Trophies should have always been a personal thing IMO, they shouldn't be competitive with other people (e.g ranking). This is one of the many features PC just does great. Steam achievements are pretty personalized.
Sometimes I want to opt on doing challenges for games I like with rewarding tasks. Other games, I just want to play for fun, without earning any trophies on. I hate playing a game for fun then see a +30% on its trophy set. I never asked to earn trophies on this game.
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