Blizzard/Vivendi have allowed the overwhelming success of WoW to make them lazy. There are plenty of things they could do to improve, but they don't, because they're simply phoning it in at this point.
WoW is a good game to go thru, but they should stop being lazy. There are things being done in other MMOs that WoW should adopt, because none of those games actually survives. From Vanguard, I think WoW should adopt user owned housing and transportation (boats) and allow flying mounts to be used world-wide. From EVE online, I think it was a wonderful idea to fully update the graphics, to keep from being dated. WoW is a 4 year old game now, and it shows. They should have optional graphical boost upgrades. I'd pay for that, even.
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