get your panties in a twist
Reeves if head of Sony Computer Entertainment Europe
heseems to be mocking SCE America throughout it.
Example:
But you're still asking people to commit GBP 425 to a games console. Isn't there a problem with the perception that that's an awful lot of money to shell out?
It is, but surprisingly, people are paying that amount of money for it.
Was that humbler approach taken because you think Sony has appeared arrogant in the past?
I think they have. Not deliberately, but at E3 last year and maybe the year before, the presentations they did to a European and a Japanese perspective - yes. To an American perspective - no, because the difference in cultures is you have to go, 'Ra-ra, I'm the best.'
We in Europe, and especially the Japanese, don't necessarily accept that. You have to say, 'We're doing our best, but we're not the best.'
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