[QUOTE="markinthedark"]
[QUOTE="rcignoni"]A lot, Steam sells games like hot pancakes.devious742
thats a myth:
"At first glance, it may seem like the digital alternative is quickly surmounting retail sales, but it's not that simple. According to Michael Pachter of Wedbush MorganSecurities, downloads are probably $1 to $2 billion in global sales this year, compared to the $26 billion packaged goods market. While downloads are growing – and growing fast – there simply aren't enough of them to account for the fall in retail sales."
http://www.techspot.com/news/35648-digital-game-sales-booming-as-retail-continues-descent.html
direct downloads are a very, very small portion of sales... as we can see they are about 3.8-7.6% of total PC game sales.
Study: PC Software Sales Up 3% To $13.1 Billion In 2009
The PC Gaming Alliance (PCGA), a non-profit PC gaming advocacy group, revealed a new research study indicating that PC gaming software revenues worldwide reached $13.1 billion in 2009, a 3 percent increase over the previous year.
That increase came in spite of decreased retail boxed sales for PC games, which suffered the "biggest downturn" out of all the sales categories PCGA tracked and now accounts for less than 20 percent of total software revenue for the year.
In its surveys of PC gamers in North America and Europe, the report found that 70 percent of respondents have purchased a full game online.
"The most notable trend in recent years has been the movement to digital distribution" says PCGA president and Intel director Randy Stude.
yea i already stated i was wrong and the pachter quote was probably in reference to all video games sales and not just PC.
another funny little tidbit from your article though "The report's surveys indicate that more than 50 percent of respondents have bought a virtual item. "
so apparently over half the people surveyed were MMO players.
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