on the interview with Peter Moore in EGM.
EGM: If there's one game or franchise you could steal away from the competition, what would it be?
Peter Moore: You know. I've always been a huge fan of Nintendo intellectual property from the early days of owning a super NES, and when I think of franchises that have defined our industry, there's probably none bigger for me then Mario. I'm sure the headline will be "MOORE WANTS MARIO ON XBOX 360," but when you think of our industry over the past 25 years, and you think of the one character that would define what videogaming is about, it's that little Italian plumber.
There you have it, Mario is the biggest videogame franchise for Peter Moore.
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