for all those who dont understand why its sush a big deal if they open up a game to change its contents let me explain for one with this it was just a coupon for an online service (i personaly dont care about that but some others may) but imagine you buy a game with a dlc,online pass or pre purchare that has been opened you never know what might have done to the dlc code it could have already been used and you have to buy it again as dlc or you cant use it at all as pre purchare same goes for online passes on the second part it is bad towards the company who made the game if they had a deal with a third party program that for an amount of money they would advertise there service and this gets taken out of the box they really payed for nothing because the costumer will never see the add with will make the game company get in trouble with the third party and might take away future changes of the 2 working together p.s. sorry for my bad english not my main languege :D