No Game ads during Super Bowl?

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nVidiaGaMer

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#1 nVidiaGaMer
Member since 2006 • 7793 Posts
For the past 5 years I have not seen a single advertisement during the Super Bowl about games. Why is that? Will there be any this year?
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RyanShazam

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#2 RyanShazam
Member since 2006 • 6498 Posts
I would crap myself if Nintendo released a trailer for the newest Zelda game during the Superbowl!
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ReaperV7

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#3 ReaperV7
Member since 2008 • 6756 Posts
someone posted the killzone 2 superbowl ad...check the ps3 board...a mod locked it but you can still find the link in there. I have to say the ad is freaking awesome...i sig'd it right after i seen it.
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deactivated-58b6232955e4a

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#4 deactivated-58b6232955e4a
Member since 2006 • 15594 Posts
Halo trailer
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Couth_

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#5 Couth_
Member since 2008 • 10369 Posts
For the past 5 years I have not seen a single advertisement during the Super Bowl about games. Why is that? Will there be any this year?nVidiaGaMer
Because it's about 3 million dollars $$ for a single 30 second spot. Theres rumors of a KZ2 commercial, but I doubt it
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Toriko42

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#6 Toriko42
Member since 2006 • 27562 Posts
Most likely the target market for games out there besides EA sports games isn't watching Madden
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Couth_

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#7 Couth_
Member since 2008 • 10369 Posts
someone posted the killzone 2 superbowl ad...check the ps3 board...a mod locked it but you can still find the link in there. I have to say the ad is freaking awesome...i sig'd it right after i seen it. ReaperV7
Never mind my other post, I just saw it. I think it would have been better if someone said those words, rather than just print on the screen
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Stevo_the_gamer

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#8 Stevo_the_gamer  Moderator  Online
Member since 2004 • 50166 Posts
Because it would cost millions to put a game commercial on -- millions in which most do not have to spare at the current time.
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user_nat

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#9 user_nat
Member since 2006 • 3130 Posts
There will probably be a Killzone 2 one during the Superbowl, just on a different channel.
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0bscurity

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#10 0bscurity
Member since 2005 • 836 Posts
There's a KZ2 Superbowl commercial.
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SynisterGamer

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#11 SynisterGamer
Member since 2008 • 806 Posts

IDK, but I guess we'll find out.

But the Halo 3 trailer during the Superbowl was amazing :D Got me so pumped.

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Stevo_the_gamer

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#12 Stevo_the_gamer  Moderator  Online
Member since 2004 • 50166 Posts

IDK, but I guess we'll find out.

But the Halo 3 trailer during the Superbowl was amazing :D Got me so pumped.

SynisterGamer
A Halo trailer played during the superbowl? If you're thinking it's this cmmercial, you're sadly mistaken for it did not play during the SuperBowl.
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tOtalPWNaAe

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#13 tOtalPWNaAe
Member since 2008 • 3375 Posts
I would crap myself if Nintendo released a trailer for the newest Zelda game during the Superbowl!RyanShazam
LOL,Nintendo would secure this gen(sales) if that happens:lol:
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RyanShazam

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#14 RyanShazam
Member since 2006 • 6498 Posts

[QUOTE="RyanShazam"]I would crap myself if Nintendo released a trailer for the newest Zelda game during the Superbowl!tOtalPWNaAe
LOL,Nintendo would secure this gen(sales) if that happens:lol:

That would be the biggest news ever in Superbowl History. lol

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lantus

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#15 lantus
Member since 2006 • 10591 Posts
Killzone 2 will be there, that's about it though.
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tOtalPWNaAe

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#16 tOtalPWNaAe
Member since 2008 • 3375 Posts

[QUOTE="tOtalPWNaAe"][QUOTE="RyanShazam"]I would crap myself if Nintendo released a trailer for the newest Zelda game during the Superbowl!RyanShazam

LOL,Nintendo would secure this gen(sales) if that happens:lol:

That would be the biggest news ever in Superbowl History. lol

people wont be even looking at the game:P
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iam2green

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#17 iam2green
Member since 2007 • 13991 Posts
it's expensive, i don't think companies want to advertise for video games for a show.
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SynisterGamer

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#18 SynisterGamer
Member since 2008 • 806 Posts
[QUOTE="SynisterGamer"]

IDK, but I guess we'll find out.

But the Halo 3 trailer during the Superbowl was amazing :D Got me so pumped.

Stevo_the_gamer

A Halo trailer played during the superbowl? If you're thinking it's this cmmercial, you're sadly mistaken for it did not play during the SuperBowl.

Ah well, it's a mistake, I make them.

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heretrix

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#19 heretrix
Member since 2004 • 37881 Posts

Superbowl commercials cost 3 million a pop this year.. That's a lot of scratch. You better be damn well sure you are going to make that back.

I'm glad Sony was actually smart enough to drop the cash. I thought they weren't. I still think waiting until the Superbowl is a bad idea. They should have been dropping ads for KZ2 a long time ago.

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Floppy_Jim

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#20 Floppy_Jim
Member since 2007 • 25933 Posts
The Superbowl is going to be Killzowned.
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skrat_01

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#21 skrat_01
Member since 2007 • 33767 Posts
Because it would cost millions to put a game commercial on -- millions in which most do not have to spare at the current time.Stevo_the_gamer
Exactly. You are better off spending a tiny portion of that bombaring with web advertising, to appeal to core gamers - if that is the demographic you are looking for
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SpruceCaboose

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#22 SpruceCaboose
Member since 2005 • 24589 Posts
3 million dollars for 30 seconds of air time....not exactly cheap....
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heretrix

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#23 heretrix
Member since 2004 • 37881 Posts

OK. I just watched the commercial. It was excellent. Short and sweet and to the point and completely relevant to the Superbowl.

Good job Sony.

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skrat_01

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#24 skrat_01
Member since 2007 • 33767 Posts

OK. I just watched the commercial. It was excellent. Short and sweet and to the point and completely relevant to the Superbowl.

Good job Sony.

heretrix
Its a decent ad. I think they could have cut the whole little intro - and saved a few seconds on some more in game footage. And made it a bit more bombastic. Never the less its nice to see Sony marketing hard.
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SpruceCaboose

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#25 SpruceCaboose
Member since 2005 • 24589 Posts

OK. I just watched the commercial. It was excellent. Short and sweet and to the point and completely relevant to the Superbowl.

Good job Sony.

heretrix
I will wait. I prefer keeping the surprise until tomorrow. Its the one event where I know that the commercials won't bore me to tears.
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hyperboy152000

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#27 hyperboy152000
Member since 2003 • 4815 Posts
[QUOTE="heretrix"]

OK. I just watched the commercial. It was excellent. Short and sweet and to the point and completely relevant to the Superbowl.

Good job Sony.

SpruceCaboose

I will wait. I prefer keeping the surprise until tomorrow. Its the one event where I know that the commercials won't bore me to tears.

i wont spoil it for you, but its not terribly long just under a minute i think... so make sure if you want to see it on TV then DONT GO TO THE BATHROOM!!!11111:P

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HAZE-Unit

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#28 HAZE-Unit
Member since 2007 • 10564 Posts
Im not believing the KZ2 ad, it's 52 seconds which means $5.2M, thats alot of money, so I'll keep it in the rumor mill, if that ad is going to be in Superbowl for real, it would be cool to see Sony be aggressive in marketing their games at last.
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heretrix

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#29 heretrix
Member since 2004 • 37881 Posts
[QUOTE="heretrix"]

OK. I just watched the commercial. It was excellent. Short and sweet and to the point and completely relevant to the Superbowl.

Good job Sony.

SpruceCaboose
I will wait. I prefer keeping the surprise until tomorrow. Its the one event where I know that the commercials won't bore me to tears.

We always have a big Superbowl party and I usually wind up missing some of the commercials..:( But I would still like to see this on my TV.
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SpruceCaboose

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#30 SpruceCaboose
Member since 2005 • 24589 Posts
[QUOTE="SpruceCaboose"][QUOTE="heretrix"]

OK. I just watched the commercial. It was excellent. Short and sweet and to the point and completely relevant to the Superbowl.

Good job Sony.

heretrix
I will wait. I prefer keeping the surprise until tomorrow. Its the one event where I know that the commercials won't bore me to tears.

We always have a big Superbowl party and I usually wind up missing some of the commercials..:( But I would still like to see this on my TV.

Yeah, the Super Bowl is the only TV event that I actually hook the surround sound up to my cable box for. :D Well, that and the GF insists on it during American Idol finals...
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larryb007

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#31 larryb007
Member since 2008 • 344 Posts
Who ever confirmed that Killzone would be having a superbowl add?
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nVidiaGaMer

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#32 nVidiaGaMer
Member since 2006 • 7793 Posts
3 million dollars for 30 seconds of air time....not exactly cheap....SpruceCaboose
So I guess the Killzone 2 ad will only run once during the Super Bowl.
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Couth_

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#33 Couth_
Member since 2008 • 10369 Posts
Im not believing the KZ2 ad, it's 52 seconds which means $5.2M, thats alot of money, so I'll keep it in the rumor mill, if that ad is going to be in Superbowl for real, it would be cool to see Sony be aggressive in marketing their games at last.HAZE-Unit
I believe it only because it says "enjoy the game" at the end. If it's not fan made, then theres nothing else the commercial would be for. Most commercials say enjoy the game during the super bowl
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Couth_

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#34 Couth_
Member since 2008 • 10369 Posts

Who ever confirmed that Killzone would be having a superbowl add?larryb007
It's not confirmed, but this commercial popped up, tailor made for the SB

http://ps3.gamespy.com/dor/objects/748475/killzone-next-gen/videos/kill2_vid_013009.html

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killa4lyfe

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#35 killa4lyfe
Member since 2008 • 3849 Posts
Im not believing the KZ2 ad, it's 52 seconds which means $5.2M, thats alot of money, so I'll keep it in the rumor mill, if that ad is going to be in Superbowl for real, it would be cool to see Sony be aggressive in marketing their games at last.HAZE-Unit
at the end it says enjoy the game meaning to enjoy the football game so i am %99.99 sure its gonna be in the Superbowl
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Chaos_HL21

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#36 Chaos_HL21
Member since 2003 • 5288 Posts

OK. I just watched the commercial. It was excellent. Short and sweet and to the point and completely relevant to the Superbowl.

Good job Sony.

heretrix

Short? It is 52 seconds long, that would be around $5,200,000 if Sony aired that during the superbowl. I really don't think they would air anything on the Super Bowl. (pretty cool trailer thou)

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deactivated-5b19214ec908b

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#37 deactivated-5b19214ec908b
Member since 2007 • 25072 Posts
Whats the super bowl?
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nVidiaGaMer

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#38 nVidiaGaMer
Member since 2006 • 7793 Posts
[QUOTE="heretrix"]

OK. I just watched the commercial. It was excellent. Short and sweet and to the point and completely relevant to the Superbowl.

Good job Sony.

Chaos_HL21

Short? It is 52 seconds long, that would be around $5,200,000 if Sony aired that during the superbowl. I really don't think they would air anything on the Super Bowl. (pretty cool trailer thou)

Sony will do it. If theres ads during the Superbowl about Levis Jeans then this is not a problem for Sony.

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ps3_owns_360Wii

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#39 ps3_owns_360Wii
Member since 2008 • 2289 Posts

Whats the super bowl?toast_burner

a major Football(not soccer) event

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Chaos_HL21

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#40 Chaos_HL21
Member since 2003 • 5288 Posts
[QUOTE="Chaos_HL21"][QUOTE="heretrix"]

OK. I just watched the commercial. It was excellent. Short and sweet and to the point and completely relevant to the Superbowl.

Good job Sony.

nVidiaGaMer

Short? It is 52 seconds long, that would be around $5,200,000 if Sony aired that during the superbowl. I really don't think they would air anything on the Super Bowl. (pretty cool trailer thou)

Sony will do it. If theres ads during the Superbowl about Levis Jeans then this is not a problem for Sony.

But an ad for Levis Jeans and an ad for Killzone 2 are not the same thing. Unless Sony is going to have a marketing buget for Killzone 2 of $8M+ for just the US. They have around $3M for the UK. So for an world wide marketing buget it may get up to $10m. Now before the Super Bowl I could see it. But during the Super Bowl it would be too much money.

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deactivated-5e7be39d87e0b

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#42 deactivated-5e7be39d87e0b
Member since 2005 • 4624 Posts
Take the source for what you will, but here is an alleged list of companies that will run commercials DURING the SB. Also, people realize that the commercial has to be APPROVED by the network before they even decide to air it. Just because you have $3M to blow on the spot doesn't mean you'll get the ad time. That's why you see those morons who try buy ad time in order to propose during the SB get turned down all the time. I honestly would like to see a KZ2 ad or a video game ad during the SB but, realistically, the commercial in question will probably be played on Spike TV or MTV during some type of Super Bowl special they'll have on their channel.
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Indie_Hitman

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#43 Indie_Hitman
Member since 2008 • 2457 Posts
I love how, on the KZ2 advert, they showed the title of the game on 3 differant occasions. They're making sure to get the most out of that money lol.
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EVOLV3

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#44 EVOLV3
Member since 2008 • 12210 Posts
Sony is going to be showing a Killzone 2 commercial during the superbowl
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deactivated-5e7be39d87e0b

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#45 deactivated-5e7be39d87e0b
Member since 2005 • 4624 Posts

I love how, on the KZ2 advert, they showed the title of the game on 3 differant occasions. They're making sure to get the most out of that money lol.Indie_Hitman

Subliminal Advertising 101.

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Hoobinator

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#46 Hoobinator
Member since 2006 • 6899 Posts
Who cares? Oh woe is me, my videogames aren't being aired on the most commercial event of the year. :cry:
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heretrix

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#47 heretrix
Member since 2004 • 37881 Posts

Whats the super bowl?toast_burner

WOW. You don't know what the Super bowl is? I'm not raggin' on you, but that's pretty amazing if true.

And before anyone whines about how "not everyone lives in America" I'm well are aware of that, but I'm also well aware of the fact that The Superbowl is pretty well known outside the US. Especially in the internet age. The marketing done on that day is studied globally the next day.

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deactivated-5e7be39d87e0b

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#48 deactivated-5e7be39d87e0b
Member since 2005 • 4624 Posts

[QUOTE="toast_burner"]Whats the super bowl?heretrix

WOW. You don't know what the Super bowl is? I'm not raggin' on you, but that's pretty amazing if true.

And before anyone whines about how "not everyone lives in America" I'm well are aware of that, but I'm also well aware of the fact that The Superbowl is pretty well known outside the US. Especially in the internet age. The marketing done on that day is studied globally the next day.

Yep, this will be the 1st SB I'll have to stream online because I'll be @ work.:cry:

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heretrix

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#49 heretrix
Member since 2004 • 37881 Posts
[QUOTE="heretrix"]

[QUOTE="toast_burner"]Whats the super bowl?bez2083

WOW. You don't know what the Super bowl is? I'm not raggin' on you, but that's pretty amazing if true.

And before anyone whines about how "not everyone lives in America" I'm well are aware of that, but I'm also well aware of the fact that The Superbowl is pretty well known outside the US. Especially in the internet age. The marketing done on that day is studied globally the next day.

Yep, this will be the 1st SB I'll have to stream online because I'll be @ work.:cry:

That sucks.I feel for you man, but it's good to be working ;)
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deactivated-5b19214ec908b

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#50 deactivated-5b19214ec908b
Member since 2007 • 25072 Posts

[QUOTE="toast_burner"]Whats the super bowl?heretrix

WOW. You don't know what the Super bowl is? I'm not raggin' on you, but that's pretty amazing if true.

And before anyone whines about how "not everyone lives in America" I'm well are aware of that, but I'm also well aware of the fact that The Superbowl is pretty well known outside the US. Especially in the internet age. The marketing done on that day is studied globally the next day.

i wasnt thinking much when i posted that lol

I knew it had something to do with sport i just wasn't sure on which one