Do you think PC should be a more commercially promoted platform?

I have always wondered why companies haven't invested money for marketing the gaming division of PCs. The last time I saw a commercial for a gaming PC was about a year ago for the AlienWare MX11 but nearly everyday you would see that Dell Lollipop commercial for the Inspirion PCs.

It doesn't have to be promotions like "Buy crappy food from Taco Bell in a chance to win a Project Fiona!!". But buy a GTX 550ti and get -insert triple A game- for free.

I don't see why Nvidia, AMD, Intel, and other PC manufacturers haven't invested a little into a little bit commercial marketing for their gaming divisions. I remember several times seeing things such as DarkSiders for free with AMD Phenom II X6 CPUs, RAGE for free with Intel SandyBridge CPUs, buy a Logitech mouse and get Serious Sam 3 BFE free, buy an AlienWare PC and get a $100 promo gift card, etc etc etc.

Honestly why hasn't the "PC Gaming Alliance" done this it would be a win win for all of them. Intel could send in a little money to AlienWare, CyberPowerPC, Ibuypower, Asus, and other companies with gaming division PCs using Intel based PCs to start marketing them a little more heavily. Nvidia and AMD/ATI could do the same. Since more PCs are prone to be Nvidia n Intel paired and AMD n AMD (forever alone) paired the two companies could split the cost in money they chip in to PC manufacturers to mass market gaming PCs using their hardware.

They also need to get more Gaming PCs in retail stores that are set up for use that browsing customers can try out.

Because they'd advertising a product that's not for the people watching tv?

I have always wondered why companies haven't invested money for marketing the gaming division of PCs. The last time I saw a commercial for a gaming PC was about a year ago for the AlienWare MX11 but nearly everyday you would see that Dell Lollipop commercial for the Inspirion PCs.

It doesn't have to be promotions like "Buy crappy food from Taco Bell in a chance to win a Project Fiona!!". But buy a GTX 550ti and get -insert triple A game- for free.

I don't see why Nvidia, AMD, Intel, and other PC manufacturers haven't invested a little into a little bit commercial marketing for their gaming divisions. I remember several times seeing things such as DarkSiders for free with AMD Phenom II X6 CPUs, RAGE for free with Intel SandyBridge CPUs, buy a Logitech mouse and get Serious Sam 3 BFE free, buy an AlienWare PC and get a $100 promo gift card, etc etc etc.

Honestly why hasn't the "PC Gaming Alliance" done this it would be a win win for all of them. Intel could send in a little money to AlienWare, CyberPowerPC, Ibuypower, Asus, and other companies with gaming division PCs using Intel based PCs to start marketing them a little more heavily. Nvidia and AMD/ATI could do the same. Since more PCs are prone to be Nvidia n Intel paired and AMD n AMD (forever alone) paired the two companies could split the cost in money they chip in to PC manufacturers to mass market gaming PCs using their hardware.

They also need to get more Gaming PCs in retail stores that are set up for use that browsing customers can try out.

NoodleFighter

ASUS + Intel advertisement in 2011

Intel's Sandybridge advertisement

Another Intel Sandybridge advertisement

HP Pavilion dv6 advertisement

Acer ICONIA advertisement

Cyberpowerpc Inc's AMD Radeon HD 7950 advertisement

AMD's Radeon HD 7950 advertisement

Intel + DELL Alienware M11x advertisement

Intel + DELL Alienware M14x advertisement

AMD's Turion64 advertisement

Intel Sandybridge+ HP Envy advertisement

I'll bet Intel will advertise Intel Haswell's monster IGP

Its doing fine as it is.

Why bother wasting money for what could be little to no return.

A partial problem is the image PC gamers have built themselves and its hard to change an image :P

NO it should only be used for browsing the internet and typing up homework not games.

No, because that will attract 10 year olds and pc will turn into a console.

Technically it is, I mean, everyone has a computer of SOME kind, and Farmville kind of counts as PC gaming, right?

And some hardcore games do sell amazingly, such as Skyrim or Battlefield 3.

[QUOTE="NoodleFighter"]

I have always wondered why companies haven't invested money for marketing the gaming division of PCs. The last time I saw a commercial for a gaming PC was about a year ago for the AlienWare MX11 but nearly everyday you would see that Dell Lollipop commercial for the Inspirion PCs.

It doesn't have to be promotions like "Buy crappy food from Taco Bell in a chance to win a Project Fiona!!". But buy a GTX 550ti and get -insert triple A game- for free.

I don't see why Nvidia, AMD, Intel, and other PC manufacturers haven't invested a little into a little bit commercial marketing for their gaming divisions. I remember several times seeing things such as DarkSiders for free with AMD Phenom II X6 CPUs, RAGE for free with Intel SandyBridge CPUs, buy a Logitech mouse and get Serious Sam 3 BFE free, buy an AlienWare PC and get a $100 promo gift card, etc etc etc.

Honestly why hasn't the "PC Gaming Alliance" done this it would be a win win for all of them. Intel could send in a little money to AlienWare, CyberPowerPC, Ibuypower, Asus, and other companies with gaming division PCs using Intel based PCs to start marketing them a little more heavily. Nvidia and AMD/ATI could do the same. Since more PCs are prone to be Nvidia n Intel paired and AMD n AMD (forever alone) paired the two companies could split the cost in money they chip in to PC manufacturers to mass market gaming PCs using their hardware.

They also need to get more Gaming PCs in retail stores that are set up for use that browsing customers can try out.

ronvalencia

ASUS + Intel advertisement in 2011

Intel's Sandybridge advertisement

Another Intel Sandybridge advertisement

HP Pavilion dv6 advertisement

Acer ICONIA advertisement

Cyberpowerpc Inc's AMD Radeon HD 7950 advertisement

AMD's Radeon HD 7950 advertisement

Intel + DELL Alienware M11x advertisement

Intel + DELL Alienware M14x advertisement

AMD's Turion64 advertisement

Intel Sandybridge+ HP Envy advertisement

I'll bet Intel will advertise Intel Haswell's monster IGP

Out of all of those I've only seen AlienWare M11x be marketed, I guess only where I live (U.S.A) plus some of those ads don't market gaming as its core

It should not become a child's toy like consoles are.

Because they'd advertising a product that's not for the people watching tv?

SW__Troll

This is correct. The last game commercial I've seen was the new MMA game on the sports network TV or TOR on Adult Swim. I've worked for a promotions and fulfillment company and I will tell you that advertising works best when targeting the core audience.

I love Hermit Logic.

It's like they're the only ones who can't see the boats sinking. Worse part is all the bad blood hermit fanboys generate is typically with people who want to help PC gaming.

I love Hermit Logic.

It's like they're the only ones who can't see the boats sinking. Worse part is all the bad blood hermit fanboys generate is typically with people who want to help PC gaming.

fadersdream

I cant read what youre saying from up here at 1080.

Not sure I would want it to be mass marketed. I like when things that are actually quality get passed around by word of mouth. Games of note like Minecraft that have no marketing but were just so good that WoM is what fueled its success. Same with products like CPUs, GPUs, mice, keyboards, and etc... as well as with certain types of software like Fraps, DXtory, Bandicam, etc...

i swear you asked this before.

Nobody owns PC gaming.

So who is going to promote it.

How do you promote an open way of life.

Nvidia promotes Nvidia.

Windows promotes Windows.

Intel promotes Intel.

That's the long and short of it.

[QUOTE="fadersdream"]

I love Hermit Logic.

It's like they're the only ones who can't see the boats sinking. Worse part is all the bad blood hermit fanboys generate is typically with people who want to help PC gaming.

slimjimbadboy

I cant read what youre saying from up here at 1080.

Nobody owns PC gaming.

So who is going to promote it.

How do you promote an open way of life.

Nvidia promotes Nvidia.

Windows promotes Windows.

Intel promotes Intel.

That's the long and short of it.

LazySloth718

Uhm my post says is that, Nvidia, AMD, and Intel should work with Gaming PC manufacturers to promote Gaming PCs that use their Hardware. That way its a win-win for the manufacturer and the hardware supplier.

[QUOTE="LazySloth718"]

Nobody owns PC gaming.

So who is going to promote it.

How do you promote an open way of life.

Nvidia promotes Nvidia.

Windows promotes Windows.

Intel promotes Intel.

That's the long and short of it.

NoodleFighter

Uhm my post says is that, Nvidia, AMD, and Intel should work with Gaming PC manufacturers to promote Gaming PCs that use their Hardware. That way its a win-win for the manufacturer and the hardware supplier.

Wont happen, too much infighting would happen.AMD wont advertise along with AMD and likewise with Intel and AMD.Biggest problem that arises is the companies will all want their own way.

The biggest problem is the rivalry what you might be potentially asking is the likes of Ninty and Sony advertising together to promote console gaming it just wont happen.PC gaming is doing fine as it is and just as sucessful as it ever will be i dont see why you insist on trying to say things like this would be good and bring more people in, it wont theres a perception of PC gaming in a generalised sense and its stuck like the metalhead stereotype.

Who is going to promote it? No one owns it, there is no way someone is going to promote PC so that you can go out and buy it from someone else.fernandmondego_

No one owna "PC" but they do own PC products. Why would it not make sense to promote your own products?

i pretty much never see adds for pc only games unless its like WOW.

[QUOTE="NoodleFighter"]

[QUOTE="LazySloth718"]

Nobody owns PC gaming.

So who is going to promote it.

How do you promote an open way of life.

Nvidia promotes Nvidia.

Windows promotes Windows.

Intel promotes Intel.

That's the long and short of it.

razgriz_101

Uhm my post says is that, Nvidia, AMD, and Intel should work with Gaming PC manufacturers to promote Gaming PCs that use their Hardware. That way its a win-win for the manufacturer and the hardware supplier.

Wont happen, too much infighting would happen.AMD wont advertise along with AMD and likewise with Intel and AMD.Biggest problem that arises is the companies will all want their own way.

The biggest problem is the rivalry what you might be potentially asking is the likes of Ninty and Sony advertising together to promote console gaming it just wont happen.PC gaming is doing fine as it is and just as sucessful as it ever will be i dont see why you insist on trying to say things like this would be good and bring more people in, it wont theres a perception of PC gaming in a generalised sense and its stuck like the metalhead stereotype.

Well they could just specifically pick out PC lineups from manufacturers that exclusively use their hardware to promote. ibuypower and cyberpowerpc are customizable PC manufacturers so they could simply just reply to AMD and Intels demand to make seperate PC line ups.

PC's have always been more underground compared to consoles. Its ben that way since i could remember. Why change now?

What's the rate of return, and how does it compare to marketing custom-color laptop lids or ultra-thin ultra-light laptops or tablets?lowe0

I'd say it depends on what they're trying to sell and how they market it, I could see products like the AlienWare X51, Razer SwitchBlade, Project Fiona, CyberPower/Ibuypower/etc PCs ranging from $500-$1200 having decent return rates but not stuff like "For $3000 you might be able to afford just our keyboard!!"

[QUOTE="razgriz_101"]

[QUOTE="NoodleFighter"]

Uhm my post says is that, Nvidia, AMD, and Intel should work with Gaming PC manufacturers to promote Gaming PCs that use their Hardware. That way its a win-win for the manufacturer and the hardware supplier.

NoodleFighter

Wont happen, too much infighting would happen.AMD wont advertise along with AMD and likewise with Intel and AMD.Biggest problem that arises is the companies will all want their own way.

The biggest problem is the rivalry what you might be potentially asking is the likes of Ninty and Sony advertising together to promote console gaming it just wont happen.PC gaming is doing fine as it is and just as sucessful as it ever will be i dont see why you insist on trying to say things like this would be good and bring more people in, it wont theres a perception of PC gaming in a generalised sense and its stuck like the metalhead stereotype.

Well they could just specifically pick out PC lineups from manufacturers that exclusively use their hardware to promote. ibuypower and cyberpowerpc are customizable PC manufacturers so they could simply just reply to AMD and Intels demand to make seperate PC line ups.

then does that not essentially become slightly ironic when you tout choice so much? think bout it long and hard one of the biggest pro's of the PC market is the choice and the freedom moves like this might possibly even take away from that and potentially cause an uneeded arms race.

No thanks. You want hardcore PC gaming to turn in a platform in where devs try to cater to all audiences, core and causal, like on consoles?

That is what happens when you the drop the barriers of entry. I say no thanks. A separated community is a perk to PC gaming. Much better than being lump together like on consoles.

PC is growing at a fast rate without any ads

[QUOTE="NoodleFighter"]

[QUOTE="razgriz_101"]

Wont happen, too much infighting would happen.AMD wont advertise along with AMD and likewise with Intel and AMD.Biggest problem that arises is the companies will all want their own way.

The biggest problem is the rivalry what you might be potentially asking is the likes of Ninty and Sony advertising together to promote console gaming it just wont happen.PC gaming is doing fine as it is and just as sucessful as it ever will be i dont see why you insist on trying to say things like this would be good and bring more people in, it wont theres a perception of PC gaming in a generalised sense and its stuck like the metalhead stereotype.

razgriz_101

Well they could just specifically pick out PC lineups from manufacturers that exclusively use their hardware to promote. ibuypower and cyberpowerpc are customizable PC manufacturers so they could simply just reply to AMD and Intels demand to make seperate PC line ups.

then does that not essentially become slightly ironic when you tout choice so much? think bout it long and hard one of the biggest pro's of the PC market is the choice and the freedom moves like this might possibly even take away from that and potentially cause an uneeded arms race.

But how does this become ironic when Intel and AMD already do this type of marketing for prebuilt PCs already. When Dell/AlienWare, Lenovo, Toshiba and others advertise their PCs they usually have mention it using Intel/AMD hardware or have their logos show up at the end.

Yes, I do. Even multi-plats on my country (Portugal) aren't shown on the TV for the PC, only 360 and PS3.

However, they have been showing the first PC exclusive ad I've ever seen, about World of Warcraft adopting the Portuguese language into the game.

Yes, I do. Even multi-plats on my country (Portugal) aren't shown on the TV for the PC, only 360 and PS3.

However, they have been showing the first PC exclusive ad I've ever seen, about World of Warcraft adopting the Portuguese language into the game.

tjricardo089

Some companies don't even advertise their PC counterparts, when I saw Sonic Generation ads they never had PC listed,

noodle..didn't you ask this same question a month ago?lawlessx

Have I? I don't remember

[QUOTE="lowe0"]What's the rate of return, and how does it compare to marketing custom-color laptop lids or ultra-thin ultra-light laptops or tablets?NoodleFighter

I'd say it depends on what they're trying to sell and how they market it, I could see products like the AlienWare X51, Razer SwitchBlade, Project Fiona, CyberPower/Ibuypower/etc PCs ranging from $500-$1200 having decent return rates but not stuff like "For $3000 you might be able to afford just our keyboard!!"

[QUOTE="NoodleFighter"]

[QUOTE="lowe0"]What's the rate of return, and how does it compare to marketing custom-color laptop lids or ultra-thin ultra-light laptops or tablets?lowe0

I'd say it depends on what they're trying to sell and how they market it, I could see products like the AlienWare X51, Razer SwitchBlade, Project Fiona, CyberPower/Ibuypower/etc PCs ranging from $500-$1200 having decent return rates but not stuff like "For $3000 you might be able to afford just our keyboard!!"

Why do Intel, Nvidia and AMD bother making higher end hardware such as the HD 6990 or Core i7 3960x then if weaker hardware sells substantially more?

What is your idea of decent? My idea of decent is at least 20%-30%+ of what they invested will be their return rate.

We never know what the sales could of been unless PC companies put a lil more risk into their market which is whar Razer accusses the PC giants of. The stuff I listed above seem perfect for marketing to mass consumers.

They dont think it's all that worth it and the idea you have seems a little convoluted. PC gaming is so entrenched in such an open, online and self-sufficient system in that it wont really expand or benefit from such commercial promoting.. Really, are GPU/CPU sales slowing down? These manufacturers sell hardware, not games and they are seemingly selling alot of units on every frequent generation cycle. However, if there is anyone that should be doing promoting, it's the services, not the hardware.illmatic87

GP/CPU ales going down from what Nvidia, AMD and intel have been talking about the sales of their hardware have increased.

[QUOTE="fernandmondego_"]Who is going to promote it? No one owns it, there is no way someone is going to promote PC so that you can go out and buy it from someone else.NoodleFighter

No one owna "PC" but they do own PC products. Why would it not make sense to promote your own products?

[QUOTE="NoodleFighter"]

[QUOTE="fernandmondego_"]Who is going to promote it? No one owns it, there is no way someone is going to promote PC so that you can go out and buy it from someone else.harshv82

No one owna "PC" but they do own PC products. Why would it not make sense to promote your own products?

Huh? how can they do that are they gonna make their own OSes or something. Are AMD and Nvidia going to magically stop selling their hardware to manufacturers their main source of income and make it exclusive so they can create some sort of PC console? There are several manufacturers on PC so I don't see the monopolizing thing happening

[QUOTE="harshv82"][QUOTE="NoodleFighter"]

No one owna "PC" but they do own PC products. Why would it not make sense to promote your own products?

NoodleFighter

Huh? how can they do that are they gonna make their own OSes or something. Are AMD and Nvidia going to magically stop selling their hardware to manufacturers their main source of income and make it exclusive so they can create some sort of PC console? There are several manufacturers on PC so I don't see the monopolizing thing happening

PC's have always been more underground compared to consoles. Its ben that way since i could remember. Why change now?

xOMGITSJASONx

Agreed. It's been that way since like.....forever?

[QUOTE="xOMGITSJASONx"]

PC's have always been more underground compared to consoles. Its ben that way since i could remember. Why change now?

jun_aka_pekto

Agreed. It's been that way since like.....forever?

And it's much better this way.

[QUOTE="NoodleFighter"]

[QUOTE="harshv82"] That's what they are doing!! Nvidia and ATI promotes their own products, same as other companies. I for one would not want a monopolized platform. You will never see an indie game if this happens. harshv82

Huh? how can they do that are they gonna make their own OSes or something. Are AMD and Nvidia going to magically stop selling their hardware to manufacturers their main source of income and make it exclusive so they can create some sort of PC console? There are several manufacturers on PC so I don't see the monopolizing thing happening

Cause they're not just promoting the platform but their products on it. Is an AlienWare commercial going to some how make its viewers go out and buy a cyberpowerPC instead?

[QUOTE="jun_aka_pekto"]

[QUOTE="xOMGITSJASONx"]

PC's have always been more underground compared to consoles. Its ben that way since i could remember. Why change now?

SW__Troll

Agreed. It's been that way since like.....forever?

And it's much better this way.

Totally agree.