[QUOTE="mikasa"][QUOTE="SemiMaster"][QUOTE="mikasa"] Also why is it a price drop is expected to spur PS3 sales but it won't spur 360 sales? Sony is more doomed than MS is at this point in Europe.
As far as price drops. Microsoft and Sony are in a stare down...each one waiting to see when the other will drop price.
HarlockJC
I do agree though with the report that both the 360 and especially the PS3 are due for price cuts, you need the lowered price to penetrate a market of consumers that want the systems but refuse to pay launch prices.
"Maybe when it's cheaper I'll pick one up". I hear that SOOOO often with people, doesn't matter the console, but the fact it's even 300$ keeps a lot of people away.
I believe the British Special Air Services said it first :
"He who dares wins"
And I believe this price drop standoff will be settled once someone makes a move.
I personally think MS missed the opportunity to drop the price. They should have dropped at least $25 but more like $50 when the other consoles launched. Just keep the sales going. Besides more sales == more revenues from game sales. A few game sales would make up for that loss.
Then when the PS3 drops its price MS could once again match the drop. MS may have missed the best time to strike, but since it's past we will never know.
Going forward it's hard to say who should drop first.
Sony NEEDS the drop but costs are still too high and MS can more afford to drop the price. Maybe they are waiting for Sony to announce a $100 drop and then MS announces $125 cut! MS is waiting for Sony to announce first so they can match or undercut them. But in the process of waiting the wii continues to sell and the 360 falls flat.
Why would someone want to pay the same price for technology they could have bout about 1.5 years ago. They are expecting a price drop.
You can not blame them or the PS3 for not wanting to lower their prices....Yes M$ may make money soon but they won't make it any sooner if they lower their prices
But the long term benefits of a price drop now would be huge (could almost be a 2 console race, as the PS3 would be dead last, but that won't happen now).
You could really cripple the PS3 with a price drop, but they aren't doing it.
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