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http://news.yahoo.com/nintendos-hard-choices-soft-landing-184358644.html
Nintendo will have to sell the new console for as much as $350 to break even, estimates Nanako Imazu, an analyst for CLSA in Tokyo. That is $100 more than it charged for the Wii in 2006 and would outstrip both the Playstation 3 and Xbox 360, which can be picked up for less than $300.
Yet what Nintendo faces is a fundamental shift in gaming habits that analyst argue may require it to shrink its hardware business and instead chase profits for Super Mario and other game titles on devices built by other firms.
"Nintendo has to deal with the change and let Mario games be played on non-Nintendo devices," said Imazu. "I think it will take at least couple of years to see that."
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