Bioshock is an original story and setting, with deep gameplay. Halo 3 is the continuation of an existing franchise with gameplay that will be almost identical to the previous 2 games. On that basis alone, Bioshock will be better.
As for multiplayer, Bioshock's SP will have lots of replayability, extending its life past the first playthrough. However, even if you play through it multiple times, its lifespan will be finite. Halofans are sure to play the MP for years to come, much like Halo 2. But lots of FPS with great MP exist (R6:V, GeOW) and will continue to be released in the future, diluting Halo's MP.
In my mind, unique gameplay will help Bioshock be the better game. We'll all be able to form our own opinions in a little more than a month.
kennykaos317
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