Peter Moore on Sony and Killzone

In an interview with the Guardian Gamesblog team, former Microsoft executive Peter Moore has claimed that Sony promised more than they could deliver with the PlayStation 2.

"They did a tremendous job... where they promised the consumer something they probably believed they were going to deliver, but they never did," Moore observed. "PlayStation 2 - it was the emotion engine it was games coming to life, Real Player was going to be on there, a full network browser… and they just never delivered."

The EA Sports president described Sony's approach as "pre-emptive guerrilla PR" and cited the infamous E3 2005 Killzone trailer as a further example. "I got lambasted for what I did with Xbox for 360, because I was determined we were going to show real footage even if it was alpha or beta. And then Sony came up with that Killzone video – and they still haven't shipped the game! Have you seen the video?! The game will never be the video! But what they did again was they placed doubt. I mean it's a ****c PR tactic."

Peter Moore is one of the industry's most recognised (and most voluble) figures. He oversaw the rise and fall of the Dreamcast in his capacity as President and COO of Sega of America, before joining Microsoft as vice-president of the firm's Interactive Entertainment Business division. Last July he jumped the Xbox 360 ship for Electronic Arts, reportedly to spend more time with his family in the San Francisco bay area.

Moore qualified his damning appraisal of the PlayStation 2 marketing campaign: "I was angry with Sony at the time, but in their shoes I probably would have done the same thing."

:o

At least we can get a reasonably honest view from the guy now that he works for EA, and not microsoft. His comments that he was angry at sony and "lambasted for what i did with the xbox 360" are furthering my conspiracy theory that he was fired. :P

I'd be mad to if some1 killed my console for a dvd player (ps2) :P course he put that anger to good use and made the 360 a "hot" seller now didn't he :lol: mmmm good timestiger35010

At least we can get a reasonably honest view from the guy now that he works for EA, and not microsoft. His comments that he was angry at sony and "lambasted for what i did with the xbox 360" are furthering my conspiracy theory that he was fired. :P

Ninja-Hippo

I don't think he was fired from MS, EA just offered him a lot of money. It was too much of a coincidence that he would land a job at EA so quickly. Especially a position so high up. Stuff like that takes time. Also Peter was popular as hell and I feel aside from when he was trying to sell you something (which he did very well) He was always pretty upfront with everybody.

And now Killzone 2 gameplay looks shockingly similar to the video. :lol:MonkeyStyle5389

lol yeah its gameplay but not its graphics which was the point.

I think he is upset about all of the funny Killzone 2 - Peter Moore gifs on the net.

It was weird though. I was watching Playr and Killzone 2 actually does look amazing, and fun at the same time. The show narator said that it had destructible environments which put a lot of other games to shame too.

Let's hope they nail it with this game anyway.

As for Peter Moore, I think he is a prat. How can somebody who over saw the dreamcast say anything?

[QUOTE="MonkeyStyle5389"]And now Killzone 2 gameplay looks shockingly similar to the video. :lol:WilliamRLBaker

lol yeah its gameplay but not its graphics which was the point.

It was weird though. I was watching Playr and Killzone 2 actually does look amazing, and fun at the same time. The show narator said that it had destructible environments which put a lot of other games to shame too.

Let's hope they nail it with this game anyway.

As for Peter Moore, I think he is a prat. How can somebody who over saw the dreamcast say anything?

leejohnson7

I watched that too, and while impressive, it still isnt anywhere near the quality of that CGI trailer shown in 2005.

[QUOTE="Ninja-Hippo"]

At least we can get a reasonably honest view from the guy now that he works for EA, and not microsoft. His comments that he was angry at sony and "lambasted for what i did with the xbox 360" are furthering my conspiracy theory that he was fired. :P

heretrix

I don't think he was fired from MS, EA just offered him a lot of money. It was too much of a coincidence that he would land a job at EA so quickly. Especially a position so high up. Stuff like that takes time. Also Peter was popular as hell and I feel aside from when he was trying to sell you something (which he did very well) He was always pretty upfront with everybody.

I dont have anything against him at all, and out of the likes of Kaz and Reggie i definately preferred Peter. There was less marketing and nonsense there, and more "look at these games", plus he's the only guy at microsoft i'm aware of big enough to admit that having MGS4 on the console would be really great for them.

Still, i think he was fired. As kotaku pointed out, he left for a smaller job and in terms of the typical career path, it was undeniably a step down. Maybe you're right about EA simply offering him loads of money, but i reckon microsoft quietly told him to find another job after the RROD fiasco. But hey, i'm speculating wildly. It's just a theory. :P

wow somebody bad mouthing the copmetetion im shocked i though all the companys worked hard and were modest to gain our trust and support!Animal-Mother

He works for EA. Sony and Killzone are not his competition.

Guerilla made a target render of what they wanted in the game, key concepts. To this day everyone seems fixated on the graphics, but alone they do not realize everything, which is most important about that render. They, WE know that graphics like that are impossible, even on PC, so while everyone was blasting them for not achieving the graphics, they worked on getting the gameplay to match what they had in that video, and I think that at least they have done that.

Killzone was hyped as a "Halo-killer" by the media, and the fans, not by Guerilla or Sony, all the hate the previous game got was generated by everyone outside of the game, and I feel it's unfair when people like Peter Moore start complaining about "not getting there" or "not being what was promised", when hell, at least they are trying.

Oh like microsoft didn't like with the first Halo 3 CGI footage and claimed the final game will loook as good as that.

Every company lie, this is not new.

Oh like microsoft didn't like with the first Halo 3 CGI footage and claimed the final game will loook as good as that.

Every company lie, this is not new.

kingfire11

Oh like microsoft didn't like with the first Halo 3 CGI footage and claimed the final game will loook as good as that.

kingfire11

[QUOTE="kingfire11"]

Oh like microsoft didn't like with the first Halo 3 CGI footage and claimed the final game will loook as good as that.

Every company lie, this is not new.

Kook18

He's referring to E3 when they introduced Halo3 and they said it was "in game footage."

[QUOTE="Kook18"][QUOTE="kingfire11"]

Oh like microsoft didn't like with the first Halo 3 CGI footage and claimed the final game will loook as good as that.

Every company lie, this is not new.

EmperorSupreme

He's referring to E3 when they introduced Halo3 and they said it was "in game footage."

i remember them saying it was in-engine footage, not in-game. which almost all in-engine showcases always look much better than in-game

[QUOTE="EmperorSupreme"][QUOTE="Kook18"][QUOTE="kingfire11"]

Oh like microsoft didn't like with the first Halo 3 CGI footage and claimed the final game will loook as good as that.

Every company lie, this is not new.

Kook18

He's referring to E3 when they introduced Halo3 and they said it was "in game footage."

i remember them saying it was in-engine footage, not in-game. which almost all in-engine showcases always look much better than in-game

No they specifically say in game. Look it up on youtube and watch the conference.

[QUOTE="kingfire11"]

Oh like microsoft didn't like with the first Halo 3 CGI footage and claimed the final game will loook as good as that.

Teufelhuhn

Not as noticable with MGS4 though you must admit; Halo 3 was really bad compared to it's opening trailer.

[QUOTE="leejohnson7"]

It was weird though. I was watching Playr and Killzone 2 actually does look amazing, and fun at the same time. The show narator said that it had destructible environments which put a lot of other games to shame too.

Let's hope they nail it with this game anyway.

As for Peter Moore, I think he is a prat. How can somebody who over saw the dreamcast say anything?

-DrRobotnik-

I watched that too, and while impressive, it still isnt anywhere near the quality of that CGI trailer shown in 2005.

I thought animation fluidity was the only thing that really stood out about that trailer.

[QUOTE="Kook18"][QUOTE="EmperorSupreme"][QUOTE="Kook18"][QUOTE="kingfire11"]

Oh like microsoft didn't like with the first Halo 3 CGI footage and claimed the final game will loook as good as that.

Every company lie, this is not new.

EmperorSupreme

He's referring to E3 when they introduced Halo3 and they said it was "in game footage."

i remember them saying it was in-engine footage, not in-game. which almost all in-engine showcases always look much better than in-game

No they specifically say in game. Look it up on youtube and watch the conference.

Here is the link: 1:17:00 They specifically say "in-game" when showing the Halo3 footage.

http://www.youtube.com/watch?v=stDzQ_ADSok

[QUOTE="MonkeyStyle5389"]And now Killzone 2 gameplay looks shockingly similar to the video. :lol:WilliamRLBaker

lol yeah its gameplay but not its graphics which was the point.

The game-play looks like the video not the graphics. Killzone 2 does look good though but not Gears of War 2 good;)

[QUOTE="Kook18"][QUOTE="kingfire11"]

Oh like microsoft didn't like with the first Halo 3 CGI footage and claimed the final game will loook as good as that.

Every company lie, this is not new.

EmperorSupreme

He's referring to E3 when they introduced Halo3 and they said it was "in game footage."

Guerilla made a target render of what they wanted in the game, key concepts. To this day everyone seems fixated on the graphics, but alone they do not realize everything, which is most important about that render. They, WE know that graphics like that are impossible, even on PC, so while everyone was blasting them for not achieving the graphics, they worked on getting the gameplay to match what they had in that video, and I think that at least they have done that.

Killzone was hyped as a "Halo-killer" by the media, and the fans, not by Guerilla or Sony, all the hate the previous game got was generated by everyone outside of the game, and I feel it's unfair when people like Peter Moore start complaining about "not getting there" or "not being what was promised", when hell, at least they are trying.

elbow2k

Target renders are ok and all as long as your upfront about it but when you have Sony PR guys flat out lieing on the record about it being real time (no misquote BS the he was very clear and repeated himself) and then being quiet about it untill weeks later one of the people who worked for the CGI company that made the video came forward and blew the whistle... Well thats crossing a line IMO.

People discrediting Moore because of the Dreamcast need to check their facts. When he took control, the Dreamcast was already dying and he pretty much made the decision for Sega to switch to software--which is probably the smartest decision they could have made.

[QUOTE="elbow2k"]

Guerilla made a target render of what they wanted in the game, key concepts. To this day everyone seems fixated on the graphics, but alone they do not realize everything, which is most important about that render. They, WE know that graphics like that are impossible, even on PC, so while everyone was blasting them for not achieving the graphics, they worked on getting the gameplay to match what they had in that video, and I think that at least they have done that.

Killzone was hyped as a "Halo-killer" by the media, and the fans, not by Guerilla or Sony, all the hate the previous game got was generated by everyone outside of the game, and I feel it's unfair when people like Peter Moore start complaining about "not getting there" or "not being what was promised", when hell, at least they are trying.

TOAO_Cyrus1

Target renders are ok and all as long as your upfront about it but when you have Sony PR guys flat out lieing on the record about it being real time (no misquote BS the he was very clear and repeated himself) and then being quiet about it untill weeks later one of the people who worked for the CGI company that made the video came forward and blew the whistle... Well thats crossing a line IMO.

Guerilla made a target render of what they wanted in the game, key concepts. To this day everyone seems fixated on the graphics, but alone they do not realize everything, which is most important about that render. They, WE know that graphics like that are impossible, even on PC, so while everyone was blasting them for not achieving the graphics, they worked on getting the gameplay to match what they had in that video, and I think that at least they have done that.

Killzone was hyped as a "Halo-killer" by the media, and the fans, not by Guerilla or Sony, all the hate the previous game got was generated by everyone outside of the game, and I feel it's unfair when people like Peter Moore start complaining about "not getting there" or "not being what was promised", when hell, at least they are trying.

elbow2k

Sony refered to it as "the halo killer" themselves. That's where that whole thing started.

Oh like microsoft didn't like with the first Halo 3 CGI footage and claimed the final game will loook as good as that.

Every company lie, this is not new.

kingfire11

When did they ever show off CGI footage of Halo? Bungie dont do stuff like that. They have a weekly update every friday, and simply wouldnt be able to get away with it.

And now Killzone 2 gameplay looks shockingly similar to the video. :lol:MonkeyStyle5389

No, not really...

2005:

2008:

diden't peter moore destroy the dreamcast?JangoWuzHere

Nice try, but your ignorance kinda' held you back there.

Here is the link: 1:17:00 They specifically say "in-game" when showing the Halo3 footage.

http://www.youtube.com/watch?v=stDzQ_ADSok

EmperorSupreme

It was in-game. The could control master chief and even gave a demo afterwards. It was simply a case that as development continued the game didnt look quite as polished when it was completed. They didnt lie. They didnt make a CGI film and pass it off as gameplay.

And besides, one review said the environments in Halo 3 looked even better than the original trailer. The only thing which took a hit was the MC character model, which lost some detail.

And now Killzone 2 gameplay looks shockingly similar to the video. :lol:MonkeyStyle5389

diden't peter moore destroy the dreamcast?JangoWuzHere

If you're looking for a simple, factual answer; no.

K2 looks amazing.

http://www.multiplayer.it/articolo.php?id=26859

HD version download that looks way better- http://www.megaupload.com/?d=SVG2745X

diden't peter moore destroy the dreamcast?JangoWuzHere

Well we all know MS and EA is pretty much partners in everyway, things are changing though but none the less anything with Madden on it has the 360 plasterd all over it with nothing mentioning the ps3, except the games that they want to make money off of.

Hence this comparison of E3 05 and todays actual play footage!!

Killzone 2 comparison

I think going from Sony, to MS, to now EA shows signs of not being able to handle pressure. Heck everyone knows EA really don't take to many chances. If he handles it now since EA is trying to put out real games and not just roster updates maybe I'm wrong, but I beleive once these games hit the market ie: mirrors edge, and space whatever lol I beleive it want belong before he leaves from there aswell lol.

[QUOTE="MonkeyStyle5389"]And now Killzone 2 gameplay looks shockingly similar to the video. :lol:BioShockOwnz

No, not really...

I think going from Sony, to MS, to now EA shows signs of not being able to handle pressure. Heck everyone knows EA really don't take to many chances. If he handles it now since EA is trying to put out real games and not just roster updates maybe I'm wrong, but I beleive once these games hit the market ie: mirrors edge, and space whatever lol I beleive it want belong before he leaves from there aswell lol.

GreyFoXX4

I'm fairly sure that his job is with EA Sports, not EA.

Heck you wanna know about broken promises, Try owning a system for ONLY ONE YEAR before they call it quits and abondon you, thats broken promises. Sony not delivering in the online capabilities game developers didnt wanna support last gen. is nothing. How many games actually took full advantage of online capabilities, last gen. Very few, most games focused on single player mode which I appreciate.

This gen. things are flip flopping and devs are paying close attention to multiplayer, maybe too much abondoning a good single player story mode. I am sorry but Peter needs to stop crying about Killzone 2, it looks amazing maybe not exactly like the CGI but extremely close according to the media who have hands on experience.

The only system that truly UNDERDELIVERED last gen. and BROKE PROMISES was the Dreamcast.