[QUOTE="menes777"]
[QUOTE="jhonMalcovich"]
I don´t know if there is any corporation that can afford to lose money indefinitely. I mean, in some moment, teh money will be cut off by shareholders.
2Chalupas
In terms of money MS is a giant. Â They have revenue sources from Windows, Office, Servers, DB engines, services, .... So many that they are can afford to have one that is unprofitable just to retain some market share of that area.
Except nobody is going to do that. Eventually they would just change their business model or do something different. No company is just going to purposely keep losing money in a division just because "other divisions make money". That's rediculous. Eventually they would change their business plan. Look at how radical of change Sony has gone through since about 2009, that was directly in response to the early struggles of the PS3.Â
My guess is early on they will just throw money at it like crazy to advertise. So it is basically a battle of advertising $$$ having an effect on sheeples vs. knowledge customers that will more likely stay away until they change policy. I think definitely if they throw enough money at it, it won't be like Wii-U and just sit there on shelves. They proved with Kinect 1.0 that even total garbage can get some sales with a $500 Million ad budget. However I'm not sure that even a massive ad budget is going to overcome some glaring issues with this product, and they probably have to spend so much in adds that it will make the division a money loser... until they change their strategy that is...
Oh yeah I see them throwing huge amounts of money into advertising it, although you are right, it might not make any bit of difference. Â They will lose money till they think that they can't pull it back and then they will change. Â Something MS is not very good at doing. Â They are used to just steam rolling the competition through money. Â Not something that works very well in the console or gaming marketplace.
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