Gears is a good thing for Microsoft. It sets the standard, and so developers will continue to try to beat this standard. It's as if you were thinking that you are only capable of so much, and then you only get what you deserve. The standard is a great thng as it will allow for competition which will be great for us consumers in the long run, as long as the consoles can handle the graphics of course. If there was no Gears, developers wouldn't know what to compare their work too, and you'd get probably get something mediocre.
it is not gonna hurt MS in the long run. majority of ppl dont even know what a beta is. and you think a game like Halo won't sell just because gears of war has a prettier picture?
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