Sure, there are a lot of non-traditional gamers playing the Wii. But it's hard to fathom that these are the ones actually buying out the system. Most Wii's are gone as soon as the store gets them. This was universally true closer to launch day, and is still widely a true statement. To suggest that casuals are the ones lining up at midnight to get something they don't even know if they want is ridiculous.
It seems logical to me that the systems are largely being bought by traditional, hardcore gamers who genuinely like Nintendo products. The only place "casual" comes in is when mom, dad, grandma, grandpa, or sister come in and see Mr./Ms. Hardcore and Traditional waving their arms around to play a game and think, "Hey, that's pretty cool!"
Maybe when Wii actually stays in stock, a large number of casuals will boost sales, but considering it is still such a commodity, I think it is ridiculous to suggest at this point.
Log in to comment