Tomb Raider fails to meet sales target among others

Retail sales of Tomb Raider have failed to hit their mark with Square Enix, they reported the game sold 3.4 million units. This goes along with hitman Absolution failing to reach its mark with 3.6 million and Sleeping Dogs which only sold 1.75 million copies. These sales however do not count DD.

http://uk.gamespot.com/news/tomb-raider-fails-to-reach-sales-target-6405929

I don't know about you but I would have thought 3.4 million retail sales was a lot. And when you add in DD it would be a lto more I'd imagine especially since a lot of PC players go DD only for games. But this does coincide with the news of SE having considerable losses as of late, kind of sad really as they publish some damn fine games and all 3 of these have had excellent PC ports too

Sales will pick up around the Steam summer Sales. The last few sales have seen a massive boost to Square's games. clyde46

The Sales figures did not include Digital Sales which might be bigger.

It seems every publisher wants 5m+ for every game nowadays.Everyone's goin batsh*t crazy!

Uncharted 3 sold more, by itself? No wonder really. Heil68

But this doesn't count DD sales, whch I never understand why they only count retail

[QUOTE="Heil68"]Uncharted 3 sold more, by itself? No wonder really. seanmcloughlin

But this doesn't count DD sales, whch I never understand why they only count retail

[QUOTE="clyde46"]Sales will pick up around the Steam summer Sales. The last few sales have seen a massive boost to Square's games. LegatoSkyheart

The Sales figures did not include Digital Sales which might be bigger.

I mean retail sales are mainly from consoles I'd imagine as that's still heavily dominated by retail only. But a tonne of PC players bought the game and it was DD so why not include those sales too? :? is there something I'm missing?

inb4pcpirates

[QUOTE="seanmcloughlin"]

[QUOTE="Heil68"]Uncharted 3 sold more, by itself? No wonder really. clyde46

But this doesn't count DD sales, whch I never understand why they only count retail

Never thought of that actually

I guess if you're not making as much as CoD or other big name franchises, you're not doing well. Those numbers seemed pretty darn fine IMO

I always thought of 1M+ sales being great... Perhaps developers should change something.

I bought HMA and SD... Both great games.

I didn't buy Tomb Raider yet because I got to many games and it's not worth the price ATM for me to buy.

Still they sold over 1 million units. I don't see how that's bad at all.

I always thought of 1M+ sales being great... Perhaps developers should change something.

gameofthering

Not the devs, it's publishers expecting too much. 3+ million retail sales is damn fine in my books. If all of those were $60 then that's a lot of money. 

The mighty...definitely have fallen.

Easy to understand why SE is in trouble. Their management must have lost their touch to reality if they aren't happy with games selling over 3 million.

um, just make a normal FF game without a linear world and a female protagonist.

PC Players?!

it kills me you can  sell millions of units and not make enough money to keep your company afloat.

the days of the big blockbuster games are numbered.

heartbreaking.

it feels like all that will be left someday are arcade type titles, phone games and little indie games that come out of nowhere to get a following.

If you can sell 3 million copies and still be in the red, you're not doing it right.

What the hell was their projected target?!? 3.4 million sales is pretty strong for a reboot, that is at least 100 million coming to these guys, there is no way the budget was over that. I'm guessing that Square thought the game was going to move like 5 million or something like that.

it kills me you can  sell millions of units and not make enough money to keep your company afloat.

the days of the big blockbuster games are numbered.

heartbreaking.

it feels like all that will be left someday are arcade type titles, phone games and little indie games that come out of nowhere to get a following.

Riverwolf007

The game's been out 2 weeks, what short-sighted nonesense.

If publishers keep this up, they'll fall in the same pit as hollywood where a film has to make a profit on opening weekend or else its a disaster.

What the hell was their projected target?!? 3.4 million sales is pretty strong for a reboot, that is at least 100 million coming to these guys, there is no way the budget was over that. I'm guessing that Square thought the game was going to move like 5 million or something like that.

Whiteblade999

Even though it might have been what I consider a slightly above average game, it will be all but forgotten in a year. I am fine with it coming up short. Eventually, these studios will realize that they need to deliver something fresh. Not just take a popular franchise, make the gameplay similar to another successful franchise, put it on the market, and expect it to sell like hot cakes.

I blame myself, I'm sorry SW for I have not purchased Tomb Raider yet. :(

I blame myself, I'm sorry SW for I have not purchased Tomb Raider yet. :cry:

Blazerdt47

What the hell was their projected target?!? 3.4 million sales is pretty strong for a reboot, that is at least 100 million coming to these guys, there is no way the budget was over that. I'm guessing that Square thought the game was going to move like 5 million or something like that.

Whiteblade999

I own all of those games, but I bought them digitally so I guess my sales don't matter

What's it say when Tomb Raider sales 3.4 Million in a month and dvelopers and publishers are not happy with the numbers? That is crazy.
Hopefully the cost to make games on the PS4 / 720 are about the same as the PS3 / 360 or we are gonna start getting less and less games on the shelf and fewer exclusives, original content.
There just isn't anyway Tomb Raider was not a nice payday selling that many units in a month. My guess is Square Enix was banking on Tomb Raider and Hitman to pick up the slack of their crapy Japanese made games.

Pretty sad when game budgets are so bloated that games that move nearly 3.4 million in less than a month are considered failures.

Shareholders, expectations, and short time are the reasons for fairly excessive numbers to look like a failure.

[QUOTE="seanmcloughlin"]

[QUOTE="Heil68"]Uncharted 3 sold more, by itself? No wonder really. clyde46

But this doesn't count DD sales, whch I never understand why they only count retail

[QUOTE="clyde46"][QUOTE="seanmcloughlin"]

But this doesn't count DD sales, whch I never understand why they only count retail

II_Seraphim_II

I blame myself, I'm sorry SW for I have not purchased Tomb Raider yet. :(

Blazerdt47

I really don't understand what these publishers are expecting... none of these franchises are big to come anywhere near CoD sales numbers.

Tomb Raider was released less than a month ago and it sold 3.4 million, which is a signifficant improvement over Underworld, as far as I know. I'd honestly like to see what number were they targetting, because this whole thing seems silly!

I really don't understand what these publishers are expecting... none of these franchises are big to come anywhere near CoD sales numbers.

Tomb Raider was released less than a month ago and it sold 3.4 million, which is a signifficant improvement over Underworld, as far as I know. I'd honestly like to see what number were they targetting, because this whole thing seems silly!

Rocker6

[QUOTE="Rocker6"]

I really don't understand what these publishers are expecting... none of these franchises are big to come anywhere near CoD sales numbers.

Tomb Raider was released less than a month ago and it sold 3.4 million, which is a signifficant improvement over Underworld, as far as I know. I'd honestly like to see what number were they targetting, because this whole thing seems silly!

clyde46

Pretty sad when game budgets are so bloated that games that move nearly 3.4 million in less than a month are considered failures.

DarkLink77

Yeah, I'd love to see the budgets for those games, because if 3.4 million sales for TR isn't enough or is barely enough to break even, something's very wrong with the industry. Such model won't be able to maintain itself for long.

Xbox did its part.  Probably sold more than pc and ps3 combined.