Sony Plans To Ship 11 Million PS3s This Year!

Sony shipped 5.5m PS3 consoles in the year to March, below its target for 6m due to production problems with its high-definition DVD player that gave rivals Nintendo and Microsoft an early lead in the console war.

Sony said it expects losses in its game division to narrow this year after swallowing the huge start-up costs of the console.

"Although it seems to be difficult to fully turn around the performance at the game division in the current fiscal year, increased sales of the PS3 should help narrow losses here notably," chief financial officer Nobuyuki Oneda said.

The electronics giant is aiming to increase sales of the PS3 in Japan, the US and Europe, although Oneda admitted that rival Nintendo's Wii console continues to eat into its market share.

Nintendo, which has long dominated portable consoles, is seeing strong sales of its next-generation Wii, known for its innovative motion-sensitive controller, while Microsoft's Xbox 360 beat both to market.

Nintendo's Wii took 58% of the Japanese home video game market in March, while the PS3 had a 20% share, Oneda said.

The PS3 enjoyed a sell-out launch in Japan and overseas but this was largely because there were limited supplies.

Sony was forced to delay the global launch of the PS3 by about six months to last November due to problems with the high-definition DVD player and pushed back the rollout again until March in Europe and some other markets.

Sony is also pinning its hopes on sales of software and expects to release new titles including "Hot Shots Golf 5" and "The Eye of Judgment" this year.

It has established a worldwide software studio and is working "aggressively" to deliver new titles, said corporate executive Takao Yuhara.

Sony said earlier on Wednesday that it suffered its biggest quarterly loss in four years partly due to huge investments in the PS3.

The so-called "Father of the PlayStation," Ken Kutaragi, said last month he was stepping down as head of Sony's game division, which is sliding deeper into the red.

http://www.fin24.co.za/articles/companies/display_article.aspx?Nav=ns&lvl2=comp&ArticleID=1518-1783_2114249

that means they will have shipped more ps3s then ms shipped 360s in the same time period. :D

yes...but will they have sold more? again, the most significant number is 3.6 million console sold, with sales steadily slowing monthly. All that shipped number shows is is that they have their stuff together when it comes to manufacturing.Dreams-Visions

Agreed 

yes...but will they have sold more? again, the most significant number is 3.6 million console sold, with sales steadily slowing monthly. All that shipped number shows is is that they have their stuff together when it comes to manufacturing.Dreams-Visions

Were they planning on losing $1.9 billion dollars too?

Were they planning on losing $1.9 billion dollars too?

 

 

Netherscourge

[QUOTE="Dreams-Visions"]yes...but will they have sold more? again, the most significant number is 3.6 million console sold, with sales steadily slowing monthly. All that shipped number shows is is that they have their stuff together when it comes to manufacturing.Truth-slayer

Thats awesome! That means there will be even more PS3s laying around in stores. By the time they ship all those consoles, no one will be able to walk into a game store because it will be so full top to bottom-front to back with PS3s.

There is not one single game coming out that will save the PS3 at its current price.

sony doing a wii? shipping it and call it soldAreola54

Nintendo doesn't do that.  Microsoft does.

sony doing a wii? shipping it and call it soldAreola54

Wii's actually sell 

Thats awesome! That means there will be even more PS3s laying around in stores. By the time they ship all those consoles, no one will be able to walk into a game store because it will be so full top to bottom-front to back with PS3s.

There is not one single game coming out that will save the PS3 at its current price.

gromit007

[QUOTE="Areola54"]sony doing a wii? shipping it and call it soldSmoke_ManMuscle

Nintendo doesn't do that. Microsoft does.

I don't know if that's true. There's no way that Nintendo would have access to total numbers of consoles sold if Microsoft and Sony don't.

However, considering that the Wii can't stay in stock just about anywhere, I don't think their reporting of shipped numbers as sold is really much of an issue.  

[QUOTE="gromit007"]

Thats awesome! That means there will be even more PS3s laying around in stores. By the time they ship all those consoles, no one will be able to walk into a game store because it will be so full top to bottom-front to back with PS3s.

There is not one single game coming out that will save the PS3 at its current price.

wiistation360

True xbox360 jollys......

[QUOTE="Dreams-Visions"]yes...but will they have sold more? again, the most significant number is 3.6 million console sold, with sales steadily slowing monthly. All that shipped number shows is is that they have their stuff together when it comes to manufacturing.Truth-slayer

They should wait for the 2.9 million standing in shevles are sold before shipping the other 5.5 millkillaj2786

If sony waited to ship more units people might figure out that they are'nt selling as good as they hoped. This way they can say we've sold 11 million units this year!!! It's just a way to try and convince people it's safe to buy a ps3 and that you won't get DREAMCASTED!!!! I think both sony and m$ are a little dissapointed with the're sales results. I still have'nt seen a Wii on a store shelf yet!!!

Were they planning on losing $1.9 billion dollars too?

 

 

Netherscourge

Yay! Now the procastinating sheep can build PS3 forts as they wait for the Wii to be restocked!Video_Game_King

I would love to see that. I can actually see a few of my sheep friends doing that.

Sony can say "We plan to ship 100 million this year!". Doesn't mean it'll happen. They recently missed their target. They shipped 5.5 million and only sold 3.3 million. They're going to miss their target again.FlashMan2006

yes because you can see the future.

It's going to be hilarious when 360 outsells PS3 by a lot this holiday when Halo 3 releases.  I am curious to see how well GTAIV will sell on PS3 now that it is multiplat.AvIdGaMeR444

360 wont outsell ps3 this year. sony is going to walk all over ms this holiday season with home and their stellar titles.

[QUOTE="gromit007"]

Thats awesome! That means there will be even more PS3s laying around in stores. By the time they ship all those consoles, no one will be able to walk into a game store because it will be so full top to bottom-front to back with PS3s.

There is not one single game coming out that will save the PS3 at its current price.

wiistation360

ninja gaiden sigma, lair, devil may cry 4, heavenly sword, gta iv, ffxiii, eight days, uncharted, ratchet and clank and many more wont save ps3?

Retailers won't be too happy about that...

What are they gonna do with all those unsold PS3s? 

[QUOTE="AvIdGaMeR444"]It's going to be hilarious when 360 outsells PS3 by a lot this holiday when Halo 3 releases. I am curious to see how well GTAIV will sell on PS3 now that it is multiplat.InfamousC

360 wont outsell ps3 this year. sony is going to walk all over ms this holiday season with home and their stellar titles.

such a familiar notion. 

[QUOTE="wiistation360"][QUOTE="gromit007"]

Thats awesome! That means there will be even more PS3s laying around in stores. By the time they ship all those consoles, no one will be able to walk into a game store because it will be so full top to bottom-front to back with PS3s.

There is not one single game coming out that will save the PS3 at its current price.

InfamousC

ninja gaiden sigma, lair, devil may cry 4, heavenly sword, gta iv, ffxiii, eight days, uncharted, ratchet and clank and many more wont save ps3?

Final Fantasy...maybe. That game is still way off, like prob holiday '08. A price cut by then is not unlikely. As for the others...no. They are either multiplats or 'more of the same' with better graphics. Is there anything wrong with 'more of the same'? No, as long as it's good and consumers dont have to pay a super-premium price for it.

[QUOTE="AvIdGaMeR444"]It's going to be hilarious when 360 outsells PS3 by a lot this holiday when Halo 3 releases. I am curious to see how well GTAIV will sell on PS3 now that it is multiplat.InfamousC

360 wont outsell ps3 this year. sony is going to walk all over ms this holiday season with home and their stellar titles.

http://www.gamespot.com/pages/forums/show_msgs.php?topic_id=25636262 

11 Million more PS3's the stores have to put in the backroom.

11 Million more PS3's people won't buy.

11 Million more PS3's that will be collecting dust until sony gets it through their thick head that PEOPLE WON"T PAY FOR OVERPRICED SYSTEMS!!!!!

[QUOTE="AvIdGaMeR444"]It's going to be hilarious when 360 outsells PS3 by a lot this holiday when Halo 3 releases. I am curious to see how well GTAIV will sell on PS3 now that it is multiplat.InfamousC

360 wont outsell ps3 this year. sony is going to walk all over ms this holiday season with home and their stellar titles.

yeah,sure they will,there going to beat halo 3 in sales:roll: 

I don't think retailers are going to appreciate this....that's a lot of space those big black boxes are going to take up while they're not sellig....SkyCastleDan

ok dude. sony is just preparing for the onslaught that consumers will be doing this holiday season when all the great games come this year. ps2 is well stocked on store shelves i see no reason why they shouldnt do the same for ps3.

[QUOTE="SkyCastleDan"]I don't think retailers are going to appreciate this....that's a lot of space those big black boxes are going to take up while they're not sellig....InfamousC

ok dude. sony is just preparing for the onslaught that consumers will be doing this holiday season when all the great games come this year. ps2 is well stocked on store shelves i see no reason why they shouldnt do the same for ps3.

I don't think they could possibly fit any more PS3s on those shelves... 

• Wii has Super Smash Brothers Brawl
• 360 has Halo 3 
• GTA4 will help the 360 more because obviously a casual would rather pay $400 rather then $600 to play GTA4
  

[QUOTE="InfamousC"]

[QUOTE="SkyCastleDan"]I don't think retailers are going to appreciate this....that's a lot of space those big black boxes are going to take up while they're not sellig....D0013ER

ok dude. sony is just preparing for the onslaught that consumers will be doing this holiday season when all the great games come this year. ps2 is well stocked on store shelves i see no reason why they shouldnt do the same for ps3.

I don't think they could possibly fit any more PS3s on those shelves...

I think this guy is a candidate for your crazy cow quotes D0013ER

[QUOTE="D0013ER"][QUOTE="InfamousC"]

[QUOTE="SkyCastleDan"]I don't think retailers are going to appreciate this....that's a lot of space those big black boxes are going to take up while they're not sellig....darkzealot1

ok dude. sony is just preparing for the onslaught that consumers will be doing this holiday season when all the great games come this year. ps2 is well stocked on store shelves i see no reason why they shouldnt do the same for ps3.

I don't think they could possibly fit any more PS3s on those shelves...

I think this guy is a candidate for your crazy cow quotes D0013ER

I'm sure he's provided material for them at some point. 

[QUOTE="SkyCastleDan"]I don't think retailers are going to appreciate this....that's a lot of space those big black boxes are going to take up while they're not sellig....InfamousC

ok dude. sony is just preparing for the onslaught that consumers will be doing this holiday season when all the great games come this year. ps2 is well stocked on store shelves i see no reason why they shouldnt do the same for ps3.

 Maybe because they aren't selling? The videogame cases where I work have had the same 4 PS3's sitting there for almost 3 months now.